Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The text you write must prove to me that it
Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.htmlThis exchange
Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text desires me.
Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html reiterates Burroughs' opinion that to control language is to control society.
TEXT
Alexander Schierl

INTRODUCTION

Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf I hope that I have somewhat succeeded in laying hold on tradition sufficiently to get inside the minds of readers of this present book. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf But this pleasure, no matter how keen and even when free from all prejudice, remains in part (unless by some exceptional critical effort) a pleasure of consumption; for if I can read these authors, I also know that I cannot re-write them (that it is impossible today to write 'like that') and this knowledge, depressing enough, suffices to cut me off from the production of these works, in the very moment their remoteness establishes my modernity (is not to be modern to know clearly what cannot be started over again ?). N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Tobringthat assertion (or illusion) of closure into question, I turn now to an account of the historical contingencies that connect Maturana's theory to its predecessors in the Macy conferences. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See It is clear that I am trying to keep a dialectical link between intentio operis and intentio lectoris. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The presence-absence of the trace, which one should not even call its ambiguity but rather its play (for the word “ambiguity” requires the logic of presence, even when it begins to disobey that logic), carries in itself the problems of the letter and the spirit, of body and soul, and of all the problems whose primary affinity I have recalled. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles I found myself drawn to details I would not have followed or noticed in a bound text, and when I did return to printed work I began looking for intertextual citations, whether to classic texts like Virginia Woolf’s Mrs. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Mark Rose ends his book (note that I use the media-specific practice of calling it a book and not a text) by suggesting that copyright continues to endure, despite its many problems, because it reinforces "the sense of who we are" (Rose 142). Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Even after the Domesday Book (1085–6) and the accompanying increase in written documentation, the story of the Earle Warrenne shows how the old oral state of mind still persisted: before the judges in quo warranto procedures under Edward I (reigned 1272– 1306), the Earle Warrenne exhibited not a charter but ‘an ancient and rusty sword’, protesting that his ancestors had come with William the Conqueror to take England by the sword and that he would defend his lands with the sword. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Finally, I would like to mention a real proof in the form of a short passage from the current issue of Commune. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Allow me to briefly emphasize that this process attains its appropriate, even perhaps its most fully justified form, with epic theatre. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Therefore, I find it reasonable to assume that the image of the text as a labyrinth has undergone an ideological transformation, from a harmonic duality where the figurative likeness of the narrative text as unicursal coexisted with a tropology of multicursal aspects, such as repetition, interlaced narrative threads, prolepsis, and so forth. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See It is I as an observer who decides that my car is not working because it will not start. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The question it asks is: “what, in this environment, with this kind of audience, with these resources that are available for implementing my design, given these social, economic, ‘political’ constraints, and with my interests now at this moment, is the best way of shaping that which I wish to make, whether as ‘message’ or as any object (of design)?” Here, briefly, are two examples, showing choices made and interests expressed. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text But if I believe on the contrary that pleasure and bliss are parallel forces, that they cannot meet, and that between them there is more than a struggle: an incommunication, then I must certainly believe that history, our history, is not peaceable and perhaps not even intelligent, that the text of bliss always rises out of it like a scandal (an irregularity), that it is always the trace of a cut, of an assertion (and not of a flowering), and that the subject of this history (this historical subject that I am among others), far from being possibly pacified by combining my taste for works of the past with my advocacy of modern works in a fine dialectical movement of synthesis—this subject is never anything but a "living contradiction": a split subject, who simultaneously enjoys, through the text, the consistency of his selfhood and its collapse, its fall. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html 'I have been very clear that I use other people's material... Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 You can see for yourself all the examples of the various aesthetics I will be mentioning below by simply watching television in practically any country and paying attention to graphics, or going to a club to see a VJ performance, or visiting the web sites of motion graphics designers and visual effects companies, or opening any book on contemporary design. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The unity of sound and of sense is indeed here, as I proposed above, the reassuring closing of plan,. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm In announcing this I have already begun to establish myself within this metaphysical semiology, which not only means to say, but first and essentially represents itself to be a theory of Bedeutenas meaning [vouloir-dire: lit., to want to say], and is from the first subject to the telos of speech and of this voluntarism, this will for absolute parousia in which Heidegger has discerned the destination of metaphysics. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html In invoking the trope of translation, I follow the lead of Dene Grigar. Thomas Bernhard;  Extinction  1986;  http://en.wikipedia.org/wiki/Extinction_(1995_novel) This has always proved to be a gross error, I thought. Thomas Bernhard;  Interview  Words were made to demean thought, I would even go so far as to state that words exist in order to abolish thought, and one day they will succeed one hundred percent in so doing. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See For example, if I am a masochist, I may be pleased rather than angry at your slap. Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ In sum: I begin to lose my topic by having identified myself with it. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Acker explained her approach to sequential narrative thus: I certainly don't believe linear time is adequate. Thomas Bernhard;  Extinction  1986;  http://en.wikipedia.org/wiki/Extinction_(1995_novel) On my way to the Farm, I went up to the Children’s Villa, reflecting that it was the Children’s Villa that had prompted these absurd speculations (sic). Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Therefore I think it is important to consider the two kinds of “import” operations that took place during the Velvet Revolution – typography and twentieth century graphic design – as two distinct historical developments. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html Nick Montfort has published a thorough and provocative study of IF as a distinct genre within the realm of electronic literature, but I will highlight some of the most salient aspects for this discussion. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Whence two systems of reading: one goes straight to the articulations of the anecdote, it considers the extent of the text, ignores the play of language (if I read Jules Verne, I go fast: I lose discourse, and yet my reading is not hampered by any verbal loss—in the speleological sense of that word); the other reading skips nothing; it weighs, it sticks to the text, it reads, so to speak, with application and transport, grasps at every point in the text the asyndeton which cuts the various languages—and not the anecdote: it is not (logical) extension that captivates it, the winnowing out of truths, but the layering of significance; as in the children's game of topping hands, the excitement comes not from a processive haste but from a kind of vertical din (the verticality of language and of its destruction); it is at the moment when each (different) hand skips over the next (and not one after the other) that the hole, the gap, is created and carries off the subject of the game—the subject of the text. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Therefore, I ask the following question: is this general possibility necessarily that of a failure or a trap into which language might fall, or in which language might lose itself, as if in an abyss situated outside or in front of it? Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf As I will show below, new media follows, or actually, runs ahead of a quite a different logic of post-industrial society — that of individual customization, rather that of mass standardization. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Thus I would now like to suggest a question which lies closer at hand. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ After presenting this absurd proposal, so typical of Kafka’s world, I now proceed to the second difficulty. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer I hope I can promise you that this affirmation will shortly become clearer. Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm On the contrary, my discourse is logical or properly philosophical when I say the sense of what I say, and when in this manner Being says itself. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf My handwriting shows me more naked than I am with my clothes off. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history “e” puts me in the world of ‘Olde England’ with all its mythic associations. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html It is this, in a thought which is nothing less than Nietzsche an, which seems to me to beckon toward Nietzsche; who often recognized in himself a certain affinity with a vein of English thought. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Thus every writer's motto reads: mad I cannot be, sane I do not deign to be, neurotic I am. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 Let me underscore that this needs to be understood not in the ‘soft’ anthropocentric sense of the varying interpretive and cognitive intangibles brought to the table by human agents, but in the ‘hard’ sense of complex material systems and the innumerable combinatorial (some would call emergent) possibilities that may arise from them. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Before I ask: how does a literary work stand in relation to the relationships of production of a period, I would like to ask: how does it stand in them? Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja I discuss this type of authorship in detail in The Language of New Media; here I just want to note that it applies to both professional designers and the users. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Das Ich des Wissenschaftlers schreibt die Arbeit, aber das Ich ist nicht mehr das doktrinäre Problem, wenn es weiß, daß es ein Produkt ist und seine Produktionsbedingungen offen hinlegt, für jeden, der es wissen will. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ If I try to articulate this region where language ceases to function, then I must use the method of approach. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Conversely, any work of literature -- which for the sake of argument and economy I shall here confine in a most arbitrary way to mean "high" literature of the sort we read and teach in universities -- offers an instance of implicit hypertext in nonelectronic form. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Any type of text can be discussed according to these categories; I avoid the primitive and theoretically uninteresting division between electronic and hard copy texts as well as the nebulous concept of interactive fiction. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Before discussing Maturana's epistemology, I want to register an objection to the leap he makes when he goes from saying perception is nonrepresentational to claiming it has no connection with the external world. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm But I am not primarily interested in such a parallelism or such a recaptured parity of substances of expression. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms Let me add to the examples above one more – Ivan Sutherland’s Sketchpad (1962). Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ And I simultaneously begin to lose myself in it, because I start to identify with its different aspects. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Indeed, she comments that 'it's at the end of Blood and Guts in High School when I start really [my italics] using plagiarism, with the Genet stuff.' Having already plagiarised heavily from other sources in the past, Acker can be seen to locate this as the point at which she specifically draws together the act of plagiarism with the creation of 'fiction.' The Janey / Kathy 'parable' bridges the gap between the constructs of the fictional time / space continuum (Janey's actions) and the present (the book itself). Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms For instance, at the end of the 1977 article I have been already extensively quoting, he and Goldberg write: “We must also provide enough already-written general tools so that a user need not start from scratch for most things she or he may wish to do.” Comparing the process of continuous media innovation via new software to history of earlier, pre-computational media reveals a new logic at work. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Or, in order not to have to cut up so many card-games, and so that the godless people can keep their bible as a whole, I should like to advise him that he write down a letter on one card-game only, or on something else, and then mix them up and change them around. Michel Foucault;  T H E A T R U M P H I L 0 S O P H I C U M  1970;  http://www.generation-online.org/p/fpfoucault5.htm In the more or less recent past, there have been, I think, three major attempts at conceptualizing the event: neopositivism, phenomenology, and the philosophy of history. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Your slap is only the historical occasion for the self-determined processes that I engage in as a result of being structurally coupled to my environment. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt In calling for medium-specific analysis, I do not mean to suggest that media should be considered in isolation from one another. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm In the course of these lectures I have mentioned some of the classical ideas regarding language structure and contemporary efforts to deepen and extend them.

CHAPTER
ONE

Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html This category of communication is relatively original. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Insofern ist auch eine Definition von Plagiat als „Diebstahl“ geistigen Eigentums fragwürdig, denn der Bestohlene bleibt weiter im Besitz seines Eigentums. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Since the deliberate and systematic phonological orientation of linguistics (Troubetzkoy, Jakobson, Martinet) carries out an intention which was originally Saussure's, I shall, at least provisionally, confine my-self to the latter. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html An jeder Stelle eines Textes können Querverweise eingefügt werden, die auf andere Texte zeigen; anders als im Fall der traditionellen Fußnote wären diese Texte nicht untergeordnet, sondern gleichrangig mit dem Ausgangstext, und anders als im Fall des Zitats bleibt die Passage in ihren Originalkontext eingebettet. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Peirce, to my knowledge, is original and unique in stressing the problem of studying the rules that limit the class of possible theories. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Yet nor is it simply an example of postmodern sampling or pastiche, despite her tendency to 'copy it out' and despite her claims that she 'never did find' her own authorial voice. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm They come into being by development out of other signs, particularly from icons, or from mixed signs.” But these roots must not compromise the structural originality of the field of symbols, the autonomy of a domain, a production, and a play: “So it is only out of symbols that a new symbol can grow. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 And with this an intense mimetic thicket emerges: software as mimetic technology; ideology as projection across the ‘gap’ between individuals and their real conditions of existence; and the startling claim, from Chun, that software could conceivably be a continuously variable copy (i.e. an analog) of ideology. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Instead, the familiar is subjected to correction and change when something that is originally beyond its scope is fed back into it. Michel Foucault;  T H E A T R U M P H I L 0 S O P H I C U M  1970;  http://www.generation-online.org/p/fpfoucault5.htm Moreover, we must conceptualize a series, without any original anchor, of simulacra, idols, and phantasms which, in the temporal duality in which they are formed are always the two sides of the fissure from which they are made signs and are put into place as signs. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html This is the possibility on which I wish to insist: the possibility of extraction and of citational grafting which belongs to the structure of every mark, spoken or written, and which constitutes every mark as writing even before and outside every horizon of semiolinguistic communication; as writing, that is, as a possibility of functioning cut off, at a certain point, from its "original" meaning and from its belonging to a saturable and constraining context. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Mehr noch: Er dient dem Original in dem Wissen, damit die eigenen Interessen zu erklären und zu verdeutlichen. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext Tim Berners-Lee originally conceived of the Web principally as a textual medium. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ The concept of original sin is one example. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf There are many scales of change in a text’s metamorphosis: unintentional (the blunders of a typesetter or projectionist in the dark), usurpatory (a re-mix of samples from a musical recording, a hacked version of a computer game), plagiary (one composer’s unacknowledged variations on a theme of another), and subversive or estranging (the “cut up” textual experiments of William Burroughs and John Cage), to suggest a few. Vilém Flusser;  What Is Communication?  1973–74;  http://www.flusser-archive.org/ One can conclude that they are the most original, most fundamental forms of communication. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 New Media, depends on sampling, (cut/copy and paste), an activity that shares the same principles of appropriation that DJ producers performed. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Es geht um Machtverhältnisse, abbildende Repräsentation und die Kritik daran, aber auch um eine Entwertung des „originalen“ und einmaligen Werkes, dessen Warenförmigkeit dadurch verdeutlicht werden soll. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm An original and rigorously delimited description of this may thus be promised. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Sampling (cut/copy & paste) technology also makes possible the larger than life special effects of movies like Star Wars; not to mention the possibility of watching video on iphones and ipods while text messaging: constantly being connected becomes the norm based on this one activity of cutting/copying and pasting. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Auch diese vollkommen normal gewordene Relativierung des Gedankens vom »Original« verändert das Verständnis des Autoren-/Künstlergedankens. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Bertrand Lavier functions in a similar way when he superimposes a refrigerator onto an armchair (Brandt on Rue de Passy) or one perfume onto another (Chanel No. 5 on Shalimar), grafting objects in a playful questioning of the category of "sculpture." His TV Painting, 1986, shows seven paintings by Jean Fautrier, Charles Lapicque, Nicolas De Stael, Lewensberg, On Kawara, Yves Klein, and Lucio Fontana, each broadcast by a television set whose size corresponds to the format of the original work. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt As Rose makes clear, it was the author's style--the clothes he selected to dress his thought--that was considered most indicative of his individual personality, so style was also associated with the originality that was rapidly becoming the touchstone of literary value. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm On this point Peirce is undoubtedly closer to the inventor of the word phenomenology: Lambert proposed in fact to “reduce the theory of things to the theory of signs.” According to the “phaneoroscopy” or “Phenomenology” of Peirce, manifestation itself does not reveal a presence, it makes a sign. Anthony Burke;  After BitTorrent: Darknets to Native Data  2006;  http://hotfile.com/dl/123907648/e66d7b2/7ad_collective_intelligence_in_design_-_edited_by_christopher_hight__chris_perry.rar.html?lang=de In this light, many theorists believe the copyright wars we are in the midst of are the death throes of mass media as we have known it. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Order, for Foucault, is in part "the inner law, the hidden network" (xx); and according to him a "network" is the phenomenon "that is able to link together" a wide range of often contradictory taxonomies, observations, interpretations, categories, and rules of observation. Jörg Heiser;  Sight Reading  2009;  https://www.frieze.com/issue/article/sight_reading/ His philosophy of the time broke with the age-old division between original and copy, moving towards the idea that something radically new can only come out of repetition. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf When he exhibited an exact copy of a Warhol painting, Bidlo entitled it Not Duchamp {Bicycle Wheel, 1913). Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ When a new continent is discovered, its rivers and mountains become more interesting than the passage to India originally searched for. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Regenerative Remix then is defined in opposition to the allegorical impulse, and in this sense, is the element that, while it liberates the forms that are cited from their original context, opens itself up for ahistoricity, and misinterpretations. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html (1972) and Rip-Off Red, Girl Detective (1973), which she describes as 'a pornographic mystery story.' The second phase of her career is one of transition, and is marked by a shift from syntactic cut-ups toward outright plagiarism and a method that could be more accurately described as cut and paste than cut-up. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Dazu gehörten die Festivals of Plagiarism (die sich als Plagiate der neoistischen Apartment-Festivals verstanden, die wiederum Plagiate der Fluxus-Festivals waren) ebenso wie die Fanzines VAGUE, SMILE (International Magazin of Multiple Origins), FILE (und dessen Plagiate BILE und VILE) sowie PhotoStatic/ Retrofuturism. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Renear quotes Alois Pichler as exemplifying this approach: "Our aim in transcription is not to represent as accurately as possible the originals, but rather to prepare from the original another text so as to serve as accurately as possible certain interests in the text." Renear, who identifies himself as a pluralist, astutely points out the tautologies and ambiguities in the antirealist position—for example, indeterminacies in identifying which "certain interests in the text" are to be served. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading As such, the work is in no way a mere copy of the given world--it constructs a world of its own out of the material available to it. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The elements out of which a term is originally built usually, and probably always, linger somehow in subsequent meanings, perhaps obscurely but often powerfully and even irreducibly. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 This implies that the originality of the remix is nonexistent, therefore it must acknowledge its source of validation self-reflexively. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Auch lassen die durch Computer ermöglichte unbegrenzte Kopierbarkeit von digitaler Information und ihre durch das Internet fast kostenlose Verbreitung die Proklamation von Plagiarismus in fotokopierten Fanzines heute mehr als anachronistisch erscheinen. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Still tied to the commonplace tradition of the old oral world, it deliberately created texts out of other texts, borrowing, adapting, sharing the common, originally oral, formulas and themes, even though it worked them up into fresh literary forms impossible without writing. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Both remix projects are produced by the original authors. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja Gradually the term became more and more broad, today referring to any reworking of an original musical work(s). Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Similarly, as we saw, After Effects original interface, toolkit, and workflow drew on the techniques of animation and the techniques of graphic design. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 But as Chun and others have pointed out, ‘programming’ a computer originally meant patching circuits together using cables or connectors and thus ‘software’ began historically not as executable software applications as we know them today but as any sort of service labor performed in or on informatic machines; even video was once known as ‘software’, to distinguish it from ‘hard’ playback decks and cameras. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html They provide a calibration applet that lets users set screen resolution so the original page dimensions can be reproduced. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Cut/copy and paste, the fragmentation of material, is today part of everyday activities both at work and at home thanks to the computer, and are commonly found in popular software applications, such as Adobe Photoshop and Microsoft Word. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Insofern ist auch eine Definition von Plagiat als „Diebstahl“ geistigen Eigentums fragwürdig, denn der Bestohlene bleibt weiter im Besitz seines Eigentums. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja Yet we are left with an interesting paradox: while in the realm of commercial music remixing is officially accepted, in other cultural areas it is seen as violating the copyright and therefore as stealing. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Remix dient dem Original, ohne die eigenen Interessen zu vergessen. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 The activity of the hip hop DJs evolved into sampling bits of music; they eventually evolved from being live performers to music studio producers, which means that based on the principles of sampling, they were cutting/copying and pasting pre-recorded material to create their own music compositions. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The decision clearly relied on the notion of the author's "originality" as a key component of an artistic work. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Conversely, when computer games such as Tomb Rider are re-made into movies, the original computer game is presented as the “base” object. Jean Baudrillard;  The Conspiracy of Art  1996;  http://insomnia.ac/essays/the_conspiracy_of_art/ Raising originality, banality and nullity to the level of values or even to perverse aesthetic pleasure. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 In a number of Ferro’s spots, static images of different letterforms, line drawings, original hand painted artwork, photographs, very short clips from newsreels, and other visuals would come one after another with machine gun speed. Mal Ahern;  Deleuze, Gilles. "Nomad Thought"  2003;  http://csmt.uchicago.edu/annotations/deleuzenomad.htm What is transmitted, then, is not a static logic or codification of the world, but “a current of energy,” a theoretical force, a way of interpreting the world that is fully contingent on the world that the text exists in. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The author creates his literary property through the exercise of his original genius, yet it is clear that writing is always a matter of appropriation and transformation, from syntax to literary allusions and the structure of tropes. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Text derives originally from the Latin word for weaving and for interwoven material, and it has come to have extraordinary accuracy of meaning in the case of word processing. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ Archives promise the possibility of a return to original, unmediated documents. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext However, I’m proud to say that some of the truly original and important hypertext fictions (including Michael Joyce’s own afternoon, Stuart Moulthrop’s Victory Garden, Shelley Jackson’s Patchwork Girl, and many others) were conceived and executed in Storyspace. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html It is a logical step to make the transition from the idea of pirates to piracy, and to consider this in the context of Acker's celebrated career of plagiarism of precursive texts, as Lotringer notes, commenting that plagiarism is when you 'pirate someone else's text. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Are we heading toward a culture that would do away with copyright in favor of a policy allowing free access to works, a sort of blueprint for a commmunism of forms In 1956, Guy Debord published "Methods of Detournement:" The literary and artistic heritage of humanity should be used for partisan propaganda purposes. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 This activity is now a shared attitude in computing, quite evident in the basic act of cut/copy & paste; arguably, the most common form of sampling in daily life. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 Think, for instance, of the original graphical user interface (popularized by Apple's Macintosh in 1984), which allows the user to customize the appearance and functions of the computer and the applications. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Grey Album goes further because it exposed the tensions of copyright and sampling with emerging technologies: Danger Mouse deliberately used the Internet for distribution and he was pushed by EMI (the copyright holders of the Beatles’ White Album) to take the Grey Album off line. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Moreover, the phraseology is derived heavily from Treasure Island, and, characters such as Silver are lifted directly- and then altered slightly - from the source text.Other examples of 'plagiarism' include the shanty which recurs throughout Treasure Island. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Early charters conveying land in England were originally not even dated (1979, pp 231, 236–41), probably for a variety of reasons. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Circularity became prominent when the authority of the text was on the wane; recursivity was developed when emergence had to be accounted for; and the differential—originally a mathematical operation—was reactivated when all the umbrella conceptualizations of immeasurabilities had broken down. Eric A. Havelock;  The Muse Learns to Write  1986;  http://www.thenewhumanities.net/books/Book%20Reviews16.html It could not ‘hear’ the full richness of the original oral tradition. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 This shift, while redefining the concept of creativity and originality also develops new challenges for the media producer. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Part of Baudrillard's theoretical difficulty, I suggest, derives from the fact that he bypasses digitized verbal text and moves with too easy grace directly from the fact of digital encoding of information in two directions: to his stimulus/response, either/or model, and to other non-alphanumeric (or non-writing) media, such as photography, radio, and television. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Doch auch hier handelt es sich streng genommen nicht um Plagiarismus, sondern um popkulturelle Soundcollagen. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja When it released the original Doom (1993), id software also released detailed descriptions of game files formats and a game editor, thus encouraging the players to expand the game, creating new levels. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The solution without a General is to be found in an acentered multiplicity possessing a finite number of states with signals to indicate corresponding speeds, from a war rhizome or guerrilla logic point of view, without any tracing, without any copying of a central order. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 In brief, the remix when extended as a cultural practice is a second mix of something pre-existent; the material that is mixed at least for a second time must be recognized otherwise it could be misunderstood as something new, and it would become plagiarism. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ This will result in a model of something (this something having been, originally, a concept). Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Textual integrity and the border between two works of art—this is hardly a startlingly original conclusion—is a cultural construct. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Circularity became prominent when the authority of the text was on the wane; recursivity was developed when emergence had to be accounted for; and the differential—originally a mathematical operation—was reactivated when all the umbrella conceptualizations of immeasurabilities had broken down. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The material that is mixed at least for a second time must be recognized, otherwise it could be misunderstood as something new, and it would become plagiarism. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf A simplistic model might depict two of the most common relationships as the following: text subordinate to script (the handwritten letter, the electronic word-processing document) and script subordinate to text (the mass-produced paper copy, the read-only CD-ROM). N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt It was also challenged through artistic productions that sought to wrench the idea of the writer away from the transcendent ideal of the autonomous creator, from the automatic writing of the Surrealists to the theoretical arguments of Michel Foucault in his famous essay "What Is An Author?" Patchwork Girl contributes to these on-going contestations by exploiting the specificities of the digital medium to envision a very different kind of subjectivity than that which emerged in eighteenth-century legal battles over copyright. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Each accurate copy contains the same text; inaccurate or otherwise variant copies contain new texts" (emphasis added). N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt "In collage, writing is stripped of the pretense of originality," Jackson writes in "Stitch Bitch." "One can be surprised by what one has to say in the forced intercourse between texts or the recombinant potential in one text, by other words that mutter inside the proper names". Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Richard Pynson secured such a privilegium in 1518 from Henry VIII In 1557 the Stationers’ Company was incorporated in London to oversee authors’ and printers’ or printer-publishers’ rights, and by the eighteenth century modern copyright laws were shaping up over western Europe. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html For Acker, influence and plagiarism are almost interchangeable, and that she should 'steal' or appropriate from Genet, a literary forebear who was a thief in the literal sense - his autobiographically-inspired The Thief's Journal (1949) requiring little by way of an explanation here- seems entirely appropriate. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 It is an extension of the copy/cut & paste aesthetic of sampling that moved on to new media with the popularization of computers. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Since my copy is from the eighth printing (1990) and the book was first published in 1983, it is unlikely that there is a version with only one first chapter, but we nevertheless assume that this is what the textmeant, and that the introduction got numbered by mistake.

CHAPTER
TWO

MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf In their book What Is Philosophy. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Afternoon does not represent a break with the novel.On the contrary, it finds its place in a long tradition of experimental literature in which one of the main strategies is to subvert and resist narrative. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The idea is put to the test in another book Maturana co-authored with Varela. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history But we should also remember that the original text was without book or scene divisions, paragraphing, indices, punctuation, or even word division. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Ullman’s book is the best account of the lived experience of programming that I’ve read, but I’m not quite sure who this “we” is. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Most crucial, perhaps, is the necessity to "think digital," that is, to attend to the specificity of networked and programmable media while still drawing on the rich traditions of print literature and criticism. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Rather than circumscribe electronic literature within print assumptions, Aarseth swept the board clean by positing a new category of "ergodic literature," texts in which "nontrivial effort is required to allow the reader to traverse the text" (1). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Some writers have extended their attack to the typography of the book itself, creating antibooks that disrupt our notion of how a book should look and behave before our eyes. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html More important, since on Intermedia you would read this hypertext book on a large two-page graphics monitor, you would have the opportunity to place several texts next to one another. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The future of electronic literature is still an unknown world, and those who immerse themselves in it can revel in the possibilities. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The plot is based around a fictional book tour undertaken by the members of the Unknown Collective, mostly in America but with stops in Canada and Europe as well, to promote their book The Anthology of the Unknown. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The codex and the printed book both allow the writer to suggest many paths through the same work. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf In particular, the tendency must be avoided to say that the work is classic, the text avant-garde; it is not a question of drawing up a crude honours list in the name of modernity and declaring certain literary productions 'in' and others 'out' by virtue of their chronological situation: there may be 'text' in a very ancient work, while many products of contemporary literature are in no way texts. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Electronic Literature is artfully poised between newcomers and e-lit veterans, as there is enough material to accommodate both those new to the genre and those who are already familiar with the literature’s texts. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf A more recent example is Armand Farrachi's book on the Fourth Crusade, La dislocation, in which the sentences space themselves out and disperse, or else24 jostle together and coexist, and in which the letters, the typography begin to dance as the crusade grows more delirious.23 These are models of nomadic and rhizomatic writing. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf It is a regrettable characteristic of the Western mind to relate expressions and actions to exterior or transcendent ends, instead of evaluating them on a plane of consistency on the basis of their intrinsic value.20 For example, a book composed of chapters has culmination and termination points. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Like many arguments McGann mounts to prove the superiority of print, the implied comparison here between print and electronic literature is seriously flawed. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf It is also abundantly evident in countless references to writing (and/or print) traceable in printed dictionaries of quotations, from 2 Corinthians 3:6, ‘The letter kills but the spirit gives life’ and Horace’s reference to his three books of Odes as a ‘monument’ (Odes iii301), presaging his own death, on to and beyond Henry Vaughan’s assurance to Sir Thomas Bodley that in the Bodleian Library at Oxford ‘every book is thy epitaph’. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y In chapters xv–xxiii of the third book of the De oratore, he offers a history of philosophy from the beginning to his own time, trying to explain how it came about that the professional philosophers had made a breach between eloquence and wisdom, between practical knowledge and knowledge which these men professed to follow for its own sake. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm For Berardi much of this situation corresponds to Guattari’s concepts of mental ecology or ecosophy developed in his last book Chaosmosis. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The second Book of Moses, chapter 20, contains a copy of what Jahwe's own finger originally had written on two stone tablets: the law. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html In interviews, she was always wholly open about her drawing from classical literature and 'classics,' even going to far as to suggest that appropriation and the (instinctive) use of other texts is vital for the evolution of literature: If a work is immediate enough, alive enough, the proper response isn't to be academic, to write about it, but to use it, to go on. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Instantiating a linear narrative that turns into a circle, the book simulates an autopoietic structure in which the details produce the overail organization, and the organization produces the details. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Her involvement with the art scene was primarily of a poetical persuasion, particularly the Black Mountain poets, and this too proved to be a great influence on her early writing, as she told Karl Schmieder: 'The first book - it wasn't a novel - was called Politics. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html It is in these wide and capacious senses that electronic literature challenges us to re-think what literature can do and be. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y In a letter written to his in-laws on Christmas Day 1960, Marshall McLuhan mentioned that he had drafted a book in less than a month. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The philosophical remarks in this book are, as it were, a number of sketches of landscapes which were made in the course of these long and involved journeyings”. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Instead, in conjunction with the notes which accompany the sketches (these include 'my cunt red ugh' and 'girls will do anything for live' beneath a pair of pared legs displaying an open vagina), the purpose of the sketches, apart from to shock and to attack the boundaries of literary acceptability, is to explore pictorial language, as Burroughs has in The Book of Breeething. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history But instead the new electronic medium redefines the book in a way that can incorporate both linear and nonlinear form. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf A strange mystification: a book all the more total for being fragmented. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf History has never comprehended nomadism, the book has never comprehended the outside. Roland Barthes;  From Work to Text - 1  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf In particular, the tendency must be avoided to say that the work is classic, the text avant-garde; it is not a question of drawing up a crude honours list in the name of modernity and declaring certain literary productions 'in' and others 'out' by virtue of their chronological situation: there may be 'text' in a very ancient work, while many products of contemporary literature are in no way texts. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf According to MallarmJ's instant insight, literature is made up of nor more and no less than twenty-six letters.[47] Lacan's "methodological distinction"[48] between the real, the imaginary, and the symbolic is the theory (or merely an historical effect) of that differentiation. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Available for free downloading at the Electronic Literature Organization site (http://collection.eliterature.org), it offers the literary works through a Creative Commons license that allows them to be freely disseminated, so long as they are not altered. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm If Felix comes out of the promise Berardi made on Guattari’s death to write a book about his friend, the fact that it took eight years to complete, gives some indication that the continuation, rather than the explication of this thought is no straightforward task. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt If Patchwork Girl insists through its appropriations that the past can never be left behind, it also shows through its transformations that new media create a new kind of literature and a new sense of cyborg subjectivity. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles (As Hayles points out, because of this many genres of electronic literature have become widely associated with the software that they run on.) She also introduces the term “intermediation” to describe electronic literature, arguing that e-lit can be understood as a mediator between humans and computers. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html The book opens with a brief introduction of the central character, Janey Smith. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja According to the book DJ Culture by Ulf Poscardt, first disco remixes were made in 1972 by DJ Tom Moulton. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Blood and Guts in High School continued to develop the incorporation of diary material alongside pieces of texts appropriated from other sources by introducing graphic and visual elements, and became Acker's first book to be published in Britain, appearing in a single volume alongside Great Expectations (first published 1982) and My Death, My Life (1983) in Blood and Guts in High School Plus Two (1984). Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The rules of that game could no doubt change, but the present work is not (consciously, at least) an effort to contribute to the hegemonic worship of "great texts." The reason for this is pragmatic rather than ethical: a search for traditional literary values in texts that are neither intended nor structured as literature will only obscure the unique aspects of these texts and transform a formal investigation into an apologetic crusade. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Although print readers perform sophisticated cognitive operations when they read a book, the printed lines exist as such before the book is opened, read, or understood. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Material based around philosophy and literature includes Michael Heim’s Electric Language and the contributions of Friedrich Kittler, despite his assertions that the object of attention here does not exist. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Aarseth highlights the fact that reading paths through a book are actually less linear and predfined as they are in a hypertext. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Electronic Literature starts out by examining the various genres associated with this very fluid field. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html The eventual introduction of machine intelligence into works of electronic literature opens many possible areas of cooperation and collaboration between the user, computer, and author in the creation and generation of electronic narratives. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading But there are texts which can be “consumed” in this way, as is obvious from the mounds of light literature that flow regularly into the pulping machines. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Nothing could be further from the truth than to see practitioners of electronic literature as anxious to exterminate print culture. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms By systematically developing easy to use GUI-based software to create and edit familiar media types, Kay and others appear to lock a computer into being a simulation machine for “old media.” Or, to put this in terms of Bolter and Grusin’s influential book Remediation: Understanding New Media (2000), we can say that GUI-based software turned digital computers into a “remediation machine:” a machine that expertely represents a range of earlier media. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The more abstract the work became, the further removed it was from the commodification inherent in book sales, and consequently the more exalted the cultural status that could be claimed for it. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Imagine a book in which some of the pages appear to be missing, or the print is unreadable every 16 pages, or some of the pages are repeated while an equal number omitted. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer On the contrary, in Antiquity large areas of literature bore its stamp. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Although the full relationship of the electronically processed word to the orality-literacy polarity with which this book concerns itself is too vast a subject to be considered in its totality here, some few points need to be made. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt (The prime example was the detachment of "Shakespeare" from the historical actor and playwright and the reassignment of his "face" to such august personages as Francis Bacon.) As Rose observes, these developments operated as a chain of deferrals sliding from the embodied to the disembodied, the book to the work, the content to the style, the style to the face, the face to the author's personality, the personality to the author's unique genius. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf To attribute the book subject is to overlook this working of matters, and the exteriority of their relations. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Dieses Buch über DJs wird versuchen, deren euphorische Produktionsweise voller Liebe und Begeisterung auch in die eigene Arbeit am Text zu retten. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Als Derrida diesen Satz 1967 in eine Zeile und in ein Buch dennoch niederschrieb, formulierte er eine tiefgreifende Krisenerfahrung. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html For some texts, such as Edwin Schlossberg's artist's book Wordswordswords, the activated physical characteristics may include the paper on which the words are impressed. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Theories of literature have a powerful ability to co-opt new fields and fill theoretical vacuums, and in such a process of colonization, where the "virgin territory" lacks theoretical defense, important perspectives and insights might be lost or at least overlooked. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm The first striking element of this book is its title, Felix not Guattari, thereby indicating that this is an intimate portrait, not an abstract account of a body of thought. Jörg Heiser;  Sight Reading  2009;  https://www.frieze.com/issue/article/sight_reading/ The book presents both the best and worst of deconstruction: tireless fine-combing of ambiguities, but also wallowing in faux-profundity apropos the negligible. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html My final aim is to produce a framework for a theory of cybertext or ergodic literature and to identify the key elements for this perspective. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html In The Archeology of Knowledge , he points out that the "frontiers of a book are never clear-cut," because "it is caught up in a system of references to other books, other texts, other sentences: it is a node within a network... network of references". N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Making a different analytical cut through textual groupings that included computer games, print literature and electronic hypertexts, among others, Aarseth established a grid comprised of eight different operators, many of which have purchase mostly with electronic texts rather than print. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf In our context, the user/reader functions are the most important variables: According to Aarseth, ergodic literature requires more from a reader/ user than just interpreting what he reads in order to understand a text’s meaning. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Death of the Father would deprive literature of many of its pleasures. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Pioneering the CAVE as a site for interactive literature is the creative writing program at Brown University spearheaded by Robert Coover, himself an internationally known writer of experimental literature. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Like Burroughs' White Subway, The Persian Poems is presented as a series of experiments and exercises, a scrap-book or exercise book of sorts, showing the mechanisms and the workings of the author - although in The Persian Poems, there remains a greater degree of artifice in that the author is not Acker, but Acker writing as Janey. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Philippe Bootz has powerfully theorized generative texts, along with other varieties of electronic literature, in his functional model that makes clear distinctions between the writer's field, the text's field, and the reader's field, pointing out several important implications inherent in the separation between these fields, including the fact that electronic literature introduces temporal and logical divisions between the writer and reader different from those enforced by print. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html From the vantage point of the current changes in information technology, Barthes's distinction between readerly and writerly texts appears to be essentially a distinction between text based on print technology and electronic hypertext, for hypertext fulfills the goal of literary work (of literature as work) [which] is to make the reader no longer a consumer, but a producer of the text. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Likewise, the concept of cybertext does not limit itself to the study of computer-driven (or "electronic") textuality; that would be an arbitrary and unhistorical limitation, perhaps comparable to a study of literature that would only acknowledge texts in paper-printed form. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The printed book makes these acts of reference easier through the use of footnotes and page references. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The Book of Laws is an example, as it permits the addition of new laws whose legal status is as binding as those already included. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Relational Aesthetics, of which this book is a continuation, described the collective sensibility within which new forms of art have been inscribed. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Texts can be felt to have intrinsic religious value: illiterates profit from rubbing the book on their foreheads, or from whirling prayer-wheels bearing texts they cannot read (Goody 1968a, pp 15–16). Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 In 1985 when Huyssen book was in preparation for publication I was working for what was then one of the few computer animation companies in the world Digital Effects. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Students of technology and reading practice point to several hundred years of gradual change and accommodation, during which different reading practices, modes of publication, and conceptions of literature obtained. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The behavior of some kinds of nonlinear texts can certainly be described in terms of unpredictability, self-organization, and turbulence, but for the definition and basic understanding of nonlinear literature we need not look that far. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt To say that the computer is an active cognizer does not necessarily mean it is superior to the book as a writing technology. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Cybertext is a neologism derived from Norbert Wiener's book (and discipline) called Cybernetics, and subtitled Control and Communication in the Animal and the Machine (1948). Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Which is what the inter-text is: the impossibility of living outside the infinite text—whether this text be Proust or the daily newspaper or the television screen: the book creates the meaning, the meaning creates life. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Mentioning electronic literature in a crowd of print-lovers generally elicits one of two responses: resistance to the form, or incomprehension that literature solely for computers is even being written. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf A Hebrew newspaper or book still today prints only consonants (and so-called semi-vowels [j] and [w], which are in effect the consonantal forms of [i] and [u]): if we were to follow Hebrew usage in English we would write and print ‘cnsnts’ for ‘consonants’. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Just as the bloody fingerprint of a murderer on the page of a book says more than the text. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Two other specialized approaches to literature invite rethinking in terms of orality—literacy contrasts. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm If there is something in literature which does not allow itself to be reduced to the voice, to epos or to poetry, one cannot recapture it except by rigorously isolating the bond that links the play of form to the substance of graphic expression. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm To show the transversal relations between the theories and practices of Guattari and Berardi we will largely use as a map Berardi’s own book Felix, which much more than a simple memorial or record of a friendship is a continuation of Guattari’s rhizomatic thought that brings out very important and neglected aspects of both Guattari himself and his thought, precisely in relation to the question of an emergent postmedia sensibility. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Early hypertext theorists, notably George Landow and Jay David Bolter, stressed the importance of the hyperlink as electronic literature's distinguishing feature, extrapolating from the reader's ability to choose which link to follow to make extravagant claims about hypertext as a liberatory mode that would dramatically transform reading and writing and, by implication, settings where these activities are important such as the literature classroom. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf In the early twentieth century, Paul Valery thought that one might be able to write "a history of the mind as it produces or consumes literature ... without ever uttering the name of a writer." William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Jackson’s work allows the “female companion” in Mary Shelley’s famous book to displace Victor Frankenstein as the protagonist, even though in the original story she was torn to bits by Dr Frankenstein at the thought of his creations reproducing.

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N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Rossetti Hypermedia Archive demonstrate. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html It is no exaggeration to say that theWilliam Blake Archive establishes the gold standard for literary Web sites. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Here the archive becomes the field of knowledge to be accessed; it is the archeological ground to be explored by sophisticated researchers and lay-people alike. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf For the libraries, in which the archeologist found so much rich material, collected and catalogued papers that in terms of addressee, distribution technique, degree of secrecy and writing technique had been extremely diverse -- Foucault's archive as the entropy of a post office.[5] Even writing itself, before it ends up in libraries, is a communication medium, the technology of which the archeologist simply forgot. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The database is in principle similar to the filing cabinet but with a level of automation and speed that made radically different textual practices possible. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Jerome McGann, whose work on the Rossetti Archive and contributions to Institute of Advanced Technology in the Humanities (IATH) at the University of Virginia have made him a leading figure in the field, turns this perspective on its head in Radiant Textuality: Literature after the World Wide Web by arguing that print texts also use markup language, for example, paragraphing, italics, indentation, line breaks and so forth. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Eine relationale Datenbank könnte, anders als ein Karteikasten, eine Vielzahl gleichrangiger Sortierungen enthalten; darüber hinaus wäre eine Anzahl von Unterdateien denkbar, die, durch komplizierte Querverbindungen miteinander verwoben, ein verzweigtes Netz von Informationen bilden, eine 'Architektur', die an die drei Dimensionen des physikalischen Raumes nicht mehr gebunden ist. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Here, the archive is similar to analog vinyl records losing their fidelity and being slightly deteriorated every time the needle passes through the groove. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 History is here dependent on linear traces that expose the instability of interpretation; much like tree rings, traces are left behind, marking time, leaving us with an allegorical database presenting destruction (death) as an inevitable part of life. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 But, as previously noted, the archive also functions in market value as the resource’s importance grows as its database grows; when reconfigured properly, it can provide revenue when people use a search engine to buy items online. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Regenerative Remix privileges the ever-present—at the same time, it knows it needs history for legitimation, and the archive can be called upon to suffice as proof of its reliability. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The database becomes a delivery device of authority in potentia: when needed, call upon it to verify the reliability of accessed material; but until that time, all that is needed is to know that such archive exists. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf At first, we may think that this is simply a particular technological implementation of variability principle, but, as I will show in “Database” section, in a computer age database comes to function as a cultural form of its own. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Thus he is more interested (at least theoretically) in what deformations of Rossetti's images in Photoshop reveal about their composition than in the accomplishments of the William Blake Archive in simulating the color tones and sizes of the paper documents. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Yet, even when its archive may be accessible, it does not mean that people will necessarily ever use it directly; most people will stick to the most immediate material, placed on the front pages of any online resource, because the Regenerative Remix encourages the now: the present—for the sake of practicality and functionality. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This particular type of mashup goes deep into the database to access dynamic data. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html The editors of the archive are meticulous in insisting that even small differences in materiality potentially affect meaning, so they have gone to a great deal of trouble to compile not only different works but extant copies of the same work. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html The Web promises to allow these dual imperatives to be more successfully integrated than ever before, as the William Blake Archive and McGann's work on the D. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf A new media object can be defined as one or more interfaces to a multimedia database (see introduction to “Interface” chapter and “Database” section for more discussion of this principle). EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This is quite a challenge because as this text demonstrates, the Regenerative Remix is primarily designed for practicality, for the sake of immediate services; and the archive is designed to come to the front at the very moment that a query is made. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 In “Le Catalogue,” the mastermind behind x-arnDOTorg has created a database of documentary images (an archive) of art projects between 1990-1996 that’s available for public access.

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Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html An example of an oreo structure is positron emission tomography, or PET images. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The most rough of mashups are called “scrapings” because they sample material from the front pages of different online resources and websites, and the more complex mashups actually include material directly taken from databases, that is if the online entity decides to open an Application Programming Interface (API) to make their information available to web developers. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ Another difficulty has to do with the fact that although thought that is expressed in surfaces now predominates in the world, this kind of thought is not quite so much aware of its own structure as is thought expressed in lines. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ And this implies a radical change in the climate, the behavior patterns, and the whole structure of our civilization. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Their activity evolved into sampling bits of music in the sound studio during the 80’s, which means that the DJ producers were cutting/copying and pasting pre-recorded material to create their own music compositions. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 A Regenerative Remix is most common in Software Mashups, although all social media from Google to YouTube rely on its principles. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Representation, certainly, will be complicated, will be given supplementary way stations and stages, will become the representation of representation in hieroglyphic and ideographic writing, and then in phonetic-alphabetic writing, but the representative structure which marks the first stage of expressive communication, the idea/sign relationship, will never be suppressed or transformed. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The good musician, however, can appreciate the second dimension, the “vertical” structure of the score as well. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 In every sense of the word, x-arn’s “Le Catalogue” is a remix of repetition via representation and is in essence a constant loop: the image that is accessed by the individual for viewing will never be repeated, because next time the image will appear with two more lines and therefore be different. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 This will enable us to understand the dialectics at play within Remix, which at the beginning of the twenty-first century is the ideological foundation for remix culture. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Regenerative Remix takes place when Remix as discourse becomes embedded materially in culture in non-linear and ahistorical fashion. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This will make clear the relationship of mashups to Remix at large, and will enhance our understanding of sampling as a critical practice in Remix and Critical Theory. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This type of remix made DJs popular producers in the music mainstream during the 1980’s. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 It is evident that literature initially explored principles of remix in terms of cultural citation, meaning that unlike remix as popularly understood in terms of music, literature more often than not relies on referencing ideas. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Seine 1993 erschienenen Medienmitschriften sind nichts anderes als kunstvoll zusammengesetzte Samples aus endlosen Fernsehund  Radioprotokollen. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ As such, Kafka’s thoughts are determined by the structure of German grammar. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 A megamix is built upon the same principle of the medley but instead of having a single band playing the compositions, the DJ producer relies strictly on sampling brief sections of songs (often just a few bars enough for the song to be recognized) that are sequenced to create what is in essence an extended collage: an electronic medley consisting of samples from pre-existing sources. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Evidently, these implications can be truly far-reaching only if the rationalist view is essentially correct, in which case the structure of language can truly serve as a “mirror of mind,” in both its particular and its universal aspects. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm But (and this is my last point here before broaching this semiology for itself) Hegel, who at first sight seems to place no limits on the extension of the theory of signs, none the less immediately reduces its import and reinscribes it in the movement and structure of a dialectic that encompasses it. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Thus, culture is redefined by the constant flow of information in fragments dependent on the single activity of sampling. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In addition to its visible words and spaces, which we may call the script, a text includes a practice, a structure or ritual of use. Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ The question of how symbols relate to each other within a given code concerns the structure of codes in two totally different ways. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 The selectivity found in the death of the author and the author function as defined above is what makes the notion of interactivity easily assimilated because of sampling. Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ The physical property of symbols influences decisively the structure of the codes. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Our present idea of the labyrinth is the Borgesian structure of "forking paths," the bewildering chaos of passages that lead in many directions but never directly to our desired goal. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Those who can only read music by playing it are like people who read verbal texts by saying the words aloud: they are almost entirely absorbed by the unfolding temporal structure of the music. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ They impose a radically new structure on thought in that they represent the world by means of moving images. Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm Kant’s method of transcendental argumentation secures an enduring restriction upon all the faculties and features of cognition so that they can only be legitimately used if they conform to the structure of experiential cognition. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm In fact, what evidence is now available suggests that if universal grammar has serious defects, as indeed it does from a modern point of view, then these defects lie in the failure to recognise the abstract nature of linguistic structure and to impose sufficiently strong and restrictive conditions on the form of any human language. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 Acts of appropriation are also acts of sampling: acts of citing pre-existing text or cultural products. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The principle of transcoding, which I am adopting from Manovich, states that new media objects may be converted digitally from one data structure to another, but further that there are entire media formats based entirely on such conver- sions and nothing more. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 While people who developed early personal computers may not have been influenced by mashups directly as a cultural reference, their similarities bear comparison, especially because the eighties is the time when computers and remix in music were both introduced to popular culture. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Questions of common origin are of potential relevance to this empirical issue in only one respect: If the existing languages are not a “fair sample” of the “possible languages,” we may be led mistakenly to propose too narrow a schema for universal grammar. Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ One has to do with the fact that many sentences order their symbols in disagreement with the structure of the language. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Digitization consists from two steps: sampling and quantization. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 This means that remixing material as is commonly known in terms of material sampling has reached a moment in which we produce almost as fast as we speak. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm And it seems to me that today there is no better or more promising way to explore the essential and distinctive properties of human intelligence than through the detailed investigation of the structure of this unique human possession. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 But these subcultures themselves rarely develop completely from scratch; rather, they are the result of the cultural appropriation and/or remix of earlier commercial culture AMV subculture is a case in point. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Remix rettet je nach Anlage viel oder wenig des alten Stückes in die neue Form hinüber, und je nach Remix kann man von einem neuen Lied oder einer vorsichtig renovierten Form des alten Liedes sprechen. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Not that it is always thus; but the structure of possibility of this statement includes the capability of being formed and of functioning either as an empty reference, or cut off from its referent. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 Cultural citation, which we can think of as the foundation of intertextuality, is much more difficult to trace than material sampling because at times it may be an abstract idea, or a premise that is being recycled. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html Neuroscience studies the physical and chemical structure of the brain. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja To quote Poscardt one last time, “however much quoting, sampling and stealing is done – in the end it is the old subjects that undertake their own modernization. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm To repeat: Suppose that we assign to the mind, as an innate property, the general theory of language that we have called “universal grammar.” This theory encompasses the principles that I discussed in the preceding lecture and many others of the same sort, and it specifies a certain subsystem of rules that provides a skeletal structure for any language and a variety of conditions, formal and substantive, that any further elaboration of the grammar must meet. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In computer writing any relationships between textual elements can float to the surface; the computer invites the writer to reveal the inner structure in the appearance and the behavior of the text. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Ifthe absent structure of narrative is the key problem in literary hypertext, in determinate cybertext the absent structure is the plot. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 (Let us extend the term “text” here to the visual arts and media at large.) This is the reason why citations are so necessary in academic writing, and certainly is something that is closely monitored in other areas of culture, like the music industry, where sampling is carefully controlled by way of copyright law. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Even earlier, in the 1880s, first television systems already involved standardization of sampling both in time and in space. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This conceptual model has been extended to web application mashups, in which the Regenerative Remix is fully at play, as will become evident shortly. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Representation, then, is repeated in a perfect loop—the result is a constant remix of repetition by representation. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ They impose a very different structure on thought in that they represent the world by means of static images. Vilém Flusser;  Habit: The True Aesthetic Criterion  1990;  http://www.flusser-archive.org/ This is not yet feasible, but we may even now guess at what the structure of such a future art criticism might look like. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm In general, the problem of extending concepts of linguistic structure to other cognitive systems seems to me, for the moment, in not too promising a state, although it is no doubt too early for pessimism. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Mashups actually have roots in sampling principles that became apparent and popular in music around the seventies with the growing popularity of music remixes in disco and hip hop culture, and even though mashups are founded on principles initially explored in music they are not straight forward remixes if we think of remixes as allegories. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 But the Extended Remix is not found in popular culture before the 70s. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Samples geben dem Leser und Nutzer die Möglichkeit, die Erkenntnisse des Autors zu überprüfen, und wer den Text remixen will, kann die Samples für eigene Zwecke nutzen. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Diese Fragen waren vor allem deshalb relevant, weil die Expertensysteme, in die man große Hoffnungen setzte, an Problemen des Zugriffs, der Datenreduktion und des impliziten Wissens zu scheitern drohten und das Modell der Sprache zumindest Aufschluß über die Struktur dieser Art von Problemen versprach. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html And this absence is not a continuous modification of presence; it is a break in presence, "death," or the possibility of the "death" of the addressee, inscribed in the structure of the mark (and it is at this point, I note in passing, that the value or effect of transcendentality is linked necessarily to the possibility of writing and of "death" analyzed in this ,way). NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf In visiting them, one senses that the task of art is no longer to propose an artificial synthesis of heterogeneous elements but to generate "critical mass" through which the familial structure of the nearby market metamorphoses into a vast warehouse for merchandise sold online, a monstrous city of detritus. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html It does not seem so, or at very least this distance, division, delay, diffé rance must be capable of being brought to a certain absolute degree of absence for the structure of writing, supposing that writing exists, to be constituted. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading It denotes the role of the reader, which is definable in terms of textual structure and structured acts. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm As noted earlier, the empirical problem is to find a hypothesis about initial structure rich enough to account for the fact that a specific grammar is constructed by the child, but not so rich as to be falsified by the known diversity of language. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Theorisations of software that are able to operate on the level of a particular version of a program, a particular file structure, protocol, sampling algorithm, colour-scheme, API, Request For Comment, and so on, are necessary. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html In this context, the plagiarised sections in Acker's texts are analogous to longer samples - equivalent to a chord sequence - whereas the original syntactic cut-ups can be seen as shorter samples - equivalent to a few notes or a drum sound. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf When Tiravanija offers us the experience of a structure in which he prepares food, he is not doing a performance: he is using the performance-form. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html It constructs the mark; and the eventual presence of the referent at the moment when it is designated changes nothing about the structure of a mark which implies that it can do without the referent. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 The implications that these developments have in Remix are closely tied to political economy, and will be the subject of contemplation in the next section. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See To describe the change that takes place, the authors use the term "natural drift." There seems tobe a natural drift in "natural drift," however, and in later passages it becomes "structural drift." If structure changes, what does it mean to say that autopoiesis is conserved? Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf In manuscripts, this kind of visual structure would be only marginally viable. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 To understand Remix as a cultural phenomenon, we must first define it in music. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 But by the beginning of the 2000s, the representational structure of computer graphics, for example a 3D virtual space, came to function as an umbrella which can hold all other image types regardless of their origin. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 This essay will focus on defining remix in relation to these two terms, and then move on to examine its role in media and art. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja But this fact is not advertised; similarly, the fact that this design (if it is successful) will be inevitably copied and sampled by other designers is not openly acknowledged by the design field. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The footnote is a typical example of a structure that can be seen as both uni- and multicursal. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ Such unimaginable explanations that mirror the structure of literate thought are existentially devoid of meaning, and in such a situation texts begin to constitute a kind of paranoid library wall that triply alienates man from his world. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading The basic concern of these concepts is with the results produced rather than with the structure of effects, which causes and is responsible for these results. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 The first remix is extended, that is a longer version of the original song containing long instrumental sections making it more mixable for the club DJ. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ Yes, you can remix the present and upload it to YouTube, but they can take it down and they will, if you use content that someone else owns. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Given their emphasis on autopoiesis, it is perhaps obvious why they choose to sidestep genetics, for any discussion of genetics would immediately make clear that the distinction between structure and organization cannot be absolute-and if this distinction goes, then autopoiesis is no Ionger conserved in evolutionary processes. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading The concept of the implied reader is therefore a textual structure anticipating the presence of a recipient without necessarily defining him: this concept prestructures the role to be assumed by each recipient, and this holds true even when texts deliberately appear to ignore their possible recipient or actively exclude him. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext (I have used Storyspace to write or revise three of my own books.) Storyspace provides more facilities for writing and editing (it includes a dynamic map of the structure of the links) than for the high-quality display and reading of the eventual hypertext. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 But sampling, as can be noticed from the various examples that have been discussed, begins to be supplanted by constant updating. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 This does not mean that 3D animation itself became visually dominant in moving image culture, or that the 3D structure of the space within which media compositions are now routinely constructed is necessary made visible. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html "Assoziative Denkstrukturen in die Apparatur zu verlagern, erschien als ein Vorhaben wirrer Programmierer, die hartnäckig an den Bedürfnissen des Marktes vorbei, an Lösungen für Probleme arbeiteten, die es noch nicht gab." Mit den Hypertextsystemen aber beginnt diese Utopie Wirklichkeit zu werden; "die vernetzte Struktur von Hypertexten kommt assoziativen Gedankenoperationen entgegen" oder, so könnte man ergänzen, vollzieht diese mit technischen Mitteln nach; und in letzter Instanz, schreiben Idensen/Krohn, hat die neue Technik eine "Transformation assoziativer Ideen in reale, verknüpfbare Objektdateien"zum Ziel. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html This essential drifting, due to writing as an iterative structure cut off from all absolute responsibility, from consciousness as the authority of the last analysis, writing orphaned, and separated at birth from the assistance of its father, is indeed what Plato condemned in the Phaedrus. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The sound-image is the structure of the appearing of the sound [l'apparaître du son] which is anything but the sound appearing [le son apparaissant]. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Instead, time becomes a river that always already exists in its entirety, and we create sequence and chronology by choosing which portions of the river to sample. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Instantiating a linear narrative that turns into a circle, the book simulates an autopoietic structure in which the details produce the overail organization, and the organization produces the details. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms They also implemented another important idea that was already developed by Douglas Englebardt’s team in the 1960s: the ability to create different views of the same structure (I will discuss this in more detail below). EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Regenerative Remix consists of juxtaposing two or more elements that are constantly updated, meaning that they are designed to change according to data flow. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Donna Leishman spins a variant of interactive fictions in her work, where the visual interface invites game-like play but without the reward structure built into most interactive fictions. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Was diese Struktur der signifikanten Kette aufdeckt, ist meine Möglichkeit, genau in dem Maße, wie ihre Sprache mir und anderen Subjekten gemeinsam ist, das heißt, wie diese Sprache existiert, mich ihrer bedienen zu können um alles andere als das damit zu bezeichnen, was sie sagt. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Real (reell and not real) component of lived experience, the hylè/morphé structure is not a reality (Realität). Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm This representative determination, beside communicating without a doubt essentially with the idea of the sign, does not translate a choice or an evaluation, does not betray a psychological or metaphysical presupposition peculiar to Saussure; it describes or rather reflects the structure of a certain type of writing: phonetic writing, which we use and within whose element the epistémè in general (science and philosophy), and linguistics in particular, could be founded. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf One example is motion picture film: each frame is a continuos photograph, but time is broken into a number of samples (frames).

CHAPTER
FIVE

Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history After the invention of the paged book, linear structure of course survived. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Hypertext, when regarded as a type of text, shares with a variety of other textual types a fundamental trait, which we defined as nonlinearity. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history If linear and hierarchical structures dominate current writing, the computer now adds a third, the network as a visible and operative structure. Vilém Flusser;  The Codified World  1978;  http://www.flusser-archive.org/ Linear codes demand a synchronization of their diachronicity. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ Those who use texts to understand the world, those who “conceive” it, mean a world with a linear structure. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm And we shall see it later associated with the linearisation of writing, and with the linearist concept of speech. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Und die Sprache als System ist zweifellos nicht linear. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The shock of discovering that one is not a reader can only happen (and only accidentally) with a linear text, because that is the only text in which the metaphysics of a real reader has any credibility and the only text in which the reader can exist as a reducible, accountable figure. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Und dies verschiebt die Perspektive grundsätzlich; den linearen Texten gegenüber nämlich steht nun: die Sprache. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ Here is the answer that would likely be given by someone who thinks historically, in a linear manner: The images that are created by these people are depictions of calculations and can serve as models for changing the world. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Die These der Linearität nämlich läßt unberücksichtigt, daß die Elemente der Anreihung einem Code entnommen werden, der selbst nicht Teil der Anreihung ist. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Die linearen Texte nämlich müssen nun als ein 'Durchlauf' durch die Netzstruktur, als eine aktuelle Inanspruchnahme bereits gebahnter Wege erscheinen. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html Instead of materialist/discursive, they suggest such pairings as analogue/digital, resemblance/code, linear/recursive, isolated/co-adaptive, visualization/program, abstraction/emergence, complexity at material level/complexity at symbolic level, behavior/function, forms that transmigrate/forms that compute. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ It suggests that both readings are linear (because paths are lines), and that the difference between the two has something to do with freedom. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Zum einen hat sie ihren Sitz im Außen, im intersubjektiven Raum; dort tritt sie in Form von Texten auf, linear und materialisiert in schwingender Luft, bedrucktem Papier oder flüchtigen Bytes. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Rather than accept that this paradoxical result undermines my linear-nonlinear distinction, I contend that by destroying itstraversal function it exposes the inherent instability of the metaphysical concept of “the text itself.” Thus, Agrippa becomes nonlinear only if we choose to accept the “text behind-the-text” as more real than the physical object that can refuse to be read. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As a simplified synthesis of this model I now propose four pragmatic categories, or degrees, of nonlinearity: (1) the simple nonlinear text, whose textons are totally static, open and explorable by the user; (2) the discontinuous nonlinear text, or hypertext, which may be traversed by “jumps” (explicit links) between textons; (3) the determinate “cybertext,” in which the behavior of textons is predictable but conditional and with the element of role-playing; and (4) the indeterminate cybertext in which textons are dynamic and unpredictable. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Wiederholungen sind eine Strategie der Vertextung, die Elemente quer zum Verlauf des linearen Syntagmas miteinander verbindet; und zwar eine relativ schlichte Form, wenn man sie mit anderen Arten der Vertextung vergleicht. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Passages such as this, in the form of 'fake' letters from a 'real' not only blur the boundaries of reality and fiction, but serve to expose the artifice of the format and linearity of 'the novel.' Ultimately, Acker raises more questions than answers, but succeeds in provoking thought concerning the point at which the author and reader engage, and the idea that the authorial voice is only as 'real' as the characters portrayed. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The individual copy-as-text is linear, because there is only one sequence: first, the decrypted scripton once, then the reencrypted one for ever after; but the text-as-copy may turn out to be either of the scriptons and is therefore nonlinear. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Even when he is concerned with the linear brauehing structures of evolution, he turns this linearity into a circle and tries to invest it with a sense of inevitability. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ The invention of the printing press vulgarized the alphabet, however, and it may be said that during the last hundred years or so the linear historical consciousness of Western man has formed the climate of our civilization. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Bereits Wiederholungsstrukturen innerhalb der Kette, ebenso material beobachtbar wie die Anreihung selbst, bilden ein anti-lineares Element und verweisen darauf, daß innerhalb der linearen Syntagmen Anreihungsprinzipien arbeiten, die der Linearität selbst nicht gehorchen. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles In particular, he emphasizes Barthes’ writing about the writerly text and its non-linear nature and Derrida’s about intertextuality and textual openness. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf If we turn to rhetoric, we see that nonlinearity is clearly not a trope, since it works on the level of words, not meaning; but it could be classified as a type of figure, following Pierre Fontanier’s taxonomy of tropes and figures. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ Therefore, the messages of linear fiction can no longer be made satisfactorily adequate to the immediate experience we still have of the world. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Es ist beim Schriftbewußtsein von einem 'historischen Bewußtsein' zu sprechen." Konsens ist zunächst die Tatsache, daß die Schrift ihre Zeichen in eine materiell-lineare Anordnung bringt. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ (A Venus of Willendorf may tell a story, but a film tells its story differently; it tells it historically, along a line.) Thus we must rectify our explanation: the present civilization does not look like the result of a linear development from image to concept, but rather like the result of a sort of spiral movement from image through concept to image. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Offensichtlich ist zunächst, daß innerhalb der Literatur verstärkt Projekte auftreten, die mit der Linearität in offenem Zwiespalt liegen. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Whereas analogue recording of sound and visual information requires serial, linear processing, digital technology removes the need for sequence by permitting one to go directly to a particular bit of information. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The weakness of this simplified model is that some nonlinear texts, such as those that are both static and indeterminate, fall between the generalized categories. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The Corruption of the Critic How can literary theory attack the textualities of nonlinearity? Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history There is no linear argument that spans the columns, yet the reader’s eye is drawn across, down, and around the page looking for visual and verbal connections. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Among these classes we could place the figures of nonlinearity, with the following set of subclasses: forking, linking/jumping, permutation, computation, and polygenesis. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In the conceptual framework presented here, the linear text may be seen as a special case of the nonlinear in which the convention is to read word by word from beginning to end. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The wall-inscriptions of the temples in ancient Egypt were often connected two-dimensionally (on one wall) or three-dimensionally (from wall to wall and from room to room), and this layout allowed a nonlinear arrangement of the religious text in accordance with the symbolic architectural layout of the temple. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Of course, it can be argued that this relationship is no different for nonlinear texts, once the shock of an alien form is gone and the particular convention is understood and mastered. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Und man wird sich vergegenwärtigen müssen, daß dies ein in extremer Weise restriktives Ordnungsprinzip ist: Das Prinzip der linearen Anreihung läßt zu jedem Zeitpunkt nur die Auswahl eines einzigen neuen Elements zu, alle anderen möglichen Elemente müssen unterdrückt und von der Auswahl ausgeschlossen werden. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Insights promoted by the metaphors of nonlinear physics aid understanding of nonlinear texts as well as linear ones, but reading a nonlinear textis not the same as a reading informed by research in fractal geometry or chaos theory. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The function of the picture as a plate for orientation is significant here (our intent is to consider what motivates linear writing). George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Heinz Pagels's description of a network in The Dreams of Reason suggests why it has such appeal to those leery of hierarchical or linear models. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The new works do not have a single linear order, corresponding to the pages of the book or the columns of the papyrus roll, and so there is no order to violate. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Und umgekehrt wird an dieser Stelle der Übergang zu einem Entwicklungsmodell möglich: nun nämlich erscheint denkbar, daß die linearen Syntagmen etablierte Assoziationen nicht nur nachvollziehen, sondern auch verstärken oder gar bahnen. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Aslater examples reveal, the position of a single letter or the position of many syntagms strung together can make a text nonlinear. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Is there a name or recognized class for the device (or better, set of devices) of nonlinearity? Vilém Flusser;  Habit: The True Aesthetic Criterion  1990;  http://www.flusser-archive.org/ The novelty of such a criticism, its terror, its ugliness, is not so much the fact that it denies absolute values, but rather that it can no longer be linear, and thus confounds the upper with the lower, the sublime with the infernal. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ To return to our argument, at present we dispose of two media between ourselves and the facts—the linear and the surface. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history It is precisely the lack of a fixed order and commitment to a linear argument that will frustrate those used to working with and writing for the medium of print, just as it will liberate those willing to experiment with a new form of dialogue. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf She defines “book labyrinths” on a material level as “non-linear constructed books, which explicitly ‘send’ the reader to and fro by means of typography, reading instructions, non-linear pagination or other signals, or as collections of text segments” (transl. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In linear experimental texts the subversive effect is sometimes achieved by a “distance between narrator and narratee” and sometimes by the “loss of narratee”—the narrator as solipsist. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ It may be that what is happening at present is the attempt to incorporate linear thought into surface thought, concept into image, elite media into mass media. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Die Sprache erscheint als eine gesellschaftliche Maschinerie, die die linearen Syntagmen im Außenraum mit der nicht-linearen Struktur der empirischen Gedächtnisse in eine regelhafte Verbindung bringt. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Das Prinzip der Linearität scheint in Konflikt geraten mit einer zunehmend komplexen Realität und den Notwendigkeiten eines zunehmend komplexen Denkens (?); was letztlich bedeutet, daß die Schrift als ein Modus der Abbildung vor dem Abzubildenden versagt. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Even when he is concerned with the linear brauehing structures of evolution, he turns this linearity into a circle and tries to invest it with a sense of inevitability. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf It is linked to the constitution of the modernist discourse as set forth in the theoretical writings of Clement Greenberg, for whom the history of art constitutes a linear, teleological narrative in which each work is defined by its relations to those that precede and those that follow. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Instead of one linear argument, the hypertext can present many, possibly conflicting arguments. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Electronic linking creates hypertext, a form of textuality composed of blocks and links that permits multilinear reading paths. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Als Buch-Labyrinthe verstanden seien darum im folgenden auf materiellvisueller Ebene nicht-linear konstruierte Bücher, die den Leser explizit hin und her ‘schicken’, durch typographische Mittel, Leseanleitungen, nicht-lineare Numerierungen oder andere Signale, sowie Text-BausteinSammlungen. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ The photograph represents the stone in the form of an image; the explanation represents it in the form of a linear discourse. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Since literary theorists are trained to uncover literary ambivalence in texts with linear expression, they evidently mistook texts with variable expression for texts with ambiguous meaning. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ There is the linear time in which the pictures of scenes follow one another. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The analog is only deemed ‘trivial’ because of the perceived obviousness of mimetic congruence using a continuously variable material value (for example, the curvilinear represen- tation of a sound wave). Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ The linear are becoming more and more abstract, and are losing all meaning. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history He argued that linear writing was “rooted in a past of nonlinear writing, a writing that spells its symbols pluri-dimensionally; there the meaning is not subjected to successively, to the order of a logical time, or to the irreversible temporality of sound” Nonlinear writing had been suppressed, though never eradicated, by linear writing. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The difference between these two types of experience can be explained by the presence or absence of an established (meaningful) ritual, which must absolve the user from the burden of reading, which in the case of nonlinearity may be defined as the frustrating attempt to harmonize contradictory scriptons from the same text. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ And, in addition, they are developments from conceptual thought in that they advance along linear discursive lines, which are conceptual. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf I do not for a moment believe that my constructed binarism of the nonlinear text and the linear text or any of the other perspectives in this essay are any more free of a metaphysics than any previous textual theory, but I hope they are better suited to identifying some of the relevant issues of textual communication. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html All four, like many others who write on hypertext or literary theory, argue that we must abandon conceptual systems founded upon ideas of center, margin, hierarchy, and linearity and replace them with ones of multilinearity, nodes, links, and networks." Die Gleichsetzung als kurzschlüssig zurückzuweisen, wäre einfach. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Since I shall return to the question of linear and nonlinear narrative in a later chapter, I wish here only to remark that nonlinearity has become so important in contemporary critical thought, so fashionable, one might say, that Smith's observation, whether accurate or not, has become almost inevitable. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The fact that we increasingly experience the world through grainy pictures like photos and TV and less through printed, linear texts is obviously not responsible for construing it more and more as a heap of particles and less as a flux of events. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf This perspective lets us include nonlinear texts, many of which have no author (or even reader) in the traditional sense. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Und wieder ist es Bolz vorbehalten, der Utopie tatsächlich die Stimme zu leihen, in fast naiver Weise identifiziert, im Klartext und ohne Rücksicht auf die mögliche Absurdität: "Hypertext macht explizit, was lineare Schriften noch der hermeneutischen Arbeit auflasten . Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In this essay I outline a theory of nonlinear texts and investigate some of its possible implications for the practice of literary theory and criticism. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html This is very different from the ambiguities of a linear text. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf When we look at the whole of such a nonlinear text, we cannot read it; and when we read it, wecannot see the whole text. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html But while the common perception of postmodern fiction is that of a celebration of depthlessness and superficiality, in Acker's hands these methods of fragmentation - both of narrative and of character, and in which linear continuity is eschewed in favour of rapid 'channel-hopping' edits - become a mans of grappling with the deeply personal. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The figures of nonlinearity suggest that one must revise literary terminology and poetics in order to avoid further confusion and unnecessary ambiguity. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As I have shown, in addition to hypertext there is a wealth of nonlinear text types, from ancient inscriptions to sophisticated computer programs based on the latest semantic research. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf What if a textsimply insists on its nonlinearity? Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Das Bild des Netzes verbindet lineare Achsen oder Vektoren zu einer zwei-, drei- oder mehrdimensionalen Struktur. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Freeman and Skarda's data on the olfactory perception of rabbits are akin to Maturana's results, in that the data indicate the rabbit's responses are transformative and highly nonlinear, influenced not only by the experience at hand but also by previous experiences the animal has had, his emotional state at the moment, and a host of other factors. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Film and video editing systems and the computer simulations of them that came to be known as non-linear editors (today exemplified by Avid and Final Cut ) have conceptualized a media project as a sequence of shots organized in time. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Moreover, Bush wished to replace the essentially linear fixed methods that had produced the triumphs of capitalism and industrialism with what are essentially poetic machines -- machines that work according to analogy and association, machines that capture and create the anarchic brilliance of human imagination. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As the advocates of hypertext enthusiastically remind us, it can be found as fiction, poetry, textbooks, encyclopedias, and so on; so nonlinearity as the superset of hypertext is clearly not a literary genre, or a type of poetic expression or discourse. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf A nonlinear text is an object of verbal communication that is not simply one fixed sequence of letters, words, and sentences but one in which the words or sequence of words may differ from reading to reading because of the shape, conventions, or mechanisms of the text. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Nonlinear texts and literary theories may have a lot to say to each other, but we should not let only one side do all the talking. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The fundamental difference is that between the linear and the nonlinear. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The point deserves emphasis: only the linear-hierarchical style of argument is permitted in orthodox writing today. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ This explains the division of our civilization into a mass culture (those who participate almost exclusively in surface fiction) and an elite culture (those who participate almost exclusively in linear fiction). Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Wenn die genannten Autoren die Schrift als ein streng lineares System auffassen, so hat diese Bestimmung für sich, zunächst von den äußeren, material-beobachtbaren Tatsachen auszugehen und sprachliche Phänomene als eine Anordnung von Signifikanten zu beschreiben. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf I emphasize this point not because I want to distance myself from the claims of literary critics, like Katherine Hayles, who employ the term in its latter sense, but because the influence of nonlinear dynamics on recent literary theory should not be confused with the present formal concept of nonlinear textuality. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ A condition already quite pitiful for linear, historical thought. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Sobald sie auf Datenträgern gespeichert ist, nämlich wird es möglich, auch die Schrift anders als linear zu verwalten und n-dimensionale Netze nun aus Texten, Textteilen oder schriftförmigen Daten aufzubauen. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Baudrillard has described one major thread or constituent of contemporary reality that is potentially at war with the multilinear, hypertextual one. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In terms of the simplified hierarchy of nonlinear texts, these classes of figures belong to the following levels: forking, found in the spatially nonlinear text; linking/jumping, belonging to the stratum of hypertext; permutation, computation, and polygenesis, all found in both determinate and indeterminate cybertext. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Electronic links connect lexias "external" to a work -- say, commentary on it by another author or parallel or contrasting texts -- as well as within it and thereby create text that is experienced as nonlinear, or, more properly, as multilinear or multisequential. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As we have seen, fundamental structural terms like story, plot, fiction, and narrative are not always suitable to describe the nonlinear textualities. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history While questions of meaning are at the center of both theories, the actual mechanics of reading are neglected, as a text according to those schools of thought is linear per se and the path of reading is predefined.

CHAPTER
SIX

Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf And even alphabetic writing becomes hybrid when it writes 1 instead of one. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms For instance, when the Formatting Palette in Microsoft Word shows the font used by the currently selected text, it is displayed in column next to all other fonts available. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html Both the machine intelligence and the human intelligence would input text, or write, parts of the piece—assuming that we are dealing with IF or other text based works, though such writing could apply to multimedia narratives—so one could not ascribe authorship solely to one party or the other. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 It is certainly incorrect to divorce one from the other, as authors like Lev Manovich have rightly pointed out (see in particular his essay ‘The Automation of Sight’, 1996). Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf For the moment, however, I want to deal solely with the relationship between text and author and with the manner in which the text points to this figure that, at least in appearance; is outside it and antecedes it. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Because we are beginning to write, to write differently, we must reread differently” In all this, Derrida was prescient, but he could not know that electronic writing would be the new writing to which he alluded. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm At the summit of this hierarchy, phonetic writing of the alphabetical type. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Analogous to the Buddhist sangha, is the literary community, whatever alibi it uses, supported by a mercantile society, not for what the writer produces (he produces nothing), but for what he consumes? Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In the first case, it means that no one has the name Pierre Dupont; in the second, it means that several people were mixed together under one name, or that the true author had none of the traits traditionally ascribed to the personae of Homer or Hermes. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Maybe the major shift in the new landscape of communication in this respect lies in the increasing use of image, even in situations where previously writing would have been used. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf And what applied to writing also applied to reading. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Before print, writing itself encouraged some sense of noetic closure. T. W. Adorno;  The Essay a s Form  1984;  http://links.jstor.org/sici?sici=0094-033X%28198421%2F22%290%3A32%3C151%3ATEAF%3E2.0.CO%3B2-C The simple modesty of this word is an arrogant courtesy. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The nineteenth-century novelists’ nervous apostrophes to the ‘dear reader’, as has already been noted, suggest that the typical reader was felt by the writer to be closer to the old-style listener than most readers commonly are felt to be today. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ At this meeting, it is important to remember that linear writing is both the origin of critical thinking and its tool. William S. Burroughs;  The Cut-Up Method of Brion Gysin  1963;  http://www.ubu.com/papers/burroughs_gysin.html The best writing seems to be done almost by accident but writers until the cut-up method was made explicit— all writing is in fact cut ups. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf In the special case of a literary text in a printed book, e.g., the written speech acts of an author are stored as syntagmas in a medium and then transported or transmitted to the readers via different channels. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja While Adorno and Horkheimer were writing about "culture industry" already in the 1940s, it was not then - and its not today - a true modern industry. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf Giving writing a primal status seems to be a way of retranslating, in transcendental terms, both the theological affirmation of its sacred character and the critical affirmation of its creative character. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Daher das Entsetzen, von dem die ersten Empfänger von Inschriften ergriffen wurden." "Tatsächlich geht es beim Schreiben um ein Transcodieren des Denkens, um ein Übersetzen aus den zweidimensionalen Flächencodes der Bilder in die eindimensionalen Zeilencodes, aus den kompakten und verschwommenen Bildercodes in die distinkten und klaren Schriftcodes, aus Vorstellungen in Begriffe, aus Szenen in Prozesse, aus Kontexten in Texte." Wenn diese Bestimmung Sinn macht, so würde dies bedeuten, daß die Schrift keineswegs defizitär und aus Armut mit nur einer Raumdimension sich bescheidet, sondern eine bewußte Beschränkung darstellt, ein bewußt restriktives System, das historisch einem 'reicheren', 'kompakten', leider aber 'verschwommenen' System gegenübertritt. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html At this point the text on screen and in the computer's memory briefly coincide, but the reader always encounters a virtual image of the stored text and not the original version itself; in fact, in descriptions of electronic word processing, such terms and such distinctions do not make much sense. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Both are based on a writing system whose time is (in Lacan's term) symbolic. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf The author allows a limitation of the cancerous and dangerous proliferation of significations within a world where one is thrifty not only with one's resources and riches but also with one's discourses and their significations. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Here I advance the following two propositions or hypotheses: Since every sign, as much in the "language of action" as in articulated language (even before the intervention of writing in the classical sense), supposes a certain absence (to be determined), it must be because absence in the field of writing is of an original kind if any specificity whatsoever of the written sign is to be acknowledged. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm In a domain as infinitely special as the one I am about to enter, it is always by virtue of the fundamental law of the human word in general that a question like that of consecutiveness or non-consecutiveness may be posed. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html At the same time, literary authors started to experiment with hypertext and have received considerable attention from literary circles. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Faced with growing studies that show young people engage more with video games, YouTube, and Facebook than with print novels, it would be a copout for print authors to think of themselves as old-fashioned; rather, as print comes to integrate more and more closely with electronic forms, there are new and innovative ways it can assimilate the discoveries of electronic texts. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html Aaron Reed, the author of Whom the Telling Changed, has already called for a parser able to understand and interpret more complex natural language, and even complete sentences or human speech. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text In short, the word can be erotic on two opposing conditions, both excessive: if it is extravagantly repeated, or on the contrary, if it is unexpected, succulent in its newness (in certain texts, words glisten, they are distracting, incongruous apparitions—it matters little if they are pedantic; thus, I personally take pleasure in this sentence of Leibnitz: "as though pocket watches told time by means of a certain horodeictic faculty, without requiring springs, or as though mills ground grain by means of a fractive quality, without requiring anything on the order of millstones"). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history He points out that it is not only the act of reading and writing that produces a text but also the performance of the material itself. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt As Jay David Bolter and George Landow have pointed out, Barthes's description of "text," with its dispersion, multiple authorship, and rhizomatic structure, uncannily anticipates electronic hypertext (Bolter, Writing Space; Landow, Hypertext). Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text If it were possible to imagine an aesthetic of textual pleasure, it would have to include: writing aloud. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Adapting a term used for slightly different purposes by Jurij Lotman (1977, pp 21, 48–61; see also Champagne 1977– 8), we can style writing a ‘secondary modeling system’, dependent on a prior primary system, spoken language. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm This writing in which the outside of metaphysics is announced could have, among other names, that of difference. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The importance ofLuhmann's positioning ofthe observer has been recognized in different ways by a number of theorists writing in this volume. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Across the world the alphabet, the ruthlessly efficient reducer of sound to space, is pressed into direct service for setting up the new space-defined sequences: items are marked a, b, c, and so on to indicate their sequences, and even poems in the early days of literacy are composed with the first letter of the first word of successive lines following the order of the alphabet. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The one that has dominated the alphabetic cultures of the ‘West’ over the last 300 years or so is 3that of mode of writing with medium of book and page. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms It is possible to put Sutherland’ work on Sketchpad in the center of computational media history; or Englebart and his Research Center for Augmenting Human Intellect which throughout the 1960s developed hypertext (independently of Nelson), the mouse, the window, the word processor, mixed text/graphics displays, and a number of other “firsts.” Or we can shift focus to the work of Architecture Machine Group at The MIT which since 1967 was headed by Nicholas Negroponte (In 1985 this group became The Media Lab). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The electronic writer may embed hierarchical structures inside of larger networks, or networks inside of hierarchies. JOANNA PENN;  Remix My Lit: Literature That’s Read and Write  2009;  http://www.thecreativepenn.com/2009/09/23/remix-my-lit-literature-thats-read-and-write/ Remixing is great for writing prompts and jump-starting creativity! Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y There might have been some advantage in substituting for the word “galaxy” the word “environment.” Any technology tends to create a new human environment. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf When one says "Aristotle," one employs a word that is the equivalent of one, or a series, of definite descriptions, such as "the author of the Analytics," "the founder of ontology," and so forth. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm It permits the articulation of speech and writing — in the colloquial sense — as it founds the metaphysical opposition between the sensible and the intelligible, then between signifier and signified, expression and content, etc. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Speaking specifically of fiction, he argues inRadiant Textuality that "there is no comparison…between the complexity and richness of paper-based fictional works, on the one hand, and their digital counterparts—hypermedia fiction—on the other." Although he is too astute a critic to make comparisons directly, by juxtaposing in the next sentence Stuart Moulthrop with Italo Calvino, McGann implies that Moulthrop, a contemporary pioneer in electronic hypertext, is not as good a writer as Calvino, or at any rate does not produce literature of the same quality. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html By taking this stance, Acker can be seen to be attempting to address the problem of conventional narrative that the cut-up technique was devised to address, namely that of creating a mode of narrative that brings writing closer to reality, echoing Burroughs' assertion that 'consciousness is a cut-up; life is a cut up.' The arbitrary approach to sequence within Blood and Guts is nowhere more strongly evidenced than in the 'letters' from Eric Jong to Janey that appear amidst the pages of Janey's diary in the section 'A journey to the end of the night' (B&G 125-6) - which also appeared as a separate volume, under the title Hello, I'm Erica Jong (1982). Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext Storyspace is a standalone hypertext writing system. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The Latin word ‘lego’, which gives the Romance languages their words for reading (‘lecture’ in French, ‘lettura’ in Italian), has a more interesting etymology. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The reader is free to make all sorts of misunderstandings that the text separated from its author cannot correct. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer I should like to call your attention to Sergei Tretiakov and to the model of the ‘operative’ writer which he has defined and embodied. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Let us imagine a writing with a code idiomatic enough to have been founded and known, as a secret cipher, only by two "subjects." Can it still be said that upon the death of the addressee, that is, of the two partners, the mark left by one of them is still a writing? Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y Only the phonetic alphabet makes a break between eye and ear, between semantic meaning and visual code; and thus only phonetic writing has the power to translate man from the tribal to the civilized sphere, to give him an eye for an ear. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ This essay will not consider the problems concerning the future of teaching the art of writing in the face of the growing importance of nonliterate messages in our surroundings, although those problems will become ever more important both in the so-called developed countries and in societies where illiteracy is still widespread. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Second, and in terms of activity, that an engaged process of writing on software might reasonably hope to avoid the fate of much recent cultural theory, that is to say, to step outside of its over-eager subordination to one end of the schematic of information theory: reception. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html the world of analogue authors was leisurely, comforting, reassuring to the cognitive function and expanding through continuous exercise of the visual function" Although literary history is largely outside the scope of Poster's analysis, the role of the novel in reinforcing the depth model of interiority and the stability and individuality of the analogue subject has long been recognized in literary studies. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Labour itself speaks out for writing it out in words constitutes part of the knowledge necessary to becoming an author. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm “I propose to retain the word sign [signe] to designate the whole and to replace concept and sound-image respectively by signified [signifé] and signifier[signifiant].” The sound-image is what is heard; not the sound heard but the being-beard of the sound. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The psychodynamics of writing matured very slowly in narrative. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The name belongs to the text, the writer (as in ghostwriter) does not. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ At present, the purpose of writing is to explain techno-images, and the task of reason to criticize techno-imagination. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf This writing provides for consciousness as nothing else does. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Above all, I will not conclude from this that there is no relative specificity of the effects of consciousness, of the effects of speech (in opposition to writing in the traditional sense), that there is no effect of the performative, no effect of ordinary language, no effect of presence and of speech acts It is simply that these effects do not exclude what is generally opposed to them term by term, but on the contrary presuppose it in dyssemtrical fashion, as the general space of their possibility. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history What is true of all writing is painfully obvious in a dialogue; the form invites the reader to participate in a conversation and than denies him or her full participation. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja In contrast to earlier examples of such practice – for instance the 1980s Star Track fans editing their own video tapes by sampling from various Star Track episodes or writing short stories involving main Star Track characters – now it came into the central place, being legitimized and encouraged by game producers. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf One kind is the ideograph, in which the meaning is a concept not directly represented by the picture but established by code: for example, in the Chinese pictograph a stylized picture of two trees does not represent the words ‘two trees’ but the word ‘woods’; stylized pictures of a woman and child side-by-side represent the word ‘good’, and so on. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The motivations of the inventors of linear writing may, somewhat anachronistically, be phrased like this: imagination is an ontologically doubtful stance, the resulting images are connotative, and they are subject to the inner dialectic inherent in all mediation. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html There is also another shift, for now the resemblance is not between word and thing but between "a written symbol and its utterance, between two forms of language, writing and speech. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf The New Realists are more interested in the impersonal and collective use of forms than in the individual use of these forms, as the works of "poster artists" Raymond Hains and Jacques de la Villegle admirably show: the city itself is the anonymous and multiple author of the images they collect and exhibit as artworks. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 Foucault reasons that these two authors developed concepts that were reevaluated by later generations. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Good writing is direct, effective, clean as a bleached bone. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Therefore, when writing was withdrawn from the origin of its essence, i.e., from the hand, and was transferred to the machine, a transformation occurred in the relation of Being to man. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm And the fact that Hegel uses the word 'pyramid' to designate the sign, that he uses this sign, this symbol, or this allegory to signify the sign, that the sign's signifier here is the pyramid, this fact will be important for us. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html As Andrews, Kearns, and Wardrip-Fruin acknowledge, these works are indebted to William Burroughs's notion of the "cut-up" and "fold-in." They cite as theoretical precedent Burroughs's idea that randomization is a way to break the hold of the viral word and liberate resistances latent in language by freeing it from linear syntax and coherent narrative. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Rather than eliminating works of the past or making them irrelevant, the electronic writing space gives them a new “typography.” For hypertext is the typography of the electronic medium. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y McLuhan drew from Innis: “If you look at Harold Innis’s Empire and Communication, you will see the evidence for the fact that phonetic writing destroyed Greek society without their having the slightest notion of how it happened.” Efron concluded: “In my mind The Mechanical Bride is a great work of cultural illumination, but The Gutenberg Galaxy is finally a reversion to a neoclassical or neoscholastic daydream.” “My own approach, following Harold Innis, is a transformation theory, thus homeostasis of the perceptual factors in a rapidly changing environment requires much redistribution of emphasis among the senses. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Critics and scholars of digital art and literature should therefore properly consider the source code to be part of the work, a position underscored by authors who embed in the code information or interpretive comments crucial to understanding the work. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ It further needs to be said that the close connection of writing to speaking through the alphabet had the distinctive result that the rules of thought were initially posited as equal to the rules of writing (“orthography”) and then to the rules of language (“logic”). Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Lack of verifiable context is what makes writing normally so much more agonizing an activity than oral presentation to a real audience. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf The word 'bio-graphy' re-acquires a strong, etymological sense, at the same time as the sincerity of the enunciation -- veritable 'cross" borne by literary morality -- becomes a false problem: the I which writes the text, it too, is never more than a paper-I. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Describing the history of the kinds of writing, their continuous derivation on the basis of a common radical which is never displaced and which procures a kind of community of analogical participation between all the forms of writing, Condillac concludes (and this is practically a citation of Warburton, as is almost the entire chapter): "This is the general history of writing conveyed by a simple gradation from the state of painting through that of the letter; for letters are the last steps which remain to be taken after the Chinese marks, which partake of letters precisely as hieroglyphs partake equally of Mexican paintings and of Chinese characters. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The extensive use of lists and particularly of charts so commonplace in our high-technology cultures is a result not simply of writing, but of the deep interiorization of print (Ong 1958b, pp 307–18, and passim), which implements the use of fixed diagrammatic word-charts and other informational uses of neutral space far beyond anything feasible in any writing culture. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Asirle from the introrluctions, Autopoiesis and Cognition consists of two essays, "Biology of Cognition" anrl ''Autopoiesis: The Organization ofthe Living." In both essays, the writing is almost exclusively analytic, with one proposition relaterl to another logically in an argument that proceeds by division and subdivision, implication and extension. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history One word alludes to something earlier in the text or looks ahead to something to come. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history However, once that order is established, the writer may want to suggest alternatives. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The network as an organizing principle has been latent in all written texts, and Homeric oral poetry shows that the network is older than writing itself. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The word trace must refer to itself to a certain number of contemporary discourses whose force I intend to take into account. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Traces of this early attitude toward writing can still show etymologically: the Middle English ‘grammarye’ or grammar, referring to booklearning, came to mean occult or magical lore, and through one Scottish dialectical form has emerged in our present English vocabulary as ‘glamor’ (spell-casting power). Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html As she also wrote, 'I do not write out of nothing, or from nothing, for I must write with the help of other texts.' Here, she alludes to the complex relationship between creativity, influence, authorship and ownership. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Tretiakov distinguishes the operative writer from one who gives information. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm That is why the word “institution” should not be too quickly interpreted within the classical system of oppositions. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf For writing surfaces, he had wet clay bricks, animal skins (parchment, vellum) scraped free of fat and hair, often smoothed with pumice and whitened with chalk, frequently reprocessed by scraping off an earlier text (palimpsests). Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Harsdörffer implemented the methods of generating stem words and word formation rules in his Fünffacher Denckring der Teutschen Sprache (1651) (fig. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Finally, on yet another level, the traditions of the printed word and of cinema also compete between themselves. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm But Aristotle is precisely he who has inscribed his theory of the voice in a treatise Peri Psychis (this will be important for us later), and in his Peri Hermeneias has defined signs, symbols, speech and writing on the basis of the pathemata tes psychis - states, affections or passions of the soul. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf In appropriating extracts from films and music, we could say, actually, that we are creating time readymades, no longer out of daily objects but out of objects that are a part of our culture."0 ' The world of music has made the explosion of the protocol of authorship banal, particularly with "white labels," the 45s typical of DJ culture, made in limited editions and distributed in anonymous record jackets, thus escaping industry control. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 The Author Function is a classificatory function. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Imagine writing a treatise on horses (for people who have never seen a horse) which starts with the concept not of horse but of ‘automobile’, built on the readers’ direct experience of automobiles. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The text supersedes grammatical attitudes: it is the undifferentiated eye which an excessive author (Angelus Silesius) describes: "The eye by which I see God is the same eye by which He sees me." Apparently Arab scholars, when speaking of the text, use this admirable expression: the certain body. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Acker closely echoed Burroughs' opinion when she wrote, 'without dreams, our desires, especially sexual desires, we will die.' But of the greatest significance here is the fact that Acker uses dreams as another means of relinquishing authorial control over the writing and returning to one of the original functions of the early cut-up, namely to bring writing closer to the subconscious mind. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Dani Cavallaro, author of Cyberpunk and Cyberculture, differentiates cyberpunk from SF and defines it thus: Cyberpunk foregrounds the provisional status of all definitions of value, rationality and truth in a radical rejection of the Enlightenment ethos. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm An archewriting whose necessity and new concept I wish to indicate and outline here; and which I continue to call writing only because it essentially communicates with the vulgar concept of writing. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Second, any gathering of lexias, whether assembled by the original author of the verbal text, or by some else gathering together texts created by multiple authors, also takes the form of a network; thus document sets, whose shifting borders make them in some senses the hypertextual equivalent of a work, are called in some present systems a web. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf from Schulze 2000, 23f.)6 Consistency, Schulze’s third category, defines the firmness of getting semantic coherence from non-intentional cohesive patterns.7 One could argue that in a way every act of creative writing proceeds from an aleatoric game – i.e. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Later, in the Middle Ages, writing will present philosophical and theological texts in objection-andresponse form, so that the reader can imagine an oral disputation. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Not to mention the fact that the phoneme is the unimaginable itself, and no visibility can resemble it, it suffices to take into account what Saussure says about the difference between the symbol and the sign in order to be completely baffled as to how he can at the same time say of writing that it is an “Image” or “figuration” of language and define language and writing elsewhere as “two distinct systems of signs”. Roland Barthes;  From Work to Text - 1  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf The word 'bio-graphy' re-acquires a strong, etymological sense, at the same time as the sincerity of the enunciation -- veritable 'cross" borne by literary morality -- becomes a false problem: the I which writes the text, it too, is never more than a paper-I. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Another kind of pictograph is rebus writing (the picture of the sole of a foot could represent in English also the fish called a sole, sole in the sense of only, or soul as paired with body; pictures of a mill, a walk, and a key in that order could represent the word ‘Milwaukee’). ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y »Beim Schreiben scheinen die besten Resultate beinahe durch Zufall zustande zu kommen, aber ehe die Zerschneide-Methode deutliche Konturen gewann (alles Schreiben besteht im Grunde in Abschnitten) -, verfügten die Schriftsteller über kein Verfahren, um den Zufall der Spontaneität zu erzeugen. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja While interactivity in new media art often leads to” miscommunication” between the author and the user, commercial culture employs interactive feedback to assure that no miscommunication will take place.

CHAPTER
SEVEN

George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html We call any readerly text a classic text. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The reader on a journey through a symbolic space—this image, which fits all technologies of writing, is particularly appropriate to electronic writing. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Readers with only a slight familiarity with the field, however, will probably identify it first with hypertext fiction characterized by linking structures, such as Michael Joyce's afternoon: a story , Stuart Moulthrop's Victory Garden , and Shelley Jackson's Patchwork Girl. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The interjection of simultaneity into the sequence of a reader's choices makes clear why different ontological levels (character, writer, reader) mingle so monstrously in this text. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history What the reader sees on the page is a pattern of signs, and he or she takes in some portion of the pattern in each glance. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Beyond The Unknown, readers new to the field of hypertext will probably be most comfortable with canonized, link-based works written in Storyspace. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Tod des Autors fällt mit der Auferstehung des Lesers zusammen; übertragen auf die Musik, würde der Tod des Komponisten mit der Auferstehung des Hörers zusammenfallen. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Shifting authority to the reading is not only an appropriation of the canon but is conditioned by the intention to make readers read according to what the text has been decreed to mean. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Readers come to digital work with expectations formed by print, including extensive and deep tacit knowledge of letter forms, print conventions, and print literary modes. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The problem with these powerful metaphors, when they begin to affect the critic's perspective and judgment, is that they enable a systematic misrepresentation of the relationship between narrative text and reader; a spatiodynamic fallacy where the narrative is not perceived as a presentation of a world but rather as that world itself. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml That's less frustrating with books because you think the reader has her own imagination. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf My version was in Readingspace, the stand-alone reader program that Afternoon’s publisher distributes. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Even (and especially) the famously “unreadable” texts subversively observe the metaphysics of the general reader: the door would not be locked if the owner did not believe in thieves. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y Such a reverse perspective of the literate Western world is the one afforded to the reader of Albert Lord’s Singer of Tales. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The computer medium encourages a writer to open a new kind of dialogue with the reader. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Herodotus would proceed to tell a story, then digress on an interesting detail, and then notify the reader/listener that he was resuming the original storyline. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Although this absence of a center can create problems for the reader and the writer, it also means that anyone who uses hypertext makes his or her own interests the de facto organizing principle (or center) for the investigation at the moment. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf I have to know the tradition—the intertextuality, if you wish—in which I am working so that I can create for real readers fictional roles that they are able and willing to play. Mal Ahern;  Deleuze, Gilles. "Nomad Thought"  2003;  http://csmt.uchicago.edu/annotations/deleuzenomad.htm Through multivalent meanings and juxtaposition, Nietzsche asks, as Deleuze writes, for the reader to “find the force that gives a new sense to what I say, and hang the text upon it.”. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading The question then arises as to whether the reader of such works is really the one meant by the term “ideal reader,” for the latter is usually called upon when the text is hard to grasp--it is hoped that he will help to unravel its mysteries and, if there are no mysteries, his presence is not required anyway. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Third, the electronic virtual text, whose appearance and form readers can customize as they see fit, also has the potential to add an entire new element -- the electronic or virtual link that reconfigures text as we who have grown up with books have experienced it. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html A full hypertext system, unlike a book and unlike some of the first approximations of hypertext currently available (Hypercard, Guide), offers the reader and writer the same environment. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Yet this apparent abdication gives Plato a subtler control over his reader. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Readers whose norms and expectancies for formal discourse are governed by a residually oral mindset relate to a text quite differently from readers whose sense of style is radically textual. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Second, his remark that this active, intrusive reader can annotate a text "just as though he had the physical page before him" recognizes the need for a conception of a virtual, rather than a physical, text. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The fixed point of view and fixed tone showed in one way a greater distance between writer and reader and in another way a greater tacit understanding. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history This etymology reflects a belief that reading is a derived form of speech, that the reader is an intepreter who can make mute texts speak. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history This might be the best way for readers to approach the carefully interwoven philosophy of Aristotle: following the electronic links would allow readers to sample from various texts and move progressively deeper into the problems that each text poses. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Of course books also create rich cognitive environments, but they passively embody the cognitions of writer, reader, and book designer rather than actively participate in cognition themselves. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html However, it also centers attention on the consumer, or user, of the text, as a more integrated figure than even reader-response theorists would claim. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history To him, the shortcoming of structuralism is that it treats any text as a sequence of signs, irrespective of the reader’s position or the material that is read from. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Reading intently, those among Werther's readers who committed suicide may well have perceived their hero in a real, visible world. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html This reader is thereby plunged into a kind of idleness -- he is intransitive; he is, in short, serious: instead of functioning himself, instead of gaining access to the magic of the signifier, to the pleasure of writing, he is left with no more than the poor freedom either to accept or reject the text: reading is nothing more than a referendum. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Traversing this path, the "doing" of the reader-the linear turning of pages as she reads-becomes also a kind of"knowing," for she experiences the structure ofautopoiesis as weil as comprehends it when the text circles back on itself. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Aided by compulsory education and new alphabetisation techniques, the book became both film and record around 1800--not as a media technological reality, but in the imaginary of readers' souls. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Extratextual context is missing not only for readers but also for the writer. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading Textual structure and structured act are related in much the same way as intention and fulfilment, though in the concept of the implied reader they are joined together in the dynamic process we have described. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The temporal structure of a text is created by the reader‘s moment-by-moment encounter with these elements. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The tension marks the difference between the narrator's life as the reader experiences it, and that life as it exists in a space of potentiality in which "everything could have been different and already is" (story/rethinking/a life). Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading Although the critic’s judgement may well have been honed and refined by the many texts he has dealt with, he remains nothing more than a cultured reader--if only because an ideal reader is a structural impossibility as far as literary communication is concerned. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading Almost diametrically opposite the contemporary reader stands the oft quoted ideal reader. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Practiced readers of printed books take in whole words or phrases at a glance: their eyes make jumping movements that psychologists call “saccadic.“ It is in the pauses between such jumps that a span of letters is viewed and recognized,. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history But whether the working unit is a single letter or an entire phrase, the reader’s task is to thread these units into a sensible order: to read is to activate verbal elements in time. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The technique was perfectly linear: the text defined letter by letter a continuous path for the reader to follow. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ In the reader, it brings something unthinkable and inarticulable back to life—as a contradiction. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles IFor new readers of electronic literature, the disruption to their reading experience can be quite jarring. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html American explorations of generative text include Noah Wardrip-Fruin's Regime Change and News Reader, created in collaboration with David Durand, Brion Moss, and Elaine Froehlich, works that Wardrip-Fruin calls "textual instruments" (a designation to which we will return). N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Traversing this path, the "doing" of the reader-the linear turning of pages as she reads-becomes also a kind of"knowing," for she experiences the structure ofautopoiesis as weil as comprehends it when the text circles back on itself. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The earliest ancient writing was strictly linear: it was simply a concentration of letters that the reader turned back into sound. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Computer communications services already allow the reader to dial in from a home computer and read articles from various published newspapers. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Another recent occurrence that is now emerging on the web is the two-minute “replay” available for TV shows like “Studio 60 on the Sunset Strip.” If you missed the show when it aired, you can spend just two minutes online catching up on the plot; in essence, this is a more efficient version of Reader’s Digest for TV delivered to your Internet doorstep. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf And the lovers among Goethe's female readers, like Bettina Brentano, may well have died with the heroine of his Elective Affinities only to be "reborn in a more beautiful youth" by virtue of Goethe's "genius."[25] Maybe the perfectly alphabetized readers of 1800 were a living answer to the question with which Chris Marker concludes his film essay Sans Soleil: Lost at the end of the world on my island Sal, in the company of my dogs strutting around, I remember the January in Tokyo, or rather I remember the images I filmed in Tokyo in January. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The bodies populating the fictional world seem therefore to be figments of the reader's imagination. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history All media offer specific possibilities to the designer, and to the reader/user in their reading and / or use. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html Interactive fiction programmed with machine intelligence has the ability to engage with the human interactor in a way that makes the word reader a poor description for what human beings and computers could do in the creation of an electronic piece. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext Many of their systems were more sophisticated than the Web in the sense that they offered better linking protocols and more possibilities for author/reader interaction. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf "How often would a man of good standing write a few lines to save a lost estate or the welfare of whole families, how often would the handwritten letter of a father steer a son back on the right track, if such men could, without restraint and prompting, write in such a way as if they had been endowed with vision." The "writing-machine," in that sense, only brought to light the rules regulating discourses during the age of Goethe: authority and authorship, handwriting and rereading, the narcissism of creation and reader obedience. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html In each case, the reader can follow the link to another text indicated by the note and thus move entirely outside the scholarly article itself. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Readers have the choice between multiple links and thus need to make decisions during the reading process. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml Maybe I haven't seen them, but I know about the situation at a theater, the background in an editorial office, I know publishers, their manuscript readers, their business. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Both pieces begin with news stories (for Regime Change, President Bush's claim that Saddam Hussein had been killed, and for News Reader, the headlined stories in Yahoo.com), then employ the n-gram technique pioneered by Claude Shannon to find similar strings in the source and target documents, using them as bridges to splice together the two texts. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf This almost religious effect can be partly explained by the repeated updates and the fact that the text was intended to be useful and directly relevant to events in people’s lives, but it seems to me that it is the explicit and elaborate ritual, largely unchanged through the ages, that creates the textual presence that allows us to be naive users—not readers but agents of the text, closely related to the users of three thousand years ago, despite the epistemological interventions of time and culture. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html As a number of critics have pointed out, notably Espen J. Aarseth, the reader/user can only follow the links that the author has already scripted. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading A further question mark against the concept of the ideal reader lies in the fact that such a being would have to be able to realize in full the meaning potential of the fictional text. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The reader will no doubt have noticed that all this comes under a more common name: allegory. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history At the other extreme are the numerous paths offered by the modern newspaper, in which several stories are laid out on each page and therefore compete for the reader’s attention. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles As with a paperback copy of Gilbert Sorrentino’s Aberration of Starlight, readers of Patchwork Girl were restricted to engaging with that story in ways limited by the constraints inherent to a CDROM: just as we can’t add or substract pages from a printed book, a CDROM-based hypertext like Patchwork Girl is restricted to the contents that are on the physical disc. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles In exploratory hypertexts, the relationship between the text and reader is not terribly different from a reader’s relationship to a novel like Ulysses or Tristram Shandy. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Although this point somewhat muddies the waters in that it conflates operations performed by the reader with those performed by the computer, it nevertheless establishes common ground between scholars interested in bibliographic and textual criticism of print works and those oriented to close examination of digital texts. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Most readers of English cannot or will not make themselves into the special kind of reader Joyce demands. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Instead of confronting a single narrative, the reader would then move back and forth among several narratives, each embodying one of the explanations. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading An ideal reader would have to have an identical code to that of the author; authors, however, generally recodify prevailing codes in their texts, and so the ideal reader would also have to share the intentions underlying this process. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf It appears obvious that speech-act theory and reader-response theory could be extended and adapted to throw light on the use of radio and television (and the telephone as well). Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Where this new adaptation might prove to be a radical departure is in the way we shall use it to define textuality independent of its traditional associates, the reader/receiver/audience and writer/sender/author. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history To what extent does the reader actively participate in choosing his or her path through the text. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html You thus have read the readerly text in several ways not possible with a book: you have chosen your reading path, and since you, like all readers, will choose individualized paths, the hypertext version of this book would probably take a very different form, perhaps suggesting the values of alternate routes and probably devoting less room in the main text to quoted passages. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This was not so in early modernism, where the work of art suspended its historical code, and the reader could not be held responsible for acknowledging the politics that made the object of art “art.” Updating Owens’s theory, I argue that in terms of discourse, postmodernism (metaphorically speaking) remixed modernism to expose how art is defined by ideologies, and histories that are constantly revised. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history A writer using a papyrus roll was more likely to repeat himself just because it was hard to refer the reader back to a previous passage. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html I refer to the idea of a narrative text as a labyrinth, a game, or an imaginary world, in which the reader can explore at will, get lost, discover secret paths, play around, follow the rules, and so on. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles As things deteriorate, readers can explore the apartment and interact with Trip and Grace until they solve their problems or get thrown out. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Part of the monstrosity, then, is this mingling of the subjectivity we attribute to characters, authors, and ourselves as readers, with the non-anthropomorphic actions of the computer program. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html In this view, readers want a text they can take more or less at face value so that they can get on with the work of interpreting its meaning and explicating its artistic strategies. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html As Heim has argued, electronic word processing inevitably produces linkages, and these linkages move text, readers, and writers into a new writing space: The distinctive features of formulating thought in the psychic framework of word processing combine with the automation of information handling and produce an unprecedented linkage of text. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt There thus arises a tension between the sequence of lexias chosen by the reader, and the simultaneity of memory space in which all the lexias always already exist. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Hypertext here permits one to make explicit, though not necessarily intrusive, the linked materials that an educated reader perceives surrounding it. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 He looks at specific authors, like Proust, Mallarme and Valery as authors who “Restore the place of the reader.” The author ceases to matter for Barthes because only in this way can the text be set free, for to have “an Author is to impose a limit on that text, to furnish it with a final signified, to close the writing.” Barthes wants the reader to overthrow the myth of the author as “genius” as it has been promoted since the renaissance. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf This fall from readership should not be confused with the clever destabilization effects of so-called metafictions, in which the opposite point—readership confirmed—is made. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Although within most of the individual scriptons the voice of a first person narrator relates events to a narratee in a traditional manner, the unpredictable changing of scenes (as one trail of related scriptons abruptly stops and another begins) constantly undermines the would-be reader’s attempt to identify with the narratee, as well as the identification of the narrator and the (implied) author or exo-narrator, as it were. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Poststructuralism on the other side overemphasises the position of the reader, the process of reading and interpretation, thus turning the reader into an author.

CHAPTER
EIGHT

Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms This is its uniqueness and its difference from all other machines and previous media. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html The intelligent machine can be a partner with the human and integral to the creation of the resulting piece of electronic literature. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The typewriter leads again to the typesetting machine. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In other words, the founding act of a science can always be reintroduced within the machinery of those transformations which derive from it. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf It creates transversal connections between data, machines, and networks. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 By contrast, code running in a digital computer causes changes in machine behavior and, through networked ports and other interfaces, may initiate other changes, all implemented through transmission and execution of code. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf A book itself is a little machine; what is the relation (also measurable) of this literary machine to a war machine, love machine, revolutionary machine, etc.-and an abstract machine that sweeps them along? Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf On the contrary, the beginning of our age was marked by separation or differentiation.[44] On the one hand, we have two technological media that, for the first time, fix unwritable data flows, on the other, there is an ">intermediate' thing, between a tool and a machine," as Heidegger wrote so precisely about the typewriter.[45] On the one hand, we have the entertainment industry with its new sensualities, on the other, there is a writing which (unlike Gutenberg's movable types) separated paper and body already during the production of texts. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The nomads invented a war machine in opposition to the State apparatus. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf It is software which asks itself what kind of currents, what kinds of machine, numerical, social, and other dynamics, it feeds in and out of, and what others can be brought into being. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf (This is paralleled by the use of phone or Web-based automated menu systems by all big companies to handle their customers; while the companies are doing this in the name of “choice” and “freedom,” one of the effects of this automation is that labor to be done is passed from company’s employees to the customer. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ As apparatus functionaries, photo critics can theoretically be programmed and automated just like any other apparatus function. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf 395) "for 'a machine or artificial method, to print letters continuously one after another while writing, in a fashion so clean and precise that they are indistinguishable from the printing of letters.'" The precision of this concept or premise, namely, to introduce Gutenberg'S reproductive technology into textual production, was contradicted by the vagueness of the patent's phrasing. T. W. Adorno;  The Essay a s Form  1984;  http://links.jstor.org/sici?sici=0094-033X%28198421%2F22%290%3A32%3C151%3ATEAF%3E2.0.CO%3B2-C The slightly yield ing quality of the essayist's thought forces him to greater intensity than discursive thought can offer; for the essay, unlike discursive thought, does not proceed blindly, automatically, but at every moment it must reflect on itself. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Customary law, trimmed of material no longer of use, was automatically always up to date and thus youthful—a fact which, paradoxically, makes customary law seem inevitable and thus very old (cf Clanchy 1979, p 233). Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf One response was the popular idea of software “agents” designed to automate searching for relevant information. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms But we can take a closer look at one place where the identity of a computer as a “remediation machine” was largely put in place – Alan Kay’s Learning Research Group at Xerox PARC that was in operation during the first part of the 1970s. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf It is certainly true that mechanical text generators are not computers in a strict sense as they are neither able to convert analog signals into universal machine codes nor do they operate as fast as modern digital computers. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf New imaginal and communicative capacities to enter into relations of becoming—of machine, technical, aesthetic, and social dynamics—are required. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html Speaking as someone who has programmed in machine language, I can testify how murderously difficult it is to translate thoughts into binary code. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ It is true, though: automatic machines can project some of the created instances of information outside of the conversation and thus change the field of possibilities of the “world”. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ But it takes a really special case to turn an archives into a money machine. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ It may look as if the trend, in which writing is becoming subservient to image making, planning to irrationality, and reason to magic, is increasingly automatic and autonomous of individual decisions. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf They also come with filters which can automatically modify an image, from creating simple variations of color to changing the whole image as though it was painted by Van Gog, Seurat or other brand-name artist. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Other computer programs can automatically generate 3D objects such as trees, landscapes, human figures and detailed ready-to-use animations of complex natural phenomena such as fire and waterfalls. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ For nothing can compete with the programmed truth, goodness, and beauty of photographs created automatically (for instance, by NASA). Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf 'Playing' must be understood here in all its polysemy: the text itself plays (like a door, like a machine with 'play') and the reader plays twice over, playing the Text as one plays a game, looking for a practice which re-produces it, but, in order that that practice not be reduced to a passive, inner mimesis (the Text is precisely that which resists such a reduction), also playing the Text in the musical sense of the term. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf New imaginal and communicative capacities to enter into relations of becoming—of machine, technical, aesthetic, and social dynamics—are required. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl Hello.”Along the lines of this technological scepticism, Surrealist “automatic writing” for example was not computational, but a psychic automatism that took the unconscious as its source code, not a calculus. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 When I first started using After Effects soon after it came out, I remember feeling shocked that software did not automatically resize the graphics I dragged into Composition window to make them fit the overall frame. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html Both machine and human intelligence would be reading the piece. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html It is a continually evolving complex adaptive system with many interacting cognizers, which these days includes intelligent machines, intelligent programs, intelligent environments, and intelligent humans. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf In Close to the Machine, the narrator worries about a new payroll system that she’s just been hired to work on: I’ll wonder what I’m doing helping the IRS collect taxes. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Nicht mehr zufrieden damit, die unendliche Vielfalt sprachlicher Äußerungen zu generieren und die Narration der einzelnen Texte vorwärts zu drängen, treibt der Mangel nun ganze Signifikantensysteme und Medienkonstellationen aus sich hervor: jene Kette immer neuer und immer komplizierterer symbolischer Maschinen, die uns als 'Mediengeschichte' gegenübertritt und die einer Logik der Eskalation oder zumindest einer quantitativen Überstürzung zu folgen scheint. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf (From a letter to Turing: "Pardon the use of the typewriter: I have come to prefer discrete machines to continuos ones."[62]) The mathematical model of 1936 is no longer a hermaphrodite between a machine and a mere tool. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Werkzeuge und Maschinen sind als Extensionen des menschlichen Körpers aufgefaßt worden, und die Medien entsprechend als Verlängerungen des menschlichen Sinnesapparats, bis hin zu dem Bild, daß in der weltweiten Verschaltung der Medien 'der' Mensch sein Nervensystem auf den gesamten Globus ausdehne. Christian Marazzi;  CAPITAL AND LANGUAGE  2002;  http://asounder.org/resources/marazzi_capitallanguage.pdf anej LanguagG linguistic resistance is strong, rational, and independent from false signals if it succeeds in contesting the dominant language without in turn reproducing a totalizing language; if it functions as a "war machine" which does not reproduce in negative form what it is fighting against, the catastrophic homologation of individual actions, but rather the implosion of the realm of meanings, of equivalences and identities. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Third, the term network also refers to an electronic system involving additional computers as well as cables or wire connections that permit individual machines, workstations, and reading-and-writing-sites to share information. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 This, in fact, is a standard feature of the YouTube interface (Note that all examples of interfaces, features, and common uses of social media sites refer to early 2008; obviously details may change by the date of this essay's publication.) Though social media sites contain huge numbers of such conversations through media, for me the most interesting case so far is a five-minute theoretical video, “Web 2.0…The Machine Is Us/ing Us,” posted by a cultural anthropologist, Michael Wesch, on 31 January 2007 A year later this video had been watched 4,638,265 times. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm Guattari refers to Alice as a “generalised revolution, a conjunction of sexual, relational, esthetic and scientific revolutions all making cross-overs, markings and currents of deterritorialisation.” Rather than pointing to a new revolutionary form, the experimentation of Radio Alice was a machine for the production of new forms of sensibility and sociability, the very intangible qualities constitutive of both the molecular revolution and the post-media era. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf In the time of the first dominance of the typewriter, a letter written on this machine still stood for a breach of good manners. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Problematisch ist diese Konzeption vor allem deshalb, weil sie 'den' Menschen in den Mittelpunkt der Konstruktion stellt, und ihn als den Quellpunkt und Ursprung zunächst seiner Sprache und dann der Maschinenwelt begreift. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The result of this is a presentism, admittedly parroted by me later, where software is understood only in its late 20th-century definition as a symbolic machine language and not in an earlier definition in which software might rightly be understood as pre- or non-linguistic. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Key texts are “Perl, the First Postmodern Computer Language, ”by Larry Wall, and Close to the Machine, by Ellen Ullman. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Since the same machine is used as a showroom and a factory, for example, the same computer generates and displays media -- and since the media exists not as a material object but as data which can be sent through the wires with the speed of light, the customized version created in response to user’s input is delivered almost immediately. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms In other words, the pioneers of computational media did not have the goal of making the computer into a ‘remediation machine” which would simply represent older media in new ways. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf The following are some of the examples of what can be called “lowlevel” automation of media creation, in which the computer user modifies or creates from scratch a media object using templates or simple algorithms. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The unity of apperception disintegrated into a large number of subroutines, which, as such, physiologists could localize in different centers of the brain and engineers could reconstruct in multiple machines. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html To this end, the schizophrenic state is, if not an 'ideal' state, then one which is closely linked to postmodern society, in which advertisers or 'production machines' require the consumer to act as a 'desiring machine,' and to assume and dissolve identities at a pace in keeping with the rate that images and advertisements are bombarded at them. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html For a piece of IF or other electronic literature that employs a machine intelligence, one could reasonably ask to what extent the programmer and author of the base elements of the piece actually authors the work. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Each type of text can be positioned in this multidimensional field according to its functional capabilities…As a theoretical perspective, cybertext shifts the focus from the traditional threesome of author/sender, text/message, and reader/receiver to the cybernetic intercourse between the various part(icipant)s in the textual machine. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As an individual, this pale and uncontroversial character never mattered much to us critics anyway, and then only as a construct on which to hang the baser pleasures of the text; he is our poor and predictable cousin, slave to the rhythm, lost in the textual pleasure dome like the ball in a pinball machine. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm As Guattari concludes: “ The point of view of the Alicians on this question is the following: they consider that the movement that arrives at destroying the gigantic capitalist-beaureaucratic machine will be, a fortiori, completely capable of constructing an other world—the collective competence in the matter will come to it in the course of the journey, without it being necessary, at the present stage to outline projections of societal change.” Apart form anticipating many of the subsequent problematics of the counter-globalisation movement, what this citation tells us most of all about the post-media era is that it is not something that can be given in advance; it is instead a process of the production of subjectivity, the becoming of a collective assemblage of enunciation whose starting point is the emptiness and coerciveness of the normalising production of subjectivity that the mass media currently enact. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf This machine consists of a material medium, a user, and strings of signs that are divided into so-called “scriptons” (defined as strings as they appear to readers on some material surface) and “textons”, which are “strings as they exist in the text” (Aarseth 1997, 62). Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf The fact that there are certain analogies between the initial subconscious state of mind of the girl and the subconscious of a computer might let us consider that the first use of a programmed, machine-generated text in a radio-play can be justified. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history A few quotes from Cybertext: Cybertext, as now should be clear, is the wide range (or perspective) of possible textualities seen as a typology of machines, as various kinds of literary communication systems where the functional differences among the mechanical parts play a defining role in determining the aesthetic process. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms It is because endless number of different programs performing different tasks can be written to run on the same typemachine, this machine – i.e. a digital computer - is used so widely today. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf It creates transversal connections between data, machines, and networks. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm The map doesn’t represent these developments but is rather a co-existing rhythm, an operation, a style, which he seeks in this book to reconstruct and so to “make the harmonies, refrains and dissonances of the contemporary planetary rhapsody resonate beginning with this map.” At this point, Berardi poses a crucial problem affecting rhizomatic thought and one of its major critiques; he states that the “Felix Machine” attaches itself to the point of maximum openness of the provisory and nomadic community but doesn’t accompany its dissolution. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Image editing programs such as Photoshop can automatically correct scanned images, improving contrast range and removing noise. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 In both cases we have an ‘object’ imbued with a complex machinery for hiding things, be it the commodity object (or as Guy Debord maniacally demon- strated, the commodity as image) and its ability to mask its own history of production and the social division of labor that generated it, or be it the Java object and its ability to cordon off various functionality into this or that site of inscription and execution, which is no doubt an abstraction or mapping of the actual division of labor globally in the dot-com firm producing it, where one part of the code might spring from a desk in Redmond and another part from a desk in Bangalore without anyone being the wiser. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf In their writings on war machines—assemblages at any scale and of any type that attack or break free of total positioning systems—and their relationships to state formations, they note that (doubtless) the State apparatus tends to bring uniformity to the regimes, by disciplining its armies, by making work a fundamental unit, in other words, by imposing its own traits. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Damit wäre die Software-Struktur von Hypermedien identisch mit der Theorie-Struktur komplexer Sachverhalte: Relationierung von Relationen." Hypertextsysteme sind Maschinen, die Texte quer zum Verlauf des linearen Syntagmas miteinander verknüpfen. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf It was only natural that after the engineer had deprived woman's tender hand of the actual symbol of female industriousness, one of his colleagues hit upon the idea of replacing the quill, the actual symbol of male intellectual activity, with a machine. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Much of the rhetoric is about empowerment and the sovereignty of the user, whose “personality” shapes and dialogues with the machine. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html The research program commonly referred to as artificial intelligence has been superceded by cognitive science, machine intelligence, and neuroscience. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 The turntable became a machine with which pre-existing material could be distorted to the point that, if the skills were developed, the DJ was able to perform solos as complex as those of a guitarist. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 It is a foundational claim stemming from the very first infor- matic machines. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Just as the history of print literature is deeply bound up with the evolution of book technology as it built on wave after wave of technical innovations, so the history of electronic literature is entwined with the evolution of digital computers as they shrank from the room-sized IBM 1401 machine on which I first learned to program (sporting all of 4K memory) to the networked machine on my desktop, thousands of times more powerful and able to access massive amounts of information from around the globe. Jean Baudrillard;  The Conspiracy of Art  1996;  http://insomnia.ac/essays/the_conspiracy_of_art/ The only question is: How can such a machine continue to operate in the midst of critical disillusion and commercial frenzy? Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf A more penetrating consideration would have to recognize here that the typewriter is not really a machine in the strict sense of machine technology, but is an "intermediate" thing, between a tool and a machine, a mechanism. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms Slowly, through the work of Sutherland, Englebart, Nelson, Papert and others in the 1960s, the ideas and techniques were developed which made computers into a “cultural machine.” One could create and edit text, made drawings, move around a virtual object, etc. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf An organ is a huge machine, with sources of power—pumps, bellows, electric generators—totally outside its operator. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm There is no need to think of power as a cold machine composed of decisions and wills. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Using an analogy to optics, computer scientists speak of "virtual machines" created by an operating system that provides individual users with the experience of working on their own individual machines when they in fact share a system with as many as several hundred others. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The inventors themselves may have answered: to automate the making of pictures and thus to focus the imagination on its essential characteristic, which is to step back from the world of objects. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html "Code work" in its purest form is machine-readable and executable, such as Perl poems that literally have two addressees, humans and intelligent machines. Roland Barthes;  From Work to Text - 1  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf 'Playing' must be understood here in all its polysemy: the text itself plays (like a door, like a machine with 'play') and the reader plays twice over, playing the Text as one plays a game, looking for a practice which re-produces it, but, in order that that practice not be reduced to a passive, inner mimesis (the Text is precisely that which resists such a reduction), also playing the Text in the musical sense of the term. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm All the above fields, as well as those of biotechnology and cyberthought are thoroughly traversed by the concepts constructed by what Berardi calls the neo-logistic machine of Deleuze and Guattari. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Along with “low-level” and “high-level” automation of media creation, another area of media use which is being subjected to increasing automation is media access. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Cyberis derived from cybernetics,the name of Norbert Wiener’s science of “control and communication in the animal and the machine,” again derived from the Greek kybernêtês, steersman (compare governor). Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja In this scenario, any well-defined part of any finished cultural object can automatically become a building block for new objects in the same medium. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Second, Ippolito follows the tradition of conceptual art where an artist can vary any dimension of the artwork, even its content; my use of the term aims to reflect the logic of mainstream culture where versions of the object share some well-defined “data.” This “data” which can be a well-known narrative (Psycho), an icon (CocaCola sign), a character (Mickey Mouse) or a famous star (Madonna), is referred in media industry as “property.” Thus all cultural projects produced by Madonna will be automatically united by her name. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html The navigation of this narrative space, as already noted, can occur through a joint effort between the human and machine intelligences. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf These works introduced data storage - the aridity of index card classification and the notion of the filing cabinet itself - into artistic practice: Conceptual art used computer protocol, still at its beginnings (the products in question would not truly make their public appearance until the following decade), In the late sixties, IBM emerged as a precursor in the field of immaterialization: controlling seventy percent of the computer market, International Business Machine rechristened itself IBM World Trade Corporation and developed the first deliberately multinational strategy adapted to the global civilization to come. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Sie sind wie die surrealistischen automatischen Gedichte unmittelbar niedergeschrieben, ohne Überlegung oder Überarbeitung. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ The message automatically takes on the character of a code. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Amsterdam, a city entirely without roots, a rhizome-city with its stem-canals, where utility connects with the greatest folly in relation to a commercial war machine. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Write, form a rhizome, increase your territory by deterritorialization, extend the line of flight to the point where it becomes an abstract machine covering the entire plane of consistency. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf The prototype of such logic machines was the Ars magna devised by the Catalan monk Ramon Lull. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm He argues that the nature of the phrase structure component is determined by the existence of proper names; that the existence of a phrase structure component is explained by the fact that “all the natural measures of complexity of an algorithm – size of the machine table, length of computations, time, and space required for the computation – lead to the ... James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html I would call such a narrative cybernetic given its incorporation of human, machine, and text. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf The invention of typesetting machines in the 1880s industrialized publishing while leading to standardization of both type design and a number and types of fonts used. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ Kafka teaches that the higher powers are an administrative, hierarchically overorganized machine, a pedantic machine, corrupt, poorly functioning, and repugnant.