N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Electronic Hypertexts Include Both Analogue Resemblance and Digital
Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.htmlUnd erst
N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Coding.
Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html die Abstraktion erlaubt den Anschluß an medientheoretische Überlegungen, die zwangsläufig auch außersprachliche Phänomene zum Gegenstand haben.
TEXT
Alexander Schierl

INTRODUCTION

Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ Because, if I invalidate the thinking of an academic philosopher, I have invalidated his treatise. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf On the one hand, an analysis in the direction that I have outlined might provide for an approach to a typology of discourse. Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ But I insist that the decision comes before the writing and that it definitively influences the climate. Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ In the essay, I and my others are the topic within the topic. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm More generally, I think that the long-range significance of the study of language lies in the fact that in this study it is possible to give a relatively sharp and clear formulation of some of the central questions of psychology and to bring a mass of evidence to bear on them. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt "My real skeleton is made of scars," the monster says in a passage that conflates body and text, "a web that traverses me in three dimensions. Deleuze and Guattari;  How do you make yourself a body without organs?  1947;  http://www.generation-online.org/p/fpdeleuze2.htm In this way, it will no longer be women's legs that have an effect on me, and if it pleases you to command me to receive your caresses, when you have had them and if you make me feel them, you will give me the imprint of your body as I have never had it before and never would have had it otherwise."12 Legs are still organs, but the boots now only determine a zone of intensity as an imprint or zone on a BwO. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 In fact, while the results of these transformations have become fully visible by about 1998, at the time of this writing (early 2006) I am not aware of a single theoretical article discussing them. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The user of I Chingrelates the scripton directly to his or her individual situation, and the interpretation, following the ritual of producing the hexagram, can only be done by the individual. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml When I was alone, no matter where, I always knew, this person protects me, gives me support, but also dominates. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 To use de Certeau's terms, we can describe the process of creating new web content as a tactical creativity, which “expects to have to work on things in order to make them its own, or to make them ‘habitable.’” So far I discussed social media using the old familiar terms. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Eine wachsende Respektlosigkeit, die ihren künstlerischen Niederschlag nicht nur in den wilden Samplesund Coverversionen findet, sondern auch in den zum Teil das Original komplett ignorierenden Remixes durch berühmte DJs wie MK, der auf dem New Music Seminar 1993 in New York bemerkte: »Wenn ich mir jeden Dreck im Original anhören müßte, den ich remixe, würde ich es nicht mehr machen. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 (In this sense ‘problem’ is a synonym for ‘machine’, which is itself a stand-in candidate for ‘software’.) For this reason, the concept of software cannot be used, I would assert, without a significant amount of back-peddling at the outset. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html I argue that existing literary theory is incomplete (but not irrelevant) when it comes to describing some of the phenomena studied here, and I try to show why and where a new theoretical approach is needed. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm Hegel explains in a fascinating paragraph concerning what he calls physical ideality (§ 401), which I cannot comment on, though I take it to be fundamental. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt In the spirit of MSA, I propose the following game. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Of the alphabet, Theuth said, “this invention… will make the Egyptians wiser and will improve their memories, for it is an elixir of memory and wisdom that I have discovered”. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html If the issue is one of the so-called "real" context, what I have just proposed is too obvious. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Games have never felt as natural to me as Façade does. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf For the moment, however, I want to deal solely with the relationship between text and author and with the manner in which the text points to this figure that, at least in appearance; is outside it and antecedes it. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf "Even if it is illusory and Utopian," Dominique Gonzalez-Foerster explains, "what matters is introducing a sort of equality, assuming the same capacities, the possibility of an equal relationship, between me - at the origins of an arrangement, a system - and others, allowing them to organize their own story in response to what they have just seen, with their own references." In this new form of culture, which one might call a culture of use or a culture of activity, the artwork functions as the temporary terminal of a network of interconnected elements, like a narrative that extends and reinterprets preceding narratives. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See For example, if I am a masochist, I may be pleased rather than angry at your slap. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See And this has given me room to argue that the very interlocking assumptions used to achieve closure are themselves the result of historical contingencies and embedded contextualities. Michel Foucault;  T H E A T R U M P H I L 0 S O P H I C U M  1970;  http://www.generation-online.org/p/fpfoucault5.htm The fissure of the I and the series of signifying points do not form a unity that permits thought to be both subject and object, but they are themselves the event of thought [la pensée] and the incorporeality of what is thought [Ie pense'], the object of thought [Ie pense'] as a problem (a multiplicity of dispersed points) and thought [la pensée] as mime (repetition without a model). N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See (Later I will have more to say about the mode ofMaturana's exposition and the purposes his rhetorical formulations serve.) To enter Maturana's world, consider how the world would Iook from the point of view of one of your internal organs, say your liver. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html And I will extend this law even to all "experience" in general, if it is granted that there is no experience ofpure presence, but only chains of differential marks. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The unity of sound and of sense is indeed here, as I proposed above, the reassuring closing of plan,. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 What I shall propose here is that software is an example of technical transcoding without figuration that nevertheless coexists with an exceedingly high level of ideological fetishism and misrecognition. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html This passage describes my reactions while watching the videotape of Karl Sims' evolutionary simulation, "Evolved Virtual Creatures."Judging from audiences I have seen viewing the tape, my responses are typical. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text In short, dreaming makes everything in me which is not strange, foreign, speak: the dream is an uncivil anecdote made up of very civilized sentiments (the dream is civilizing). Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The text supersedes grammatical attitudes: it is the undifferentiated eye which an excessive author (Angelus Silesius) describes: "The eye by which I see God is the same eye by which He sees me." Apparently Arab scholars, when speaking of the text, use this admirable expression: the certain body. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf For myself as I imagine myself or hope others may imagine me? Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf I should consider the responsibilities of characterization, I should conflate her two children into one, or reverse their genders, or otherwise alter them, I should make her boyfriend a husband, I should explicate all the tributaries of my extended family (its remarriages, its internecine politics), I should novelize the whole thing, I should make it multigenerational, I should work in my forefathers (stonemasons and newspapermen), I should let artifice create an elegant surface, I should make the events orderly, I should wait and write about it later, I should wait until I’m not angry, I shouldn’t clutter a narrative with fragments, with mere recollections of good times, or with regrets, I should make Meredith’s death shapely and persuasive, not blunt and disjunctive, I shouldn’t have to think the unthinkable, I shouldn’t have to suffer, I should address her here directly (these are the ways I miss you), I should write only of affection, I should make our travels in this earthy landscape safe and secure, I should have a better ending, I shouldn’t say her life was short and often sad, I shouldn’t say she had demons, as I do too. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml There was nothing left for me but to flee into my mind and to start something on that basis, the body didn't have any potential. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Acker explained her approach to sequential narrative thus: I certainly don't believe linear time is adequate. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Elsewhere, but in the same way, in Flaubert, it is the blossoming apple trees of Normandy which I read according to Proust. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Since I shall return to the question of linear and nonlinear narrative in a later chapter, I wish here only to remark that nonlinearity has become so important in contemporary critical thought, so fashionable, one might say, that Smith's observation, whether accurate or not, has become almost inevitable. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ If recycling continues to be more reactive than formative, I worry about its future. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Nor could I without writing or indeed without print. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm As I mentioned in my first lecture, I think that one major indirect contribution of modern structural linguistics results from its success in making explicit the assumptions of an anti-mentalistic, thoroughly operational and behaviourist approach to the phenomena of language. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Conversely, any work of literature -- which for the sake of argument and economy I shall here confine in a most arbitrary way to mean "high" literature of the sort we read and teach in universities -- offers an instance of implicit hypertext in nonelectronic form. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See For example, if I am a masochist, I may be pleased rather than angry at your slap. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Inability to explain a fact does not condemn me to accept an intrinsically repugnant and incomprehensible theory.” But now consider the theory of innate ideas that Goodman regards as “intrinsically repugnant and incomprehensible.” Notice, first, that the theory is obviously not “incomprehensible,” on his terms. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The writer of pleasure (and his reader) accepts the letter; renouncing bliss, he has the right and the power to express it: the letter is his pleasure; he is obsessed by it, as are all those who love language (and not speech), logophiles, authors, letter writers, linguists: about texts of pleasure, therefore, it is possible to speak (no argument with the annihilation of bliss): criticism always deals with the texts of pleasure, never the texts of bliss: Flaubert, Proust, Stendhal are discussed inexhaustibly; thus criticism speaks the futile bliss of the tutor text, its past or future bliss: you are about to read, I have read: criticism is always historical or prospective: the constatory present, the presentation of bliss, is forbidden it; its preferred material is thus culture, which is everything in us except our present. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The way I understand the term Cybertext it is meant as a specific perspective on text. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml Despite that one strong relationship I was always alone. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ How is that stone out there (which makes me stumble) related to a photograph of it, and how is it related to its mineralogical explanation? Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml I only had to think of her, I didn't even have to visit her, and everything was already in order. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles I found myself drawn to details I would not have followed or noticed in a bound text, and when I did return to printed work I began looking for intertextual citations, whether to classic texts like Virginia Woolf’s Mrs. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Others are very welcome to either of these tasks; I have no intention of taking them on. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text In short, the word can be erotic on two opposing conditions, both excessive: if it is extravagantly repeated, or on the contrary, if it is unexpected, succulent in its newness (in certain texts, words glisten, they are distracting, incongruous apparitions—it matters little if they are pedantic; thus, I personally take pleasure in this sentence of Leibnitz: "as though pocket watches told time by means of a certain horodeictic faculty, without requiring springs, or as though mills ground grain by means of a fractive quality, without requiring anything on the order of millstones"). Christian Marazzi;  CAPITAL AND LANGUAGE  2002;  http://asounder.org/resources/marazzi_capitallanguage.pdf The linguistic-communicative act is constitutive of the money, the marriage, and even of the Dot Com enterprise, of which the shares I have purchased represent a portion of the share capital that allows the company to function economically. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Und so komme ich (...) zu dem Beschluß, daß dieser Satz: Ach bin, ich existiere«, so oft ich ihn ausspreche oder in Gedanken fasse, notwendig wahr ist.« Die unausweichliche Tatsache, daß jeder subjektfeindliche Gedanke letztendlich von einem Subjekt gedacht wird, macht die Diskussion vom Tod des Subjekts zu einer sinnlosen Angelegenheit. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer In a word, it is the literarization of the relationships of life which overcomes otherwise insoluble antinomies and it is the showplace of the unrestrained degradation of the word—that is, the newspaper—which prepares its salvation.’ Thus I hope I have shown that the portrayal of the author as a producer must be derived from the press. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ When I made my film Panorama Ephemera in 2004, I really went for distance. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf As an example of where theoretical work presents us with an opportunity to go further, I want to run through a particular example.

CHAPTER
ONE

Vilém Flusser;  What Is Communication?  1973–74;  http://www.flusser-archive.org/ Such an undertaking, however, lies beyond the original intention of this essay. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 This shift, while redefining the concept of creativity and originality also develops new challenges for the media producer. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Above all, one then would be concerned with different types of marks or chains of iterable marks, and not with an opposition between citational statements on the one hand, and singular and original statement-events on the other. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf With writing, resentment at plagiarism begins to develop. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Auch lassen die durch Computer ermöglichte unbegrenzte Kopierbarkeit von digitaler Information und ihre durch das Internet fast kostenlose Verbreitung die Proklamation von Plagiarismus in fotokopierten Fanzines heute mehr als anachronistisch erscheinen. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 In brief, the remix when extended as a cultural practice is a second mix of something pre-existent; the material that is mixed at least for a second time must be recognized otherwise it could be misunderstood as something new, and it would become plagiarism. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The elements out of which a term is originally built usually, and probably always, linger somehow in subsequent meanings, perhaps obscurely but often powerfully and even irreducibly. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This implies that the originality of the remix is non-existent; therefore it must acknowledge its source of validation self-reflexively. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history But we should also remember that the original text was without book or scene divisions, paragraphing, indices, punctuation, or even word division. T. W. Adorno;  The Essay a s Form  1984;  http://links.jstor.org/sici?sici=0094-033X%28198421%2F22%290%3A32%3C151%3ATEAF%3E2.0.CO%3B2-C In the essay the persuasive aspect of communication, analogously to the functional transformation of many traits in autonomous music, is alienated from its original goal and converted into the pure articula tion of presentation in itself; it becomes a compelling construction that does not want to copy the object, but to reconstruct it out of its concep tual membra disjecta. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Textual integrity and the border between two works of art—this is hardly a startlingly original conclusion—is a cultural construct. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Für die Institution Kunst erschütternder als die kapitalismuskritische Decodierung des Warenfetischs ist jedoch die Ablehnung der für die Moderne zentralen Begriffe Kreativität, Expressivität und Originalität. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text This text is outside pleasure, outside criticism, unless it is reached through another text of bliss: you cannot speak "on" such a text, you can only speak "in" it, in its fashion, enter into a desperate plagiarism, hysterically affirm the void of bliss (and no longer obsessively repeat the letter of pleasure). Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ Unfortunately, art-as-property often relies on the idea of originality. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Levine, meanwhile, got rid of the title in favor of a reference to a temporal shift in the series "Untitled (After Marcel Duchamp)." For these three artists, the issue is not to make use of these works but to re-exhibit them, to arrange them according to personal principles, each creating a "new idea" for the objects they reproduce, based on the Duchampian principle of the reciprocal readymade, Bidlo constructs an ideal museum, Sturtevant constructs a narrative by reproducing works showing radical moments in history, while Levine's copyist work, inspired by Roland Barthes, asserts that culture is an infinite palimpsest. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Such details lend the text a thread of continuity which runs thematically if not in terms of narrative flow, by illustrating a further way in which 'piracy,' 'plagiarism,' 'pastiche' and 'theft' are all closely connected. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf With what authenticity or originality? NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Contemporary art thus presents itself as an alternative editing table that shakes up social forms, reorganizes them, and inserts them into original scenarios. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja Yet we are left with an interesting paradox: while in the realm of commercial music remixing is officially accepted, in other cultural areas it is seen as violating the copyright and therefore as stealing. Tristan Tzara;  TO MAKE A DADAIST POEM  1920;  http://www.moma.org/interactives/redstudio/interactives/chance/ And there you are—an infinitely original author of charming sensibility, even though unappreciated by the vulgar herd. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer that of original communistic individual freedom, spontaneous solidarity and the unity of man. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja In 1972 DJ Tom Moulton mixed his first disco remixes; as Poscard points out, they “show a very chaste treatment of the original song. Vilém Flusser;  Betrayal  ca. mid-1980s;  http://www.flusser-archive.org/ Through such a reformulation, the message loses its original clear and distinct structure, and it becomes open to nonscientific interpretations. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html The eleven-minute Flash work playfully brings out, in Concrete fashion, the implications and connotations of the sexually-laden language of the original, as well as new implications that emerge from the juxtapositions created by the alphabetized text. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf The originality of the group General Idea, formed in the early seventies, was to work with social formatting: corporations, television, magazines, advertising, fiction. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja In short, a person simply copying parts of a message into the new email she is writing, and the largest media and consumer company recycling designs of other companies are doing the same thing – they practice remixability. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Aufgrund der vorangegangenen Relativierung besitzt diese Verehrung, wie sie auch in der vorangegangenen Historie der DJ-Culture aufgetaucht ist, eine neue Qualität, die an Fragen der Authentizität und Originalität der Schöpfung nur im »aufgehobenen« Sinne interessiert ist und eben nicht mehr in der Form des Schöpfer-Genius. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Renear quotes Alois Pichler as exemplifying this approach: "Our aim in transcription is not to represent as accurately as possible the originals, but rather to prepare from the original another text so as to serve as accurately as possible certain interests in the text." Renear, who identifies himself as a pluralist, astutely points out the tautologies and ambiguities in the antirealist position—for example, indeterminacies in identifying which "certain interests in the text" are to be served. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt A literary tradition must precede an author's inscriptions for literature to be possible as such, yet this same appropriation and re-working of an existing tradition is said to produce "original" work. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 In summary, today strategies used by social media companies often look more like tactics in the original formulation by de Certeau while tactics look like strategies. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl Its advertising literally says that “with Plots Unlimited you’ll develop your own original material — stories that sell [emphasis as in the original text].”Other computer programs for artists disguise themselves as mere tools in the hands of artists in more subtle ways. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 The relation of the two layers begins to be apparent to cultural critics and the questioning of terms such as originality, uniqueness, and the concept of progress, itself, became common subjects for intellectual debates. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 This does not mean that the best AMVs are not creative or original, but their creativity is different from the romantic and modernist model of making it new. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ Originally, critical thinking meant the criticism of images. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Regenerative Remix then is defined in opposition to the allegorical impulse, and in this sense, is the element that, while it liberates the forms that are cited from their original context, opens itself up for ahistoricity, and misinterpretations. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The mood of the eternal return of the same (the magic mood) is replaced by the dramatic mood of linear progress (and it is secondary if this progress is seen as a fall from a perfect original situation or as a rise to utopian situations.) Differently said: the alphabetic critique of the imagination leads to a linear, causal explanation of images. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Notions of originality (being at the origin of) and even of creation (making something from nothing) are slowly blurred in this new cultural landscape marked by the twin figures of the DJ and the programmer, both of whom have the task of selecting cultural objects and inserting them into new contexts. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms There was definitely nothing in the original theoretical formulations of digital computers by Turing or Von Neumann about computers imitating other media such as books, photography, or film. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html By inverting the gender aspect of Don Quixote, a whole 'new' and 'original' text is created. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The solution without a General is to be found in an acentered multiplicity possessing a finite number of states with signals to indicate corresponding speeds, from a war rhizome or guerrilla logic point of view, without any tracing, without any copying of a central order. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Wie Florian Cramer in seinem Text „Copyright in künstlerischen Subkulturen“ aufzeigt, gab es parallel zur Appropriation Art ein Geflecht von Aktivitäten, deren Anliegen es war, eine Plagiarismus-Kampagne zu lancieren. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Typically the version which is in the same media as the original “property” is treated as the source. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 This means that in most cases, we will no longer find any of these techniques in their pure original state. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Häufig werden auch Remixe von anderen DJs als mögliche Interpretationen des Originals mit auf die Maxisingle gepreßt. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt In addition, the slash in M/S (ironically interjected into the MS which would signify the "original" material text in normal editorial notation) may also be read as signifying the computer interface connecting/dividing Mary Shelley, a character in Patchwork Girl, with Shelley Jackson, the author who sits at the keyboard typing the words that conflate Mary's sewing and writing and so make "Shelley" into both character and writer. Vilém Flusser;  What Is Communication?  1973–74;  http://www.flusser-archive.org/ One can conclude that they are the most original, most fundamental forms of communication. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html An jeder Stelle eines Textes können Querverweise eingefügt werden, die auf andere Texte zeigen; anders als im Fall der traditionellen Fußnote wären diese Texte nicht untergeordnet, sondern gleichrangig mit dem Ausgangstext, und anders als im Fall des Zitats bleibt die Passage in ihren Originalkontext eingebettet. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Thus, compositing which was at first a particular digital technique designed to integrate two particular media of live action film and computer graphics become a “universal media integrator.” And, although compositing was originally created to support the aesthetics of cinematic realism, over time it actually had an opposite effect. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html One therefore works on an electronic copy until such time as both versions converge when the writer commands the computer to "save" one's version of the text by placing it in memory. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 Sampling allows for the death of the author and the author function to take effect once we enter late capitalism, because “writing” is no longer seen as something truly original, but as a complex act of resampling and reinterpreting material previously introduced, which is obviously not innovative but expected in new media. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm On this point Peirce is undoubtedly closer to the inventor of the word phenomenology: Lambert proposed in fact to “reduce the theory of things to the theory of signs.” According to the “phaneoroscopy” or “Phenomenology” of Peirce, manifestation itself does not reveal a presence, it makes a sign. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Where she overtly plagiarised from her source texts, by simply copying sections of them out, she sought to 'represent' the texts, and address the question, 'if I repeated the same text, would it be the same text?' In this way, she addresses the issues of ownership and authorship. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Acker contended that her appropriation represented a type of 'liberation' of the words, and that such practices reflected her self-professed 'post-modernist position.' The key issue here is not the relation between Acker's texts and the texts from which she so heavily and openly plagiarised, but the inspiration for her plagiarism. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The third remix is reflexive; it allegorizes and extends the aesthetic of sampling, where the remixed version challenges the “spectacular aura” of the original and claims autonomy even when it carries the name of the original; material is added or deleted, but the original tracks are largely left intact to be recognizable. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Although the word “psychic” is not perhaps convenient, except for exercising in this matter a phenomenological caution, the originality of a certain place is well marked. Michel Foucault;  T H E A T R U M P H I L 0 S O P H I C U M  1970;  http://www.generation-online.org/p/fpfoucault5.htm Moreover, we must conceptualize a series, without any original anchor, of simulacra, idols, and phantasms which, in the temporal duality in which they are formed are always the two sides of the fissure from which they are made signs and are put into place as signs. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Rather, each craftsman is given a copy of a set of instructions and told which parts he is supposed to execute. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm I would wish rather to suggest that the alleged derivativeness of writing, however real and massive, was possible only on one condition: that the original,” “natural,” etc. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ If one examines certain Mesopotamian tiles, one can see that the original purpose of writing was to facilitate the deciphering of images. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history All these conventions of modem printing are significant organizational intrusions into the original work. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm They come into being by development out of other signs, particularly from icons, or from mixed signs.” But these roots must not compromise the structural originality of the field of symbols, the autonomy of a domain, a production, and a play: “So it is only out of symbols that a new symbol can grow. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Er sollte keine einzigartige, »theologische« Bedeutung (die Botschaft des Autoren-Gottes) mehr offerieren, sondern als multidimensionaler Raum funktionieren, in dem mehrere Schriften verheiratet und zerstritten sind und keine ein Original ist. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Sampling macht das Original gefügig und rationell nutzbar. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Of course, there is a counterpoint regarding the originality of the 'original' text, the 'original' Don Quixote which needs noting here. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt It is primarily through the complex enactment of linking structures, both within the text and within the distributed cognitive environment in which the text is read, that Patchwork Girl brings into view what was suppressed in eighteenth-century debates over copyright. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Print culture gave birth to the romantic notions of ‘originality’ and ‘creativity’, which set apart an individual work from other works even more, seeing its origins and meaning as independent of outside influence, at least ideally. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ For the mass culture, the problem is that the more technically perfect the images become, the richer they become and the more completely they substitute themselves for the facts they may have originally represented. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Auch diese vollkommen normal gewordene Relativierung des Gedankens vom »Original« verändert das Verständnis des Autoren-/Künstlergedankens. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history We can not say how Homer’s original audience exercised that control; they may have shouted advice, or they may simply have shown greater or less interest as the performer proceeded. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Much of Acker's 'plagiarism' served as a means of exploring the relationship of her own writing with canonical texts, and as a way of discovering her own identity. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf I want to be the journalist after the journalist." He produces sculptures based on media images which he reframes or whose original scale and centering he reproduces faithfully. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The second Book of Moses, chapter 20, contains a copy of what Jahwe's own finger originally had written on two stone tablets: the law. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In our culture (and doubtless in many others), discourse was not originally a product, a thing, a kind of goods; it was essentially an act - an act placed in the bipolar field of the sacred and the profane, the licit and the illicit, the religious and the blasphemous. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl The industrial nature of its results puts into question traditional categories of authorship, originality and genius. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Eindeutig am negativsten besetzt, weil als unkreativ und unmoralisch geltend, ist der Begriff „Plagiarismus“, was wohl der Grund dafür ist, dass er sich in der subkulturellen Anti-Copyright-Bewegung der 1980er und 1990er Jahre besonderer Beliebtheit erfreute und als bewusste Provokation eingesetzt wurde – selbst wenn die damit verbundenen Aktivitäten nicht unbedingt plagiatorisch waren. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 Thus we arrive at a paradox: any mediating technology is obliged to erase itself to the highest degree possible in the name of unfettered communication, but in so doing it proves its own virtuosic presence as technology, thereby undoing the original erasure. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 (Let us extend the term “text” here to the visual arts and media at large.) This is the reason why citations are so necessary in academic writing, and certainly is something that is closely monitored in other areas of culture, like the music industry, where sampling is carefully controlled by way of copyright law. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja The examples of such models are the original project Xanadu by Ted Nelson, “freeware,” and “shareware.” In the case of Open Source, the key idea is that one person (or group) writes software code, which can be then modified by another user; the result can be subsequently modified by a new user, and so on. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja To quote Poscardt one last time, “however much quoting, sampling and stealing is done – in the end it is the old subjects that undertake their own modernization. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Calling for a closer relationship between electronic textuality (focusing on digital work) and textual studies (traditionally focused on print), he lays out a framework for discussing electronic texts in bibliographic terms, including the nomenclature "layer, version, and release"; "object"; "state"; "instance"; and "copy." As his argument makes clear, electronic texts often have complex bibliographic histories that materially affect meaning, to say nothing of differences between print and electronic instantiations of a work. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 Or think about forums or comments below a web site entry in which an original post may generate a long discussion that goes into new and original directions, with the original item long forgotten. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Mashups are special types of Reflexive Remixes, which at times are regressive—meaning that they simply point back to the “greatness” of the original track by celebrating it as a remix; this tendency to take the listener back to the original song logically leads us to name such remix a Regressive Mashup. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The divorce of perception from external reality is at once the basis for the striking originality of Maturana's epistemology and the Achilles' heel that renders it vulnerable to cogent objections. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 Adding these three cultural areas makes this analysis rather complex because we have to deal with two things that are challenging to cultures (at least cultures considered part of globalization), which is to participate in the act of repurposing, recycling, remmediating (remixing) material that superficially, in terms of history, has been validated by the very idea of being original.

CHAPTER
TWO

Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf History has never comprehended nomadism, the book has never comprehended the outside. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles By electronic literature, Hayles means literature that is “digital born.” This includes genres as varied as interactive fiction, hypertext fiction, and digital poetry. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html The second chief rule is that studying the relations of technology to literature and other aspects of humanistic culture does not produce any mechanical reading of culture, such as that feared by Jameson and others. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf In their book What Is Philosophy. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Moreover, print texts can engage in reflexive play at least as complex as anything in Patchwork Girl, as Michael Snow's wonderful artist book Cover to Cover playfully demonstrates. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html The parallels with The Book of Breeething are clearly apparent, Acker herself acknowledged the fact that Burroughs' work in which he was 'dealing with how language and politics come together, the kind of language, what the image is' was an inspiration. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf (The “sense of true dialogue” is hard to take seriously.) In fact, a game book such as The Money Spider(of the type that instructs, “If you want to hear about Schmidt, turn to 270, and if you want to hear about Popper, turn to 90”) tells the user to write on its pages to map progress. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Keeping the book as a passive device for external memory storage and retrieval has striking advantages, for it allows the book to possess a robustness and reliability beyond the wildest dreams of a software designer. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Ergodic literature, at least in my understanding of the term, describes a form of literature where the user moves through a text by acting on it and through a form of non-trivial effort, always restricted to the amount of freedom and the set of rules predefined by the author. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html The Electronic Literature Organization, whose mission is to "promote the writing, publishing, and reading of literature in electronic media," convened a committee headed by Noah Wardrip-Fruin, himself a creator and critic of electronic literature, to come up with a definition appropriate to this new field. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html In so doing, "intertextuality replaces the evolutionary model of literary history with a structural or synchronic model of literature as a sign system. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html The record itself represents another act of piracy, hijacking musical styles from corruptions of traditional shanty songs to tribal drumming via 'pseudodisco.' The record is not a simple spoken-word reading of the book with background music, but something of a soundtrack inspired by scenes and characters from the book, and in keeping with Acker's exploration of identity, the recording personnel are all credited under appropriate pseudonyms. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf And since the realm of this God consists of signs that only non-readers can't make sense of, all books are books of the dead, like the Egyptian ones with which literature began.[13] The realm of the dead beyond all senses, into which they lure us, coincides with the book itself. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf There is no sense in denying that this crisis of the text (if so pretentious a denotation must be used) is brought about by the digital wonders of the information age—or rather, by the somewhat eschatological claims of the proponents of the so-called new media: “the book is dead,” “this is the Late Age of Print,” “the electronic text will free us from the tyranny of paper,” and “in the future, everyone will be a writer.” No doubt, these are interesting times. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The war machine's relation to an outside is not another "model"; it is an assemblage that makes thought itself nomadic, and the book a working part in every mobile machine, a stem for a rhizome (Kleist and Kafka against Goethe). Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Bolter, eager to proclaim the end of “the printed book,” plays along with the metaphysics of logocentrism and reduces print on paper to barely a corner of itsmultiform nature: “A printed book generally speaks with a single voice and assumes a consistent character, a persona, before its audience.” For “the electronic text,” however, this no longer applies, because “it is not a physical artifact.” To go against Bolter’s rhetoric, I would say that instead of having two sets of opposed attributes, one connected to the “printed” and one to the “electronic” text, we have a number of different text types, some paper based and some digital, with the greater variety among the digital ones, and the paper based most centrally placed. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The world has become chaos, but the book remains the image of the world: radicle-chaosmos rather than root-cosmos. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html Drawing on Mark Rose's work on copyright,Poster focuses his discussion of subjectivity on the "cultural figure of the modern author," a figure that emerged in the eighteenth century in a "confluence of print technology, a book market, a legal status, and an ideology of individual as creator" In Poster's view, analogue subjectivity is deeply bound up with the dominance of print culture. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Hypertext, Bolter wrote in his seminal book Writing Space, takes "the sting out of deconstruction." In conflating hypertext with the difficult and productive aporias of deconstructive analysis, these theorists failed to do justice either to the nuanced operations of works performed in electronic media or to the complexities of deconstructive philosophy. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Moreover, she was of the opinion that the very sequencing of events within a book could be more or less arbitrary. Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm Hegel’s Science of Logic, on the other hand, performs a ‘dynamic genesis’ of ‘the logicity of being’ in such a way that ‘it says its own sense’ (accounts for itself through the concepts it has generated) through the very movement of thought presented step-by-step in the book itself. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Afternoon on the other hand, with its subversive anti-narrator, has seemingly no problem with this, and can be welcomed and configured into literature and the literary. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles In the spring of 2007 I traveled down to the University of Maryland to attend the Electronic Literature Organization’s annual symposium, “The Future of Electronic Literature,” and at the symposium I first saw Hayles, whom I had read about in numerous footnotes and works-cited lists. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Die Literatur der Moderne, für die Foucault Flaubert, Proust und Kafka anführt, forderte die Preisgabe des Autors zugunsten der Unsterblichkeit des Textes. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer You only need to think of the work of John Heartfield, whose technique made book jackets into a political instrument. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf This is one reason why ‘the book says’ is popularly tantamount to ‘it is true’. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles For literature to continue and grow and expand in a fluid world, it must be seen through both print and electronic literature. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Such research remained unthinkable as long as the opposite of "history" was (again in Goethe's terms) simply termed "legend."[8] Prehistory was subsumed by its mythical name; Goethe's definition of literature did not even have to mention optical or acoustic data flows. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles My introduction came by way of her keynote address, in which Hayles discussed why English departments need to incorporate electronic literature into their programs. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Having been a widely visible presence only for some two decades (although its predecessors stretch back at least to the computer poems of the early 1960s, and far beyond this in the print tradition), electronic literature has already produced many works of high literary merit that deserve and demand the close attention and rigorous scrutiny critics have long practiced with print literature. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Such an exegesis shows that the meaning of the text is not authoritative; instead, it is the reading given to the text that endows the Book of Ecclesiastes with authority. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading But there are texts which can be “consumed” in this way, as is obvious from the mounds of light literature that flow regularly into the pulping machines. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf We never read a book the way its author would like us to. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf To attribute the book subject is to overlook this working of matters, and the exteriority of their relations. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm In Guattari’s work depression is not a subject but a voice as indicated by the title of his book on the 1980’s, The Years of Winter. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Writing on New Media poetics, Adalaide Morris aptly discusses this aspect of digital literature by commenting that it articulates for us what we already in some sense know. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf A more recent example is Armand Farrachi's book on the Fourth Crusade, La dislocation, in which the sentences space themselves out and disperse, or else24 jostle together and coexist, and in which the letters, the typography begin to dance as the crusade grows more delirious.23 These are models of nomadic and rhizomatic writing. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Death of the Father would deprive literature of many of its pleasures. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms By systematically developing easy to use GUI-based software to create and edit familiar media types, Kay and others appear to lock a computer into being a simulation machine for “old media.” Or, to put this in terms of Bolter and Grusin’s influential book Remediation: Understanding New Media (2000), we can say that GUI-based software turned digital computers into a “remediation machine:” a machine that expertely represents a range of earlier media. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Dies erinnert an die Vorschrift der altchinesischen Gelehrten, zu jedem Wortzeichen der Schrift eine bestimmte Anzahl kanonisierter Textstellen auswendigzulernen, die die Verwendung des Zeichens in der klassischen Literatur belegten. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm That which, within the history of literature and in the structure of a literary text in general, escapes that framework, merits a type of description whose norms and conditions of possibility glossematics has perhaps better isolated. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Nevertheless, as conceptual art pushing the boundary of what literature can be, this kind of coterie electronic literature has an impact beyond the technology's limitations. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Nothing could be further from the truth than to see practitioners of electronic literature as anxious to exterminate print culture. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html A fairer comparison would be print literature produced from 1550 to 1565, when the conventions of print literature were still in their nascent stages, with the electronic literature produced from 1985 to 2000. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Along with Macintosh's Hypercard, it was the program of choice for many major writers of electronic literature in the late 1980's and 1990's. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Just as the twentieth century saw an explosion of interest in the book as a medium, with an impressive canon of artists' books and other experimental practices exploring the potential of the book as an artistic and literary venue, so electronic literature has seen a growing body of work that interrogates networked and programmable media as the material basis for artistic innovation and creation. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The codex and the printed book both allow the writer to suggest many paths through the same work. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer I could have started from an older but no less sterile debate: what is the relation between form and content, in political literature in particular? Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Text: Reading Images: Multimodality, Representation and New Media Author: Gunther Kress Reading Images: Multimodality, Representation and New Media In this paper I wish to point to what I see as the central issues in the linked shifts in representation and dissemination: that is, from the constellation of mode of writing and medium of book / page, to the constellation of mode of image and medium of screen. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Ullman’s book is the best account of the lived experience of programming that I’ve read, but I’m not quite sure who this “we” is. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 If I may read between the lines of Chun’s essay, it is not exactly the discipline of visual culture that provides a backdrop for her project, despite the use of the term ‘visual’ and despite indications made in her book Control and Freedom (2006). Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Also known as the Book of Changes, the existing text is from around the time of the Western Chou dynasty (1122-770 B.C.) and was written by several authors. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf It is a regrettable characteristic of the Western mind to relate expressions and actions to exterior or transcendent ends, instead of evaluating them on a plane of consistency on the basis of their intrinsic value.20 For example, a book composed of chapters has culmination and termination points. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Derrida, more than any other major theorist, understands that electronic computing and other changes in media have eroded the power of the linear model and the book as related culturally dominant paradigms. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The idea is put to the test in another book Maturana co-authored with Varela. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf What takes place in a book composed instead of plateaus that communicate with one another across microfissures, as in a brain? Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Indeed, at first, book printing and then machine type offer advantages and conveniences, and these then unwittingly steer preferences and needs to this kind of written communication. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf How can the book find an adequate outside with which to assemble in heterogeneity, rather than a world to reproduce? George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Looked at within this context, Claude Lévi-Strauss's explanations of preliterate thought in The Savage Mind and in his treatises on mythology appear in part as attempts to de-center the culture of the book -- to show the confinements of our literate culture by getting outside of it, however tenuously and however briefly. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html From a critical point of view, works that appear in both print and electronic instantiations, such as Stephanie Strickland's innovative poetry book V: Wave Son.Nets/Losing l'Una and the Web work V:Vniverse, programmed in Director in collaboration with Cynthia Lawson, illustrate that when a work is reconceived to take advantage of the behavioral, visual, and/or sonic capabilities of the Web, the result is not just a Web "version" but an entirely different artistic production that should be evaluated in its own terms with a critical approach fully attentive to the specificity of the medium. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The study of cybertexts reveals the misprision of the spaciodynamic metaphors of narrative theory, because ergodic literature incarnates these models in a way linear text narratives do not. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html Such a structure would result in a constrained narrative, more akin to the set print of a book than what one would expect from a dynamic device like a computer. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Making a different analytical cut through textual groupings that included computer games, print literature and electronic hypertexts, among others, Aarseth established a grid comprised of eight different operators, many of which have purchase mostly with electronic texts rather than print. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles A fictional feminist critic Cynthia Nitz describes their book as about messianic proclamations, assassinations, sex, drugs, literary theory, sex, life’s boundless angst, drugs, name-dropping, intertextuality, meta-writing, sex, art, art imitating life, life imitating art, drugs, and sex. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Rather,choices have been made about which aspects of the book to encode, and these choices are heavily weighted toward the linguistic rather than the bibliographic. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf It is quite evident that literature has not only been confronted with the challenge of interactivity since modern computers were invented, but also that a “permanent mutability” of signifiers is a fundamental feature of all creative processes, which do not aim at permanent storage of strings. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm If there is something in literature which does not allow itself to be reduced to the voice, to epos or to poetry, one cannot recapture it except by rigorously isolating the bond that links the play of form to the substance of graphic expression. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf At any rate, what a vapid idea, the book as the image of the world. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Mackenzie's work serves as a salutary reminder that just as one cannot understand the evolution of print literature without taking into account such phenomena as the law cases that established legal precedent for copyright and the booksellers and publishers who helped promulgate the ideology of the creative genius authoring the great work of literature (for their own purposes, of course), so electronic literature is evolving within complex social and economic networks that include the development of commercial software, the competing philosophy of open source freeware and shareware, the economics and geopolitical terrain of the Internet and World Wide Web, and a host of other factors that directly influence how electronic literature is created and stored, sold or given away, preserved or allowed to decline into obsolescence. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The conception of the book is different. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 Remix in music, art, and literature are meta. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Therefore a book has no object. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Schaudt published their book ComputerLyrik. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Both work self-consciously and deliberately to make obsolete the traditional codex linear book and to replace it with the new multilinear multimedia hypertext that is rapidly becoming the characteristic mode of expression both in culture and in the study of cultural forms. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Like the boundary between computer games and electronic literature, the demarcation between digital art and electronic literature is shifty at best, often more a matter of the critical traditions from which the works are discussed than anything intrinsic to the works themselves. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles In large part, Hayles’ Electronic Literature lays out the details implicit in this address. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl Cage also uses the Chinese I Ching, the Book of Changes, as a compositional algorithm for a number of his works, among them Music of Changes and Roaratorio.For these purposes, he later used a computer software adaption of the called IC, written in C for DOS by Andrew Culver.Cage replaces the cosmologicalmathematical order of Pythagorean Western music with a metaphysical anarchism. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm The first striking element of this book is its title, Felix not Guattari, thereby indicating that this is an intimate portrait, not an abstract account of a body of thought. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Literacy, as will be seen, is absolutely necessary for the development not only of science but also of history, philosophy, explicative understanding of literature and of any art, and indeed for the explanation of language (including oral speech) itself There is hardly an oral culture or a predominantly oral culture left in the world today that is not somehow aware of the vast complex of powers forever inaccessible without literacy. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Hypertext fiction, network fiction, interactive fiction, locative narratives, installation pieces, "codework," generative art and the Flash poem are by no means an exhaustive inventory of the forms of electronic literature, but they are sufficient to illustrate the diversity of the field, the complex relations that emerge between print and electronic literature, and the wide spectrum of aesthetic strategies that digital literature employs. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y GG was, in Harry Skornia’s words, “not really a book in the usual organizational or formal sense. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html A later system, the commercial dialogue program Racter, created by William Chamberlain (1984), is even supposed to have written a book, The Policeman's Beard Is Half Constructed, but as it turns out, the book was co-written (at least) by Chamberlain (see Barger 1993 and chapter 6, below). Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf He published a variety of influential studies on German language and literature such as Teutsche Sprachkunst (1641), Teutsche Versoder Reim-Kunst (1645) and, above all, Ausfuehrliche Arbeit von der Teutschen Haubt Sprache (1663). Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Texts can be felt to have intrinsic religious value: illiterates profit from rubbing the book on their foreheads, or from whirling prayer-wheels bearing texts they cannot read (Goody 1968a, pp 15–16). Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Within the parameters of reactive language, she strove to break down the language-controlled barriers between the classes in British society, and to challenge the accepted orders of art and literature without producing 'unbearable nonsense'. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html "The end of linear writing," Derrida declares, "is indeed the end of the book," even if, he continues, "it is within the form of a book that the new writings -- literary or theoretical -- allow themselves to be, for better or worse, encased" ( Of Grammatology, 86). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history But instead the new electronic medium redefines the book in a way that can incorporate both linear and nonlinear form. Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ All you need to do is open an “erudite” book to feel that climate. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Afternoon does not represent a break with the novel.On the contrary, it finds its place in a long tradition of experimental literature in which one of the main strategies is to subvert and resist narrative. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html If these texts redefine literature by expanding our notion of it--and I believe that they do--then they must also redefine what is literary, and therefore they cannot be measured by an old, unmodified aesthetics.

CHAPTER
THREE

N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Rossetti Hypermedia Archive demonstrate. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf At first, we may think that this is simply a particular technological implementation of variability principle, but, as I will show in “Database” section, in a computer age database comes to function as a cultural form of its own. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Here the archive becomes the field of knowledge to be accessed; it is the archeological ground to be explored by sophisticated researchers and lay-people alike. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html The editors of the archive are meticulous in insisting that even small differences in materiality potentially affect meaning, so they have gone to a great deal of trouble to compile not only different works but extant copies of the same work. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Eine relationale Datenbank könnte, anders als ein Karteikasten, eine Vielzahl gleichrangiger Sortierungen enthalten; darüber hinaus wäre eine Anzahl von Unterdateien denkbar, die, durch komplizierte Querverbindungen miteinander verwoben, ein verzweigtes Netz von Informationen bilden, eine 'Architektur', die an die drei Dimensionen des physikalischen Raumes nicht mehr gebunden ist. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Jerome McGann, whose work on the Rossetti Archive and contributions to Institute of Advanced Technology in the Humanities (IATH) at the University of Virginia have made him a leading figure in the field, turns this perspective on its head in Radiant Textuality: Literature after the World Wide Web by arguing that print texts also use markup language, for example, paragraphing, italics, indentation, line breaks and so forth. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf A new media object can be defined as one or more interfaces to a multimedia database (see introduction to “Interface” chapter and “Database” section for more discussion of this principle). EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 History is here dependent on linear traces that expose the instability of interpretation; much like tree rings, traces are left behind, marking time, leaving us with an allegorical database presenting destruction (death) as an inevitable part of life. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Thus he is more interested (at least theoretically) in what deformations of Rossetti's images in Photoshop reveal about their composition than in the accomplishments of the William Blake Archive in simulating the color tones and sizes of the paper documents. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 In “Le Catalogue,” the mastermind behind x-arnDOTorg has created a database of documentary images (an archive) of art projects between 1990-1996 that’s available for public access. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf For the libraries, in which the archeologist found so much rich material, collected and catalogued papers that in terms of addressee, distribution technique, degree of secrecy and writing technique had been extremely diverse -- Foucault's archive as the entropy of a post office.[5] Even writing itself, before it ends up in libraries, is a communication medium, the technology of which the archeologist simply forgot. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html The Web promises to allow these dual imperatives to be more successfully integrated than ever before, as the William Blake Archive and McGann's work on the D. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The database is in principle similar to the filing cabinet but with a level of automation and speed that made radically different textual practices possible. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This particular type of mashup goes deep into the database to access dynamic data. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Yet, even when its archive may be accessible, it does not mean that people will necessarily ever use it directly; most people will stick to the most immediate material, placed on the front pages of any online resource, because the Regenerative Remix encourages the now: the present—for the sake of practicality and functionality. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Here, the archive is similar to analog vinyl records losing their fidelity and being slightly deteriorated every time the needle passes through the groove. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This is quite a challenge because as this text demonstrates, the Regenerative Remix is primarily designed for practicality, for the sake of immediate services; and the archive is designed to come to the front at the very moment that a query is made. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The database becomes a delivery device of authority in potentia: when needed, call upon it to verify the reliability of accessed material; but until that time, all that is needed is to know that such archive exists. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Regenerative Remix privileges the ever-present—at the same time, it knows it needs history for legitimation, and the archive can be called upon to suffice as proof of its reliability. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 But, as previously noted, the archive also functions in market value as the resource’s importance grows as its database grows; when reconfigured properly, it can provide revenue when people use a search engine to buy items online. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html It is no exaggeration to say that theWilliam Blake Archive establishes the gold standard for literary Web sites.

CHAPTER
FOUR

EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 To understand Remix as a cultural phenomenon, we must first define it in music. Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm From the ideal notion of collective unity we move to a permanently distributive structure of reason. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html To include the net seems inappropriate, since this structure has very different qualities from the other two. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 And before new media it was in music where much innovation took place when computer sampling found its way into music composition in the studio in terms of post-production. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ This change in the structure of our thinking is an important aspect of the present crisis. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm It means first very generally that signs are here considered according to the structure and movement of the Aufhebung by which mind, rising above nature, suppressing and retaining it, sublimating it in itself, is accomplished as inward freedom, and thus is presented to itself as such: 'Psychology', says Hegel, 'studies the faculties or general modes of mental activity qua mental - intuition, representation, remembering etc, desires etc. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 For example, the purpose of a typical Web 2,0 mashup is not to allegorize particular applications, but rather, by selectively sampling in dynamic fashion, to subvert applications to perform something they could not do otherwise by themselves. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Speech-act theory distinguishes the ‘locutionary’ act (the act of producing an utterance, of producing a structure of words), the ‘illocutionary’ act (expressing an interactive setting between utterer and recipient —for example: promising, greeting, asserting, boasting, and so on), and the ‘perlocutionary’ act (one producing intended effects in the hearer such as fright, conviction or courage). Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The basic structure of Adventurecan be described not as a topography but as an ergography, the textually represented laborious progress of the main character/narratee/user; the text’s “you.” You’s task is to find all the treasure and kill the appropriate monsters while avoiding getting killed or stuck or lost in the topographical maze. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Technically, a sample is defined as “a measurement made at a particular instant in space and time, according to a specified procedure.” The frequency of sampling is referred to as resolution. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm In general, the problem of extending concepts of linguistic structure to other cognitive systems seems to me, for the moment, in not too promising a state, although it is no doubt too early for pessimism. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Mashups, whether they are regressive or reflexive, are dependent on sampling. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Above the level of sound structure, Putnam assumes that the only significant properties of language are that they have proper names, that the grammar contains a phrase structure component, and that there are rules “abbreviating” sentences generated by the phrase structure component. Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm Kant’s method of transcendental argumentation secures an enduring restriction upon all the faculties and features of cognition so that they can only be legitimately used if they conform to the structure of experiential cognition. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See To describe the change that takes place, the authors use the term "natural drift." There seems tobe a natural drift in "natural drift," however, and in later passages it becomes "structural drift." If structure changes, what does it mean to say that autopoiesis is conserved? EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Like the other remixes it makes evident the originating sources of material, but unlike them it does not necessarily use references or samplings to validate itself as a cultural form. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Peirce regarded inductive processes as rather marginal to the acquisition of knowledge; in his words, “Induction has no originality in it, but only tests a suggestion already made.” To understand how knowledge is acquired, in the rationalist view that Peirce outlined, we must penetrate the mysteries of what he called “abduction,” and we must discover that which “gives a rule to abduction and so puts a limit upon admissible hypotheses.” Peirce maintained that the search for principles of abduction leads us to the study of innate ideas, which provide the instinctive structure of human intelligence. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Representation, certainly, will be complicated, will be given supplementary way stations and stages, will become the representation of representation in hieroglyphic and ideographic writing, and then in phonetic-alphabetic writing, but the representative structure which marks the first stage of expressive communication, the idea/sign relationship, will never be suppressed or transformed. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Like software mashups, Remix as discourse, then, offers a double face: it can be regressive or reflexive, depending on how the technology is used. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Durch die Grundregel aufgefordert, möglichst ohne bewußten Eingriff zu assoziieren, liefert der Patient einen Strom von Vorstellungen, die sein Sprechen miteinander verkettet, und in den Brüchen, Auslassungen und Umgehungen wird nach und nach eine Struktur sichtbar, die für das psychische Erleben des Patienten kennzeichnend ist. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html An example of an oreo structure is positron emission tomography, or PET images. Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ The structure of a message reflects the physical character of its symbols more than the structure of the universe it communicates. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 It follows that the reflexive mashup’s foundation in functionality does not make it free from the allegorical tendency that other forms of Remix are dependent on; however, this duality in purpose may be a hint as to the real possibilities that lie latent in emerging technologies, which can be tapped if one is critically aware of the creative potential of web 2,0. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html And this absence is not a continuous modification of presence; it is a break in presence, "death," or the possibility of the "death" of the addressee, inscribed in the structure of the mark (and it is at this point, I note in passing, that the value or effect of transcendentality is linked necessarily to the possibility of writing and of "death" analyzed in this ,way). Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext (I have used Storyspace to write or revise three of my own books.) Storyspace provides more facilities for writing and editing (it includes a dynamic map of the structure of the links) than for the high-quality display and reading of the eventual hypertext. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Supporting this waning of affect linked to repetition are the principles of Remix in mashups; however, this norm can potentially be disrupted with Web 2,0 applications, as we will see below. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The first remix is extended; it is a longer version of the original composition containing long instrumental sections to make it more mixable for the club DJ. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ The difference seems to be that in reading lines we follow a structure imposed upon us, whereas in reading pictures we move rather freely within a structure that has been proposed to us. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Traversing this path, the "doing" of the reader-the linear turning of pages as she reads-becomes also a kind of"knowing," for she experiences the structure ofautopoiesis as weil as comprehends it when the text circles back on itself. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ Written lines impose a specific structure on thought, in that they represent the world by means of a point sequence. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The outside, “spatial” and “objective” exteriority which we believe we know as the most familiar thing in the world, as familiarity itself, would not appear without the grammé, without difference as temporalisation, without the nonpresense of the other inscribed within the sense of the present, without the relationship with death as the concrete structure of the living present. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 This is the type of remix which made DJs popular producers in the music mainstream. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Instead, time becomes a river that always already exists in its entirety, and we create sequence and chronology by choosing which portions of the river to sample. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Some of the empirical conditions that must be met by any such assumption about innate structure are moderately clear. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This is Remix as discourse—this is the basic Regenerative Remix, expressed materially in software. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Remix will dem Original zu neuem Leben verhelfen, will seinen Einfluß stärken und seine Idee retten. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm This representative determination, beside communicating without a doubt essentially with the idea of the sign, does not translate a choice or an evaluation, does not betray a psychological or metaphysical presupposition peculiar to Saussure; it describes or rather reflects the structure of a certain type of writing: phonetic writing, which we use and within whose element the epistémè in general (science and philosophy), and linguistics in particular, could be founded. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Regenerative Remix is exposed in the activity of constant updates made with software that also creates a well-organized archive; the Reflexive Mashup has been the case study in this occasion. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm If these proposals are correct or near correct, then “similarities among languages” at the level of sound structure are indeed remarkable and cannot be accounted for simply by assumptions about memory capacity, as Putnam suggests. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In computer writing any relationships between textual elements can float to the surface; the computer invites the writer to reveal the inner structure in the appearance and the behavior of the text. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Regardless of the legal contentions, without a trace of its history, then, the remix cannot be Remix. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf In manuscripts, this kind of visual structure would be only marginally viable. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 This is not to promote some sort of conspiracy theory for the new economy, simply to note the significant formal similarities between the structure of software as a media technology and the structure of ideology – with the commodity as a waypoint between the two (the commodity and ideology in Debord, or Jean- Joseph Goux, or Roland Barthes, we should remember, are nearly synonymous). Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm It is a point on which Jakobson disagrees with Saussure decisively by substituting for the homogeneousness of the line the structure of the musical staff, “the chord in music.” What is here in question is not Saussure's affirmation of the temporal essence of discourse but the concept of time that guides this affirmation and analysis: time conceived as linear successivity, as “consecutivity.” This model works by itself and all through the Course, but Saussure is seemingly less sure of it in the Anagrams. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Generally speaking, remix culture can be defined as a global activity consisting of the creative and efficient exchange of information made possible by digital technologies. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ Thus, our situation provides us with two sorts of fiction: the conceptual and the imaginal; their relation to fact depends on the structure of the medium. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm In the course of these lectures I have mentioned some of the classical ideas regarding language structure and contemporary efforts to deepen and extend them. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 It is here where the mission of remix culture as a means for the people’s voice as a creative collective emerges, and appropriates back the principles of Remix that DJ’s developed in the early days of Dub, and Hip Hop. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 They are cited to note how principles of Remix have become ubiquitous in media, so that we may begin to understand the influence of Remix as discourse. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf We are asked to mistake the structure of somebody’s else mind for our own. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading Consequently, the implied reader as a concept has his roots firmly planted in the structure of the text; he is a construct and in on way to be identified with any real reader. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 One of the first claims extracted from Chun is that there is a similarity, which we may call a formal similarity, between the structure of ideology and the structure of software. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Such photograph consist from a number of orderly dots (for example, samples), however the diameters and areas of dots vary continuously. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 A Regenerative Remix is most common in Software Mashups, although all social media from Google to YouTube rely on its principles. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Xavier Veilhan exhibited La Foret, 1998, whose brown felt evoked Joseph Beuys and Robert Morris, in a structure that recalled Jesus Soto's Penetrable sculptures. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Remix rettet je nach Anlage viel oder wenig des alten Stückes in die neue Form hinüber, und je nach Remix kann man von einem neuen Lied oder einer vorsichtig renovierten Form des alten Liedes sprechen. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ We could come to terms with the question of whether we remix to make art, or make art to remix. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading Textual structure and structured act are related in much the same way as intention and fulfilment, though in the concept of the implied reader they are joined together in the dynamic process we have described. Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm Instead, for Deleuze the Idea is determined according to a logic of structure, in which contradiction between terms that actualise the structure should not be confused with the relations and transformations set out in the structure itself. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 According to de Certeau's original analysis from 1980, tactics do not necessarily result in objects or anything stable or permanent: “Unlike the strategy, it [the tactic] lacks the centralized structure and permanence that would enable it to set itself up as a competitor to some other entity…. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf An algorithm specifies the sequence of steps to be performed on any data, just as a hypermedia structure specifies a set of navigation paths (for example, connections between the nodes) which potentially can be applied to any set of media objects. Michel Foucault;  T H E A T R U M P H I L 0 S O P H I C U M  1970;  http://www.generation-online.org/p/fpfoucault5.htm Physics: discourse dealing with the ideal structure of bodies, mixtures, reactions, internal and external mechanisms, metaphysics: discourse dealing with the materiality of incorporeal things-phantasms, idols, and simulacra. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html My name is Charlotte Wood.' The chapter continues with Wood's brief biography, interspersed with fragments that stand at odds with the tone and structure of the linear chronological narrative: 'Do you want me to call you yes. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 So writing’s and art’s true power is selectivity, and this comes forth today in sampling, a privileged symptom of the postmodern. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html In effect, it might be said to me: you cannot allege that you account for the so- called graphematic structure of locution solely on the basis of the occurrence of failures of the performative, however real these failures might be, and however effective or general their possibility. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ They impose a very different structure on thought in that they represent the world by means of static images. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Recursive looping as a structure of translatability reveals that the liminal space between the foreign and the familiar, between input and output, between the structural coupling of systems, and between the levels of autonomous systems, cannot be eliminated, although recursivity is powered by the drive to eliminate it. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See This is the kind of structure that Luhmann prefers, for he believes it fosters diversity and minimizes coercion. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja At least, they can already keep track of all the possible samples we can pick from all cultural objects available today. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The problern comes when the authors try to articulate this circular structure together with evolutionary "lineages"-literaily, the creation oflines. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Evidently, these implications can be truly far-reaching only if the rationalist view is essentially correct, in which case the structure of language can truly serve as a “mirror of mind,” in both its particular and its universal aspects. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ Yes, you can remix the present and upload it to YouTube, but they can take it down and they will, if you use content that someone else owns. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf After considering some fundamental problems with the concept of textuality, I shall propose a typology of nonlinear texts based on principles extracted from various samples, and then I shall outline the main forms of nonlinearity. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading It denotes the role of the reader, which is definable in terms of textual structure and structured acts. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm As noted earlier, the empirical problem is to find a hypothesis about initial structure rich enough to account for the fact that a specific grammar is constructed by the child, but not so rich as to be falsified by the known diversity of language. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y The flashing lights, which GALAXY is, cannot be expected to have the characteristics of a steadily glowing headlight that can be traced back to its source, crossed and recrossed, sampled and analysed.” The phonetic alphabet is medium par excellence – medium as extension and in the basic sense of in-between or go-between. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf It consists of tracing, on the basis of an overcoding structure or supporting axis, something that comes ready-made. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ Such unimaginable explanations that mirror the structure of literate thought are existentially devoid of meaning, and in such a situation texts begin to constitute a kind of paranoid library wall that triply alienates man from his world. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf According to Schottelius, the complex structure of a language is generated by varying combinations of words from basic elements. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ This reveals the difference between the structure of conceptual and imaginal codes and their respective means of decodification. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y »Wenn wir zitieren, dann nur aus Liebe«, bekennen der Philosoph und der Psychoanalytiker und fordern dann zum wilden Samplen auf: »Findet die Stellen in einem Buch, mit denen ihr etwas anfangen könnt (...) Die Kombinationen, Permutationen und Gebrauchsweisen sind dem Buch nie inhärent, sondern hängen von seinen Verbindungen mit diesem oder jenem Außen ab. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This will make clear the relationship of mashups to Remix at large, and will enhance our understanding of sampling as a critical practice in Remix and Critical Theory. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Donna Leishman spins a variant of interactive fictions in her work, where the visual interface invites game-like play but without the reward structure built into most interactive fictions. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 So the concept used to understand it indeed fit with the material structure of the medium. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Recursive looping as a structure of translatability reveals that the liminal space between the foreign and the familiar, between input and output, between the structural coupling of systems, and between the levels of autonomous systems, cannot be eliminated, although recursivity is powered by the drive to eliminate it. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Generally speaking, remix culture can be defined as the global activity consisting of the creative and efficient exchange of information made possible by digital technologies that is supported by the practice of cut/copy and paste. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 Material sampling can be seen in the two layers functioning when looking back at the history of photography and visual art. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Flash’s mix also has principles of the Reflexive Remix because it pushes the overall composition to attain its own independence with the quick juxtaposition of the songs. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Hypermedia, the other popular structure of new media, can also be seen as a particular case of the more general principle of variability. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading A reality that has no existence of its own can only come into being by way of ideation, and so the structure of the text sets off a sequence of mental images which lead to the text translating itself into the reader’s consciousness. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 Cultural citation, which we can think of as the foundation of intertextuality, is much more difficult to trace than material sampling because at times it may be an abstract idea, or a premise that is being recycled. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm However, it is pointless to pursue this topic, because what is at stake is not the “simplicity” of phrase structure grammars but rather of transformational grammars with a phrase structure component that plays a role in generating deep structures. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf If in traditional media the elements are "hardwired" into a unique structure and no longer maintain their separate identity, in hypermedia the elements and the structure are separate from each other. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 New Media, depends on sampling, (cut/copy and paste), an activity that shares the same principles of appropriation that DJ producers performed. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 No matter what form it takes, the remix is always allegorical, meaning that the object of contemplation depends on recognition of a pre-existing cultural code.

CHAPTER
FIVE

Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Und die Sprache als System ist zweifellos nicht linear. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Instead, it is nonlinear insofar as these modes of interpretation are responses to the ever-increasing open-endedness of the world, thus focusing on what appears to be pressing in the situation of the moment. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The question of nonlinear narrative versus antinarrative should not be decided by the evidence from only one text (even if it exists in two versions), and perhaps we need a new terminology that lets us name the representation and composition principle that relates to nonlinearity as narrative relates to linearity. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In opposition to these notions, I argue that the lessons of nonlinear literature show us a textuality different from our readings (and our readings of “reading”), more fundamental than our messages, and, through the evolving rituals and technologies of use and distribution, subject to many types of change. Vilém Flusser;  Habit: The True Aesthetic Criterion  1990;  http://www.flusser-archive.org/ The novelty of such a criticism, its terror, its ugliness, is not so much the fact that it denies absolute values, but rather that it can no longer be linear, and thus confounds the upper with the lower, the sublime with the infernal. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The difference between these two types of experience can be explained by the presence or absence of an established (meaningful) ritual, which must absolve the user from the burden of reading, which in the case of nonlinearity may be defined as the frustrating attempt to harmonize contradictory scriptons from the same text. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The motivations of the inventors of linear writing may, somewhat anachronistically, be phrased like this: imagination is an ontologically doubtful stance, the resulting images are connotative, and they are subject to the inner dialectic inherent in all mediation. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Instead, it is nonlinear insofar as these modes of interpretation are responses to the ever-increasing open-endedness of the world, thus focusing on what appears to be pressing in the situation of the moment. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Vor allem Flusser nämlich hatte betont, daß die lineare Schrift als eine mediengeschichtliche Errungenschaft gegen ein historisch vorgängiges System sich hat durchsetzen müssen, und zwar das System der vortechnischen Bilder. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf I do not for a moment believe that my constructed binarism of the nonlinear text and the linear text or any of the other perspectives in this essay are any more free of a metaphysics than any previous textual theory, but I hope they are better suited to identifying some of the relevant issues of textual communication. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Recently, because of the computer, certain types of nonlinear texts have received attention from educational, technological, and theoretical circles. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Pure hypertext is actually among the least topographical modes of nonlinearity. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html In erstaunlicher Einhelligkeit würden sowohl McLuhan als auch Flusser, Bolz, Landow und eine Vielzahl anderer Medientheoretiker mit einem Modell antworten, das die Linearität der Schrift in den Mittelpunkt stellt. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles In particular, he emphasizes Barthes’ writing about the writerly text and its non-linear nature and Derrida’s about intertextuality and textual openness. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ We all know that a film is a linear sequence of pictures, but while reading or viewing a film, we forget this fact. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html An dieser Stelle besteht die Gefahr, daß hinter dem Modell das Ausgangsproblem verschwindet, und in der Rede von Linearität, Simultanität, Aktualisierung und Bahnung die konkrete 'lebendige' Sprache nicht mehr wiederzuerkennen ist. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Die neue Signifikantenanordnung scheint die Beschränkungen aufzuheben, denen die lineare Schrift unterliegt, ihr ausschließender Charakter scheint überwunden und ein lange verfolgtes Desiderat scheint sich plötzlich einzulösen. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Amazingly, Eco also claims that the labyrinth of Crete was linear and that Theseus "had no choices to make: he could not but reach the center, and from the center, the way out. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ Particularly for the purpose of critique linear writing was invented. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The behavior of some kinds of nonlinear texts can certainly be described in terms of unpredictability, self-organization, and turbulence, but for the definition and basic understanding of nonlinear literature we need not look that far. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Die Vielzahl der Verweise, die insgesamt die Bedeutung des Wortes ausmachen, stehen gleichrangig, in jedem Fall aber gleichzeitig zur Verfügung; die Netzmetapher eröffnet damit eine Dimension der Simultanität, die man mit den Überlegungen zur Linearität wird zusammendenken müssen. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Nor do I believe that there is any need to construct a historical tradition of nonlinear literature, as the specimens I have seen so far seem to be different from and isolated from each other rather than belong to anything that can reasonably be characterized as a common genre. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ It can be proven that linear writing was invented in the second millennium b.c. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm This linearist concept of time is therefore one of the deepest adherences of the modem concept of the sign to its own history. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ This recoding of calculating thought is most clearly visible in its first emergence from linearity, in photography, and for that reason must be given closer scrutiny. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history While questions of meaning are at the center of both theories, the actual mechanics of reading are neglected, as a text according to those schools of thought is linear per se and the path of reading is predefined. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext JDB: On the question of linearity vs. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html One example of such anti-linear thought will suffice. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Why is the variable expression of the nonlinear text so easily mistaken for the semantic ambiguity of the linear text? Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Seven years earlier, in ‘Of Grammatology’ (1976b), Derrida was already drawing a contrast between linear and nonlinear writing. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf It is linked to the constitution of the modernist discourse as set forth in the theoretical writings of Clement Greenberg, for whom the history of art constitutes a linear, teleological narrative in which each work is defined by its relations to those that precede and those that follow. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf She defines “book labyrinths” on a material level as “non-linear constructed books, which explicitly ‘send’ the reader to and fro by means of typography, reading instructions, non-linear pagination or other signals, or as collections of text segments” (transl. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Konkret wird nun hervorgehoben, daß die Linearität als ein Mechanismus der Ausschließung, ja, der Verdrängung verstanden werden muß. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ (A Venus of Willendorf may tell a story, but a film tells its story differently; it tells it historically, along a line.) Thus we must rectify our explanation: the present civilization does not look like the result of a linear development from image to concept, but rather like the result of a sort of spiral movement from image through concept to image. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As we have seen, fundamental structural terms like story, plot, fiction, and narrative are not always suitable to describe the nonlinear textualities. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Like Barthes, Foucault, and Mikhail Bakhtin, Jacques Derrida continually uses the terms link (liasons) , web (toile) , network (réseau), and interwoven (s'y tissent), which cry out for hypertextuality; but in contrast to Barthes, who emphasizes the writerly text and its nonlinearity, Derrida emphasizes textual openness, intertextuality, and the irrelevance of distinctions between inside and outside a particular text. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ (We do not have a two-dimensional logic comparable in rigor and elaboration to linear Aristotelian logic.) And there are other difficulties that we cannot evade by saying, for instance, that thought expressed in surfaces is “synoptic” or “syncretic.” Let us admit the difficulties, but let us try, nonetheless, to think about the problem. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ It can be no accident that historical feeling was first articulated by the Jews—the people of the book, that is, of linear writing. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The earliest ancient writing was strictly linear: it was simply a concentration of letters that the reader turned back into sound. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Joyce's words, accurately described as having "multiple roots," shatter the linear unity of the word, even of language, only to posit a cyclic unity of the sentence, text, or knowledge. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf There is a problem here that goes back to a flaw at the heart of my definition of nonlinear text. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Short, simple programs are often linear, but longer programs generally consist of collections of interdependent fragments, with repeating loops, cross-references, and discontinuous "jumps" back and forth between sections. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf To semiotics, texts are chains of signs, and therefore linear by definition. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Now may be the time to broaden the scope of interest and to examine textual nonlinearity from a general point of view. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf If we turn to rhetoric, we see that nonlinearity is clearly not a trope, since it works on the level of words, not meaning; but it could be classified as a type of figure, following Pierre Fontanier’s taxonomy of tropes and figures. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ Before we shall try to focus on the outright calculating and computing, it is imperative to consider the “photographic view”, through which we see the world and ourselves within it, and thanks to which we have already jumped out of linearity. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Plato was unwilling to set out his philosophy as a treatise, as a linear progression in which the writer assumes overt control of the argument. Vilém Flusser;  Habit: The True Aesthetic Criterion  1990;  http://www.flusser-archive.org/ However: the considerations advanced so far have not yet really touched the problem of habit, if habit is taken as the basic criterion for art criticism, because it now looks as if the problem were to build a linear scale of values marked by zones to be called “ugly,” “beautiful,” “pretty,” and “kitsch,” and to have the phenomena glide along the scale in order to evaluate them. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The shock of discovering that one is not a reader can only happen (and only accidentally) with a linear text, because that is the only text in which the metaphysics of a real reader has any credibility and the only text in which the reader can exist as a reducible, accountable figure. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The point deserves emphasis: only the linear-hierarchical style of argument is permitted in orthodox writing today. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm This articulation therefore permits a graphic (“visual” or “tactile,” “spatial”) chain to be adapted, on occasion in a linear fashion, to a spoken (“phonic,” “temporal”) chain. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ To return to our argument, at present we dispose of two media between ourselves and the facts—the linear and the surface. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf It constitutes linear multiplicities with n dimensions having neither subject nor object, which can be laid out on a plane of consistency, and from which the One is always subtracted (n - 1). Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Much simpler examples of nonlinear texts are some of Guillaume Apollinaire's "calligrammes" from early in this century (Apollinaire 1966). Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html This distinction is inconspicuous in a linear expression text, since when you read from War and Peace, you believe you are reading War and Peace. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf These hypothetical cases, which are far from impossible, illustrate a peculiar semiotic power of the linear text over the nonlinear: the linear can flirt with nonlinearity, but the nonlinear cannot lie and pretend to be linear. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Of course, it can be argued that this relationship is no different for nonlinear texts, once the shock of an alien form is gone and the particular convention is understood and mastered. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Derrida concluded that a new form of nonlinear writing was possible, and this new writing would entail a new reading of earlier texts: “...beginning to write without the line, one begins also to reread past writing according to a different organization of space. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Derrida suggested that “[t]he end of linear writing is indeed the end of the book”. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Related to the model of the network and its components is a rejection of linearity in form and explanation, often in unexpected applications. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As the advocates of hypertext enthusiastically remind us, it can be found as fiction, poetry, textbooks, encyclopedias, and so on; so nonlinearity as the superset of hypertext is clearly not a literary genre, or a type of poetic expression or discourse. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y There is no limit to the subtleties of phrase, intonation and nuance one may use, except the limits implicit in the creation of a coherent linear organization. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf What if a textsimply insists on its nonlinearity? George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Second, although both linear and hierarchical arrangements provide information in some sort of order, that order does not always match the needs of individual users of that information. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The dilemma reveals the tension between the conservative circularity of autopoiesis and the linear thrust of evolution. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Barbara Herrnstein Smith, for example, argues that, "by virtue of the very nature of discourse, nonlinearity is the rule rather than the exception in narrative accounts". Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html "As Derrida emphasizes, the linear habits of thought associated with print technology often force us to think in particular ways that require narrowness, decontextualization, and intellectual attentuation, if not downright impoverishment. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Although the output of these generators are linear stories or poems, the systems themselves are clearly ergodic textual machines, with unlimited possibility for variation. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The new works do not have a single linear order, corresponding to the pages of the book or the columns of the papyrus roll, and so there is no order to violate. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ One can see, in this (admittedly somewhat modernizing) phrasing, the invention of linear writing was given the word as the germ of future, Western culture. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In this, hypertext is not different from paper-based linear texts. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ Now, if this is true, it means that “surface thought” is absorbing “linear thought,” or is at least beginning to learn how to do so. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Freeman and Skarda's data on the olfactory perception of rabbits are akin to Maturana's results, in that the data indicate the rabbit's responses are transformative and highly nonlinear, influenced not only by the experience at hand but also by previous experiences the animal has had, his emotional state at the moment, and a host of other factors. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf A narrative may be perfectly nonlinear (for example describing a sequence of events in a repetitive or nonsequential way) and yet be represented in a totally linear text. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html For instance, the wall inscriptions of the temples in ancient Egypt were often connected two-dimensionally (on one wall) or three-dimensionally (from wall to wall and from room to room), and this layout allowed a nonlinear arrangement of the religious text in accordance with the symbolic architectural layout of the temple (Gundlach 1985). Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As I have shown, in addition to hypertext there is a wealth of nonlinear text types, from ancient inscriptions to sophisticated computer programs based on the latest semantic research. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history But nonlinear writing resurfaced in the literature of the 20th century, when it seemed that the modern experience could not be recorded in the linear way. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ The photograph represents the stone in the form of an image; the explanation represents it in the form of a linear discourse. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Whenever I have had the opportunity to present the perspective of ergodic literature and cybertext to a fresh audience of literary critics and theorists, I have almost invariably been challenged on the same issues: that these texts (hypertexts, adventure games, etc.) aren't essentially different from other literary texts, because (1) all literature is to some extent indeterminate, nonlinear, and different for every reading, (2) the reader has to make choices in order to make sense of the text, and finally (3) a text cannot really be nonlinear because the reader can read it only one sequence at a time, anyway. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm And we shall see it later associated with the linearisation of writing, and with the linearist concept of speech. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Although the fixed multiple text produced by print technology has had enormous effects on modern conceptions of literature, education, and research, it still, as Bush and Nelson emphasize, confronts the knowledge worker with the fundamental problem of an information retrieval system based on physical instantiations of text -- namely, that preserving information in a fixed, unchangeable linear format makes information retrieval difficult. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Meist sind es kürzere Textbausteine, die auf diese Weise verknüpft werden; in jedem Fall entsteht ein komplexes Geflecht, das lineare Syntagmen in eine neue, n-dimensionale Netzstruktur überführt. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ Critical thinking results from the praxis of linear writing. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html "Bei der gewöhnlich gebotenen Beweisführung entspricht die verwendete Sprache jenem Fall, bei dem jede Wirkung nur eine Ursache und jede Ursache nur eine Wirkung hat, so daß alle Kausalketten einfache lineare Abfolgen sind. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history These are traits he shares with such writers as Kierkegaard, Nietzsche, and Wittgenstein, each of whom in his own way attacked the development of systematic, linear argument. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Is there a name or recognized class for the device (or better, set of devices) of nonlinearity? Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Passages such as this, in the form of 'fake' letters from a 'real' not only blur the boundaries of reality and fiction, but serve to expose the artifice of the format and linearity of 'the novel.' Ultimately, Acker raises more questions than answers, but succeeds in provoking thought concerning the point at which the author and reader engage, and the idea that the authorial voice is only as 'real' as the characters portrayed. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html The fact of hypertext, however, demonstrates quite clearly that digitality does not necessarily lock one into either a linear world or one of binary oppositions. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ In the first position, he stands in the midst of static images (in myth); in the second position, he stands in the midst of linear progressive concepts (in history); in the third position he stands in the midst of images that order concepts (in “structures”). Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The fact that we increasingly experience the world through grainy pictures like photos and TV and less through printed, linear texts is obviously not responsible for construing it more and more as a heap of particles and less as a flux of events. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The technique was perfectly linear: the text defined letter by letter a continuous path for the reader to follow. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Here I have focused not on the effects and insights produced by the various branches of literary theory when applied to nonlinear texts but on the potential for new perspectives on literature in general that the study of nonlinear textuality might bring us. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html The general importance of non- or antilinear thought appears in the frequency and centrality with which Barthes and other critics employ the terms link, network, web, and path. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf After these speculations the question remains: What will the study of nonlinearity and cybertextuality do to literary theory? Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history And today all our major forms of nonfiction—the essay, the treatise, the report—are expected to be hierarchical in organization as they are linear in presentation. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Among these classes we could place the figures of nonlinearity, with the following set of subclasses: forking, linking/jumping, permutation, computation, and polygenesis. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf A nonlinear text is a work that does not present its scriptons in one fixed sequence, whether temporal or spatial. Vilém Flusser;  The Codified World  1978;  http://www.flusser-archive.org/ If one considers scientific thinking as the highest expression of historical consciousness—because it raises the logical and procedural thinking of the linear text up to the level of method—then one can say: the victory of texts over images—of science over magic—is an event of our most recent history and far from being counted as conclusive.

CHAPTER
SIX

Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Das grabende Schreiben (das Schreiben überhaupt) ist ikonoklastisch. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml When I feel like writing I write, when I don't feel like it I don't. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf This is what we usually mean today by writing in its sharply focused sense. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf By isolating thought on a written surface, detached from any interlocutor, making utterance in this sense autonomous and indifferent to attack, writing presents utterance and thought as uninvolved with all else, somehow self-contained, complete. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The word-signs become type, and the writing stroke disappears. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm Thus alphabetical writing retains at the same time the advantage (Vorteil) of vocal language, that the representations have names strictly so called: the name is the simple sign for the exact representation, i.e. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Before writing was deeply interiorized by print, people did not feel themselves situated every moment of their lives in abstract computed time of any sort. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf It is not simply a manner of indicating the source, but of providing a certain index of "reality" in relation to the techniques and objects of experience made use of in a particular period and in such-and-such a laboratory.) The third characteristic of this author function is that it does not develop spontaneously as the attribution of a discourse to an individual. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html My whole identity as a writer was in saying 'no,' in reacting. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Before specifying the inevitable consequences of these nuclear traits of all writingto wit: (1) the break with the horizon of communication as the com- munication of consciousnesses or presences, and as the linguistic or semantic transport of meaning; (2) the subtraction of all writing from the semantic horizon or the hermeneutic horizon which, at least as a horizon of meaning, lets itself be punctured by writing; (3) the necessity of, in a way, separating the concept of polysemia from the concept I have elsewhere named dissemination, which is also the concept of writing; (4) the disqualification or the limit of the concept of the "real" or "linguistic" context, whose theoretical determination or empirical saturation are, strictly speaking, rendered impossible or insufficient by writing I would like to demonstrate that the recognizable traits of the classicaland narrowly defined concept of writing are generalizable. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf During the past decade, however, such issues have seen a marked increase of attention, perhaps not totally independent of the successful introduction of electronic word processing as an academic tool. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf The distance separating reading from writing is historical. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm At any rate, its value seems problematic to him and an interesting paragraph elaborates a question left suspended: That the elements forming a word follow one another is a truth that it would be better for linguistics not to consider uninteresting because evident, but rather as the truth which gives in advance the central principle of all useful reflections on words. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html This was clearly Acker's intention, as she recalls writing Politics by 'cutting in tapes, cutting out tapes, using a lot of dream material, using other people's dreams, doing a lot of Burroughs experiments.' The Burroughs-style experiments may not be so clearly apparent, but this passage shows a mode of writing that attempts to break down the conventions of grammar and punctuation. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Maybe the major shift in the new landscape of communication in this respect lies in the increasing use of image, even in situations where previously writing would have been used. Vilém Flusser;  Betrayal  ca. mid-1980s;  http://www.flusser-archive.org/ The masses became capable of deciphering the rules, and somewhat later of writing them themselves (or at least of believing that they did so). Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Hitherto I seem to have maintained that only the fascination of the unit called word has prevented giving to writing the attention that it merited. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Scriptor funktioniert ohne Leidenschaften, ohne Stimmungen, Gefühle oder Eindrücke, er arbeitet mit einem riesigen Wörterbuch, das sein Schreiben unaufhörlich werden läßt. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Autor ist dasjenige, was der beunruhigenden Sprache der Fiktion ihre Einheiten, ihren Zusammenhang, ihre Einfügung Der Autor/Künstler als Schöpfer ist eine Konstruktion, die dem bürgerlichen Individuum über die Form des Ich die in das Wirkliche gibt.«  Gewißheit von Identität gibt. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In writing, the point is not to manifest or exalt the act of writing, nor is it to pin a subject within language; it is, rather, a question of creating a space into which the writing subject constantly disappears. William S. Burroughs;  The Cut-Up Method of Brion Gysin  1963;  http://www.ubu.com/papers/burroughs_gysin.html Cut and rearrange the word and image in films. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf A certain number of notions that are intended to replace the privileged position of the author actually seem to preserve that privilege and suppress the real meaning of his disappearance. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The social struggle cannot be reduced to the struggle between two rival ideologies: it is the subversion of all ideology which is in question.) To identify accurately language's image-reservoirs, to wit: the word as singular unit, magic monad; speech as instrument or expression of thought; writing as transliteration of speech; the sentence as a logical, closed, measure; the very deficiency or denial of language as a primary, spontaneous, pragmatic force. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm 'Alphabetic writing is in and for itself the most intelligent', says Hegel. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html In the electronic medium several layers of sophisticated technology must intervene between the writer or reader and the coded text. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Those who are disturbed by Plato’s misgivings about writing will be even more disturbed to find that print created similar misgivings when it was first introduced. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ This radical change in the meaning of the word history has not yet become obvious, for a simple reason: we have not yet learned how to read films and TV programs. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf In the times of the greatest social division (before the setting up of democratic cultures), reading and writing were equally privileges of class. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html In a moment, a certain concept of writing is bound to intervene, in order to transform itself, and perhaps in order to transform the problematic. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf With writing or script in this full sense, encoded visible markings engage words fully so that the exquisitely intricate structures and references evolved in sound can be visibly recorded exactly in their specific complexity and, because visibly recorded, can implement production of still more exquisite structures and references, far surpassing the potentials of oral utterance. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Following the ideas of Galvano della Volpa, an Italian critic writing in the 1960s, McGann argues that meaning is not the goal of critical explication but a residue left over after critical interrogation is finished. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Following this trajectory, she goes on to become a writer herself. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf The manner in which they are articulated according to social relationships can be more readily understood, I believe, in the activity of the author function and in its modifications than in the themes or concepts that discourses set in motion. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf For most literates, to think of words as totally dissociated from writing is simply too arduous a task to undertake, even when specialized linguistic or anthropological work may demand it. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Euripides’ tragedies were texts composed in writing and then memorized verbatim to be presented orally. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf At such a craft-literacy stage, there is no need for an individual to know reading and writing any more than any other trade. Mal Ahern;  Deleuze, Gilles. "Nomad Thought"  2003;  http://csmt.uchicago.edu/annotations/deleuzenomad.htm Aphorism, on the other hand, is “a play of forces, the most recent of which...Nietzsche’s writing breaks down the frame, the division between text and the world, through its own style and through drawing attention to the ways in which these frames have been drawn around text (or ideas, or styles) in history. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html It may surprise some readers to find me still using the word book, but a number of the cybertexts we shall discuss are indeed books--printed, bound, and sold in the most traditional fashion. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Even if it were crossed out, without it the concepts of play and writing to which I shall have recourse will remain caught within regional limits and an empiricist, positivist, or metaphysical discourse. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The detailed forms of algorithmic interaction and play required today of the computer-using public is, in my mind, so exactly akin to writing code that the division between the two must certainly be ascribed to other ends. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ At this meeting, it is important to remember that linear writing is both the origin of critical thinking and its tool. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See In addition to its contextuality, narrative differs from analytic writing in its use of historical contingency. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html An isolated word has no meaning. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf The author function is therefore characteristic of the mode of existence, circulation, and functioning of certain discourses within a society. Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm Deleuze too is content to use the word ‘dialectic’ to describe the specific mode of differentiation for Ideas; Deleuze’s account of problems is said to explore ‘the dialectical half of difference’. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Finally, on yet another level, the traditions of the printed word and of cinema also compete between themselves. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history So, for example, such early prose authors as Herodotus made use of a technique called “ring composition“. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y McLuhan drew from Innis: “If you look at Harold Innis’s Empire and Communication, you will see the evidence for the fact that phonetic writing destroyed Greek society without their having the slightest notion of how it happened.” Efron concluded: “In my mind The Mechanical Bride is a great work of cultural illumination, but The Gutenberg Galaxy is finally a reversion to a neoclassical or neoscholastic daydream.” “My own approach, following Harold Innis, is a transformation theory, thus homeostasis of the perceptual factors in a rapidly changing environment requires much redistribution of emphasis among the senses. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Cultural historians have delved more and more into prehistory, that is, human existence before writing made verbalized records possible. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The writer could go his or her own way confidently (greater distance, lack of concern). Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Now it was indispensable to the exclusion of writing as “external system,” that it come to impose an “image,” a “representation,” or a “figuration,” an exterior reflection of the reality of language. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 The author function is not created by a single individual but rather it is a complex web of power shifts that leads up to the construct of the author. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html "By 'hypertext,' " Nelson explains, "I mean non-sequential writing -- text that branches and allows choices to the reader, best read at an interactive screen. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The history of writing should turn back toward the origin of historicity. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y Carothers stresses that until phonetic writing split apart thought and action, there was no alternative but to hold all men responsible for their thoughts as much as their actions. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Whatever else he is doing, Derrida is certainly writing topographically, as if for a medium as fluid as the electronic. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ This inversion of writing may be observed very early in the course of history, but during the nineteenth century it becomes obvious: scientific texts (which are the most characteristic form of writing, and therefore the “aim of history”) tend to become explicitly unimaginable (one reads them erroneously if one tries to imagine their meaning), and scientific research “discovers” the rules that order its own texts (mainly logic and mathematics) “behind” the phenomena it is explaining. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html This purpose was, she believed, not so much to reclaim language from the male domain and 'feminise' it, but to degender language and literature, to remove the gender specificity inherent in writing and literature. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Moreover, to dissociate words from writing is psychologically threatening, for literates’ sense of control over language is closely tied to the visual transformations of language: without dictionaries, written grammar rules, punctuation, and all the rest of the apparatus that makes words into something you can ‘look’ up, how can literates live? Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The printed text is supposed to represent the words of an author in definitive or ‘final’ form. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history It is precisely the lack of a fixed order and commitment to a linear argument that will frustrate those used to working with and writing for the medium of print, just as it will liberate those willing to experiment with a new form of dialogue. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf from Schulze 2000, 23f.)6 Consistency, Schulze’s third category, defines the firmness of getting semantic coherence from non-intentional cohesive patterns.7 One could argue that in a way every act of creative writing proceeds from an aleatoric game – i.e. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html Interactive fiction programmed with machine intelligence has the ability to engage with the human interactor in a way that makes the word reader a poor description for what human beings and computers could do in the creation of an electronic piece. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Muller published a treatise entitled Newly Invented Writing-Machine, with Which Everybody Can Write, Without Light, in Every Language, and Regardless of One's Handwriting; Generate Essays and Bills; the Blind, Too, Can, Unlike with Previous Writing Tablets, Write Not Only with Greater Ease but Even Read Their Own Writing Afterward. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html "Acid-Free Bits" offers advice to authors to help them "find ways to create long-lasting elit, ways that fit their practice and goals" (3). Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html This involved relinquishing authorial control, 'a commitment to the avant-garde tradition' and the distribution of her writing in serial form as part of a mail-art network. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf It is not that the Author may not 'come back' in the Text, in his text, but he then does so as a 'guest'. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ The purpose of writing is to explain images, and the task of reason is to criticize imagination. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf In some coded systems the writer can predict only approximately what the reader will read off, as in the system developed by the Vai in Liberia (Scribner and Cole 1978) or even in ancient Egyptian hieroglyphics. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm One word of caution is necessary in referring to Lorenz, now that he has been discovered by Robert Ardrey and Joseph Alsop and popularised as a prophet of doom. Vilém Flusser;  The Codified World  1978;  http://www.flusser-archive.org/ With the invention of writing, history begins, not because writing keeps a firm hold on processes, but because it transforms scenes into processes: it generates historical consciousness. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf For in Christian teaching the Second Person of the One Godhead, who redeemed mankind from sin, is known not only as the Son but also as the Word of God. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf A discussion of MUDs in terms of authors and readers is irrelevant: a MUD cannot be read, only experienced from the very narrow perspective of one or more of the user’s characters, with a lot of simultaneous scriptons being beyond reach; and the user cannot be sure that a particular contribution will ever be experienced by more than a few people, or, since the other characters might all be artificial persons or controlled by the same real person, by anyone at all. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Plato was thinking of writing as an external, alien technology, as many people today think of the computer. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf No doubt, analysis could discover still more characteristic traits of the author function. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Indeed, language is so overwhelmingly oral that of all the many thousands of languages—possibly tens of thousands—spoken in the course of human history only around 106 have ever been committed to writing to a degree sufficient to have produced literature, and most have never been written at all. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html The absence of the sender, the addressor, from the marks that he abandons, which are cut off from him and continue to produce effects beyond his presence and beyond the present actuality of his meaning, that is, beyond his life itself, this absence, which however belongs to the structure of all writing and I will add, further on, of all language in generalthis absence is never examined by Condillac. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Further, it is not by chance that, a hundred and thirty pages later, at the moment of explaining phonic difference as the condition of linguistic value (“from a material viewpoint”) he must again borrow all his pedagogic resources from the example of writing: Since an identical state of affairs is observable in writing, another system of signs, we, shall use writing to draw some comparisons that will clarify the whole issue. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt By exploiting these characteristics, the author (more precisely, the putative author) constructs the distinctions between author and character, reader and represented world, as permeable membranes that can be configured in a variety of ways. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html This connection differs from pictorial writing in that the association of sound with mark is entirely conventional, and the resulting arbitrariness makes alphabetic writing much more economical than ideograms (thousands of ideograms versus some thirty letters of the Greek alphabet). Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In order to "rediscover" an author in a work, modern criticism uses methods similar to those that Christian exegesis employed when trying to prove the value of a text by its author's saintliness. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf This perspective lets us include nonlinear texts, many of which have no author (or even reader) in the traditional sense. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Let us imagine a writing with a code idiomatic enough to have been founded and known, as a secret cipher, only by two "subjects." Can it still be said that upon the death of the addressee, that is, of the two partners, the mark left by one of them is still a writing? Eric A. Havelock;  The Muse Learns to Write  1986;  http://www.thenewhumanities.net/books/Book%20Reviews16.html The art (or science?) of writing in the Near East had through millennia slowly promoted the invention of signs that had phonetic values, as distinct from the visual ones symbolized in early Egyptian hieroglyphs. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The word is thus already, a constituted unity, an effect of “the somewhat mysterious fact that 'thought-sound' implies divisions”. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles But although The Unknown is suitable for newcomers, the work is sophisticated in its writing style. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext Although Storyspace is capable of incorporating graphics and digitized video, it has principally been used for verbal hypertexts, and frankly, this emphasis on the word puts Storyspace at a disadvantage as we move into an era of multimedia both on and off the Web. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Only the first of these relationships will be discussed here, and only because of the assumptions about the effects of hypertext upon the figures of author and reader. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf Significantly, the coming of democracy reversed the word of command: what the (secondary) School prides itself on is teaching to read (well) and no longer to write (consciousness of the deficiency is becoming fashionable again today: the teacher is called upon to teach pupils to express themselves', which is a little like replacing a form of repression by a misconception). Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf As Diodor of Sicily once wrote, "it is no longer only through writing that the dead remain in the memory of the living," Balzac the writer was already overcome by fear when faced with photography, as he confessed to Nadar, the great pioneer of photography. Jörg Heiser;  Sight Reading  2009;  https://www.frieze.com/issue/article/sight_reading/ Asked what he thought of artists such as Peter Halley and Sherrie Levine, he flatly rejected their work as a complete misunderstanding of his writing ‘because the simulacrum cannot be represented.’ Baudrillard was right, you can’t represent the simulacrum – to do so is a contradiction in terms. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf It seems, for example that the manner in which literary criticism once defined the author – or, rather, constructed the figure of the author beginning with existing texts and discourses – is directly derived from the manner in which Christian tradition authenticated (or rejected) the texts at its disposal. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html If the initial purpose of the cut-up technique had been to bring writing more into step with developments in painting, then Acker's development of the method can in part be seen as an attempt to keep writing abreast of contemporary culture. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Landow, for instance, understands Barthes’ and Derrida’s ideas about authorship and the multiplicity of texts in terms of e-lit. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Therefore, when writing was withdrawn from the origin of its essence, i.e., from the hand, and was transferred to the machine, a transformation occurred in the relation of Being to man. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html This achieves a dual result; in the first instance, it reveals character and dialogue to be as much a fictive construct as plot or sequential, linear narrative, while in the second, it also further demystifies the creative process, the way in which a writer does 'choose, edit and rearrange the words at his disposal.' In this way, Acker uses the medium of writing against itself, employing a range of techniques to destabilise the 'author' figure and to promote reading as an activity which requires participation instead of passive observation. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja Creative Commons offers a special set of Sampling Licenses which “let artists and authors invite other people to use a part of their work and make it new.” Flickr offers multiple tools to combine multiple photos (not broken into parts – at least so far) together: tags, sets, groups, Organizr. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm It is around these responses that a typology of and a perspective on the growth of writing are always organised. Michel Foucault;  Author Function  1977;  http://www9.georgetown.edu/faculty/irvinem/theory/Foucault-AuthorFunction.html Text, however, that we now call "scientific" (dealing with cosmology and the heavens, medicine or illness, the natural sciences or geography) were only considered truthful during the Middle Ages if the name of the author was indicated. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf What this work does is make apparent the processes of normalisation operating at many scales within software—the ways in which, for instance, millions of separate writing acts are dedifferentiated by the various layers of a word processing program. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Why do our discussions of reading and writing largely focus on the author and reader, ignoring the cognitively sophisticated actions of intelligent machines that are active participants in the construction of meaning? Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Chinese character writing, like many other writing systems, is intrinsically élitist: to master it thoroughly requires protracted leisure. Michel De Certeau;  Vocal Utopias: Glossolalias  1996;  http://ebookbrowse.com/6794-vocal-utopias-glossolalias-pdf-d432092098 So it is no surprise to glossolalic traces or moments in the speech of childrenjust as in innumerable literary texts (see Rabelais, Cyrano de Bergerac, and so on) that concern the nature, conditions, and beginnings of the Word la Parold. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See As the opening diagram of the chapters indicates, the authors envision each chapter leading into the next, with the final one coming back to the beginning. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf Although, since the eighteenth century, the author has played the role of the regulator of the fictive; a role quite characteristic of our era of industrial and bourgeois society, of individualism and private property, still, given the historical modifications that are taking place, it does not seem necessary that the author function remain constant in form, complexity, and even in existence. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ The attempt to “demythify” the transcoding apparatus of the future is, of course, one of the most important challenges of “forecasting and planning for the future.” But it is not indispensable where writing is the problem. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The fact that this sewing takes place within the fiction makes Mary Shelley a character written by Shelley Jackson rather than an author who herself writes. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Autor tritt vorsichtig zurück, ohne jedoch ganz zu verschwinden.

CHAPTER
SEVEN

Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Yet this apparent abdication gives Plato a subtler control over his reader. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html In practice most readers employ the materials developed at Brown University as a text-centered system, since they tend to focus upon individual works, with the result that even if they begin sessions by entering the system to look for information about an individual author, they tend to spend most time with lexias devoted to specific texts, moving, for example, between those about works of fiction and nonfiction (Trollope's The Way We Live Now and Carlyle's "Hudson's Statue) or between lexias about a particular novel, say, Gaskell's North and South and informational and contextual materials (biographies, chronologies, essays on setting and characterization in the novel, Evangelical Anglicanism, public health, working-class diets, and so on). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The reader is free to make all sorts of misunderstandings that the text separated from its author cannot correct. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt As the reader progresses further into the text, a map view of the different parts opens up, displayed in the Storyspace software (in which the text is written) as colored rectangles which, when clicked, contain smaller rectangles representing paragraph-sized blocks of text or lexias. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html He cannot have the player's pleasure of influence: "Let's see what happens when I do this." The reader's pleasure is the pleasure of the voyeur. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history To him, the shortcoming of structuralism is that it treats any text as a sequence of signs, irrespective of the reader’s position or the material that is read from. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Extratextual context is missing not only for readers but also for the writer. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Although print readers perform sophisticated cognitive operations when they read a book, the printed lines exist as such before the book is opened, read, or understood. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html After it is displayed, of course, readerly processing may occur, as with print. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html In terms of the William Blake Archive, we might reasonably ask: if slight color variations affect meaning, how much more does the reader's navigation of the complex functionalities of this site affect what the texts signify? Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Little has thus far been done, however, to understand reader response in terms of what is now known of the evolution of noetic processes from primary orality through residual orality to high literacy. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history What is true of all writing is painfully obvious in a dialogue; the form invites the reader to participate in a conversation and than denies him or her full participation. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Most readers of English cannot or will not make themselves into the special kind of reader Joyce demands. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading The actual content of these mental images will be coloured by the reader’s existing stock of experience, which acts as a referential background against which the unfamiliar can be conceived and processed. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles CAVE’s “readers” enter the room and navigate a flow of words from the walls with a wand while wearing a virtual reality helmet. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html We call any readerly text a classic text. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html But we should not indulge in the logical confusion that results when it is assumed that the creation of the display—a process that happens only when the programs that create the text are activated—entails the same operations as a reader's cognitive processing. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html As popularly conceived, this is a series of text chunks connected by links which offer the reader different pathways" (0/2). Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading The concept of the implied reader offers a means of describing the process whereby textual structures are transmuted through ideational activities into personal experiences. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Even today, however, in the United States (and doubtless in other highliteracy societies across the globe) readers in certain subcultures are still operating in a basically oral framework, performance-oriented rather than information-oriented (Ong 1978). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Instead of confronting a single narrative, the reader would then move back and forth among several narratives, each embodying one of the explanations. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Plato as writer sets up his path, but he cannot be sure that the reader is following. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The ways in which readers are fictionalized is the underside of literary history, of which the topside is the history of genres and the handling of character and plot. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history So, contrary to poststructuralism, Aarseth claims, that these predefined parameters of reading are an essential part of authorship rather than a way of handing authorship to the reader. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Readers of this journal are experts in design. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading So far we have outlined the reader’s role as a textual structure, which, however, will be fully implemented only when it induces structured acts in the reader. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html American explorations of generative text include Noah Wardrip-Fruin's Regime Change and News Reader, created in collaboration with David Durand, Brion Moss, and Elaine Froehlich, works that Wardrip-Fruin calls "textual instruments" (a designation to which we will return). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In ‘Glas’ Derrida lays down a textual space and challenges his reader to find a path through it. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf It appears obvious that speech-act theory and reader-response theory could be extended and adapted to throw light on the use of radio and television (and the telephone as well). EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 He looks at specific authors, like Proust, Mallarme and Valery as authors who “Restore the place of the reader.” The author ceases to matter for Barthes because only in this way can the text be set free, for to have “an Author is to impose a limit on that text, to furnish it with a final signified, to close the writing.” Barthes wants the reader to overthrow the myth of the author as “genius” as it has been promoted since the renaissance. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The effort and energy demanded by the cybertext of its reader raise the stakes of interpretation to those of intervention. Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ The reader may argue that I have greatly exaggerated the “treatise– essay” antimony, that Hume’s essays, for instance, are really treatises, and that Wittgenstein’s Tractatus is really an essay. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y Such a reverse perspective of the literate Western world is the one afforded to the reader of Albert Lord’s Singer of Tales. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history This might be the best way for readers to approach the carefully interwoven philosophy of Aristotle: following the electronic links would allow readers to sample from various texts and move progressively deeper into the problems that each text poses. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading To sum up, then, the concept of the implied reader is a transcendental model which makes it possible for the structured effects of literary texts to be described. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y Though many commentators radically misread McLuhan as intending to hasten the collapse of book culture, in fact he issued a call for shoring it up: “Far from wishing to belittle the Gutenberg mechanical culture, it seems to me that we must now work very hard to retain its achieved values.”2 GG provides progressively stronger hints to the reader as to how this can be done; the companion volume (Understanding Media, promised in GG’s closing pages) explicitly states that retaining book culture can only be done by avoiding the errors of the past. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles While games like Grand Theft Autooffer situations and characters that may or may not act in a “literary” way, they do not let readers explore their worlds and interact on their own terms. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf from Schmitz-Emans 2002, 179).43 This brings to the foreground Aarseth’s cybertext theory as there are now present the three basic elements of a material medium, the non-trivial effort of the reader and the text segments which the reader has to recombine “modeling the literary process itself” (transl. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Secondly, hyperfictions, too, are not necessarily dependent on computers: If the basic idea of hyperfictions is letting the reader determine how he traverses the text by choosing from different story threads, then this is possible in all storage media in which texts can be divided into segments which are connected to each other by hyperlinks. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history A writer using a papyrus roll was more likely to repeat himself just because it was hard to refer the reader back to a previous passage. Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ The topic would be rendered explicit, and my readers would be informed. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Nabokov's Pale Fire, however, leaves the mode of cursality up to the reader; consisting of a foreword, a 999-line poem, a long commentary of notes addressing individual lines (but really telling the commentator's story), and an index, it can be read either unicursally, straight through, or multicursally, by jumping between the comments and the poem. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html As Heim has argued, electronic word processing inevitably produces linkages, and these linkages move text, readers, and writers into a new writing space: The distinctive features of formulating thought in the psychic framework of word processing combine with the automation of information handling and produce an unprecedented linkage of text. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The next genre Hayles discusses is interactive fiction (IF), which may be familiar to readers of a certain age group from computer games like Adventure and Zork, popular in the early ’80s. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html But no matter how hard I try to describe these texts to you, the reader, their essential difference will remain a mystery until they are experienced firsthand. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Readers with only a slight familiarity with the field, however, will probably identify it first with hypertext fiction characterized by linking structures, such as Michael Joyce's afternoon: a story , Stuart Moulthrop's Victory Garden , and Shelley Jackson's Patchwork Girl. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text I must seek out this reader (must "cruise" him) without knowing where he is. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See In his 1972 essay "Notes on an Epistemology for Living Things," he casts Maturana's theory of autopoiesis into numbered quasi-mathematical propositions and gives it a circular structure, with the last proposition referring the reader back to the beginning (Obseroing Systems). Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html (more on the cut-ups as requiring the reader to make their own connections here?) Just as Burroughs approached his creation of 'a new mythology for the space age' by rewriting the past, so Acker too presents her 'posthuman' society through a narrative with a historical context. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html In each case, the reader can follow the link to another text indicated by the note and thus move entirely outside the scholarly article itself. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading The question then arises as to whether the reader of such works is really the one meant by the term “ideal reader,” for the latter is usually called upon when the text is hard to grasp--it is hoped that he will help to unravel its mysteries and, if there are no mysteries, his presence is not required anyway. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf This almost religious effect can be partly explained by the repeated updates and the fact that the text was intended to be useful and directly relevant to events in people’s lives, but it seems to me that it is the explicit and elaborate ritual, largely unchanged through the ages, that creates the textual presence that allows us to be naive users—not readers but agents of the text, closely related to the users of three thousand years ago, despite the epistemological interventions of time and culture. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Kernan offers numerous specific instances of ways that technology "actually affects individual and social life." For example, "by changing their work and their writing, [print] forced the writer, the scholar, and the teacher -- the standard literary roles -- to redefine themselves, and if it did not entirely create, it noticeably increased the importance and number of critics, editors, bibliographers, and literary historians." Print technology similarly redefined the audience for literature by transforming it from a small group of manuscript readers or listeners. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history But whether the working unit is a single letter or an entire phrase, the reader’s task is to thread these units into a sensible order: to read is to activate verbal elements in time. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf In addition, the user needs to perform in an extranoematic sense; this means that, as Aarseth puts it, “nontrivial effort is required to allow the reader to traverse the text” (ibid., 1). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The same applies to the ‘reading path’ which the reader (now usually called a ‘visitor’) wishes to construct: it too is determined by the reader’s interest. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading We may call him, for want of a better term, the implied reader. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Rather than circumscribe electronic literature within print assumptions, Aarseth swept the board clean by positing a new category of "ergodic literature," texts in which "nontrivial effort is required to allow the reader to traverse the text" (1). George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html You thus have read the readerly text in several ways not possible with a book: you have chosen your reading path, and since you, like all readers, will choose individualized paths, the hypertext version of this book would probably take a very different form, perhaps suggesting the values of alternate routes and probably devoting less room in the main text to quoted passages. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html This is where I think McGann is trying to go with his argument that texts are never self-identical, an insight he is developing further in his present work on the quantum nature of textuality (i.e., textuality that is unresolvably ambiguous until a reader interacts with it in a specific way). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Herodotus would proceed to tell a story, then digress on an interesting detail, and then notify the reader/listener that he was resuming the original storyline. Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ It implicates itself in the topic and in its reader. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext Many of their systems were more sophisticated than the Web in the sense that they offered better linking protocols and more possibilities for author/reader interaction. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 For Barthes, it is the reader who holds the real potential to make discourse productive. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html In this view, readers want a text they can take more or less at face value so that they can get on with the work of interpreting its meaning and explicating its artistic strategies. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The fixed point of view and fixed tone showed in one way a greater distance between writer and reader and in another way a greater tacit understanding. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Yes, the elements are there in certain spatial relations, but how the reader reconstitutes them is largely up to the reader. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading Whenever this happens, i.e., whenever the author turns into reader of his own work, he must therefore revert to the code, which he had already recoded in his work. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html "The reader could return time and again to the page and re-examine the words it contained," Poster writers. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 It is the reader who completes it. Roland Barthes;  From Work to Text - 1  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf Just as Einsteinian science demands that the relativity of the frames of reference be included in the object studied, so the combined action of Marxism, Freudianism and structuralism demands, in literature, the relativization of the relations of writer, reader and observer (critic). Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf In fact, these instructions are ironically broken, and the writers of such texts usually discuss and question the rules themselves; in many cases, they even call on the readers to challenge or to expand them by themselves, so that literature explicitly transcends the space of the rule-governed game in favor of a “meta-game” (SchmitzEmans 2002, 193). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history A scholarly essay should lead the reader step by step through its argument, making clear how each piece of evidence is relevant. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Philippe Bootz has powerfully theorized generative texts, along with other varieties of electronic literature, in his functional model that makes clear distinctions between the writer's field, the text's field, and the reader's field, pointing out several important implications inherent in the separation between these fields, including the fact that electronic literature introduces temporal and logical divisions between the writer and reader different from those enforced by print. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf At this point, the ‘reading public’ came into existence—a sizable clientele of readers unknown personally to the author but able to deal with certain more or less established points of view. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html A reader, however strongly engaged in the unfolding of a narrative, is powerless. Roland Barthes;  From Work to Text - 1  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf The Text is very much a score of this new kind: it asks of the reader a practical collaboration. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In each writing technology and in each text, the question is: how and to what extent does the writer control the reader’s experience of reading. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html If ergodic literature is to make sense as a concept, there must also be nonergodic literature, where the effort to traverse the text is trivial, with no extranoematic responsibilities placed on the reader except (for example) eye movement and the periodic or arbitrary turning of pages. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt In a digital computer texton could refer to voltages, strings of binary code, or programming code, depending on who the "reader" is taken to be. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt We can now see that the construction of multiple subjectivities in this text and the reconfiguration of consciousness to body are both deeply bound up with what I have been calling flickering signification, constituted through the fluidly mutating connections between writer, interface, and reader. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf And what is the reader supposed to make himself out to be in Finnegans Wake? Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf 'Playing' must be understood here in all its polysemy: the text itself plays (like a door, like a machine with 'play') and the reader plays twice over, playing the Text as one plays a game, looking for a practice which re-produces it, but, in order that that practice not be reduced to a passive, inner mimesis (the Text is precisely that which resists such a reduction), also playing the Text in the musical sense of the term. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml Maybe I haven't seen them, but I know about the situation at a theater, the background in an editorial office, I know publishers, their manuscript readers, their business. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Its content is “material” which refuses any form of organization other than that imposed by the reader’s impatience. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history All texts perform and in digital media the text can even perform partially or wholly without either the reader or the author. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html In the context of literature, this has led to claims that digital technology enables readers to become authors, or at least blurs the (supposedly political) distinction between the two, and that the reader is allowed to create his or her own "story" by "interacting" with "the computer." The ideological forces surrounding new technology produce a rhetoric of novelty, differentiation, and freedom that works to obscure the more profound structural kinships between superficially heterogeneous media. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Perhaps a more serious problem, however, was the association of the hyperlink with the empowerment of the reader/user. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y Print also fostered a sense of private identity (by making copies available to individual readers in such large numbers) and imposed a level of standardization in language that had not prevailed until then, thus making “correct” spelling and grammar a measure of literacy.

CHAPTER
EIGHT

Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf But the convergence of a profession, a machine, and a sex speaks the truth. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm If media in their dominant usages can be seen as massive machines for the production of consensual subjectivity, then it is those media that can constitute an alternate production of subjectivity that will be the most amenable to a post-media transformation. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Although the term hypertextwas first used by Theodor H Nelson in 1965 (compare Nelson 1987), the modern origin of the idea is generally accepted to stem from Vannevar Bush, whose article “As We May Think” (1945) described a possible solution to the scientist’s problem of keeping up with the “growing mountain of research,” in the form of a “sort of mechanized private file and library,” a machine for storing, annotating, retrieving, and linking information: the memex. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ Our critical blindness can be explained by the fact that human beings are involved in the production of photographs, whenever the means of production is not fully automated. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 It is certainly incorrect to divorce one from the other, as authors like Lev Manovich have rightly pointed out (see in particular his essay ‘The Automation of Sight’, 1996). Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms What differentiates a modern digital computer from any other machine – including industrial media machines for capturing and playing media – is separation of hardware and software. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 But as Chun and others have pointed out, ‘programming’ a computer originally meant patching circuits together using cables or connectors and thus ‘software’ began historically not as executable software applications as we know them today but as any sort of service labor performed in or on informatic machines; even video was once known as ‘software’, to distinguish it from ‘hard’ playback decks and cameras. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See As a result ofthis compensation, the machine's variables remain within specified Iimits. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf In the 1890s cinema combined automatically produced images (via photography) with a mechanical projector. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The word meant both typing machine and female typist: in the United States, a source of countless cartoons. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Clearly, cognition must emerge from autopoietic processes if it is not to be treated as an ad hoc phenomenon, a soul injected into the machine. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf (From a letter to Turing: "Pardon the use of the typewriter: I have come to prefer discrete machines to continuos ones."[62]) The mathematical model of 1936 is no longer a hermaphrodite between a machine and a mere tool. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms The reader could not change nether this order nor the level of detail being displayed a la Englebart’s “view control.” Similarly, the film projector combined hardware and what we know call a “media player” software into a single machine. Jean Baudrillard;  CONTEMPORARY ART: ART CONTEMPORARY WITH ITSELF  2005;  http://www.egs.edu/faculty/jean-baudrillard/articles/contemporary-art-art-contemporary-with-itself/ The end of this history saw the banality of art merge with the banality of the real world -- Duchamp's act, with its automatic transference of the object, being the inaugural (and ironic) gesture in this process. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 When I first started using After Effects soon after it came out, I remember feeling shocked that software did not automatically resize the graphics I dragged into Composition window to make them fit the overall frame. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf It creates transversal connections between data, machines, and networks. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 As already discussed these two modes are often splayed out into a hierarchical model of two or more layers of code: source code is ‘prior to’ a runtime executable; machine languages are ‘underneath’ programming languages; software applications ‘drive’ the user experience, and so on. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 This, in fact, is a standard feature of the YouTube interface (Note that all examples of interfaces, features, and common uses of social media sites refer to early 2008; obviously details may change by the date of this essay's publication.) Though social media sites contain huge numbers of such conversations through media, for me the most interesting case so far is a five-minute theoretical video, “Web 2.0…The Machine Is Us/ing Us,” posted by a cultural anthropologist, Michael Wesch, on 31 January 2007 A year later this video had been watched 4,638,265 times. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf And rather being created completely by a human author, these versions are often in part automatically assembled by a computer. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ The message automatically takes on the character of a code. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 Code that runs on a machine is performative in a much stronger sense than that attributed to language. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The cybertext reader is a player, a gambler; the cybertext is a game-world or world-game; it is possible to explore, get lost, and discover secret paths in these texts, not metaphorically, but through the topological structures of the textual machinery. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The war machine-book against the State apparatus-book. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf In Hollywood films, flocks of birds, ant colonies and crowds of people are automatically created by AL (artificial life) software. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm He argues that the nature of the phrase structure component is determined by the existence of proper names; that the existence of a phrase structure component is explained by the fact that “all the natural measures of complexity of an algorithm – size of the machine table, length of computations, time, and space required for the computation – lead to the ... Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html In this interpretation, eloquently articulated by Christopher Langton, a prominent researcher in artificial life, conventional science abstracts the forms through analytical procedures that start with complex phenomena and break them down into simpler components, while artificial life starts from the opposite end and uses synthetic methods to build complex phenomena out of simple components.In the view of Langton and others, these symmetrical relationships between the analytical and synthetic approaches confirm that the ultimate nature of reality is mathematical in form and computational in process.Edward Fredkin, for example, has an on-going research project dedicated to demonstrating that underlying quantum mechanics and particle physics are cellular automata, ultimately simple units governed by a small set of simple rules.Reality in this view is a program run by a universal computer, and computational code is the true language of nature. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf But there are even more economisations: his machine doesn't need the many redundant letters, ciphers, and signs of a typewriter keyboard; it can do with one sign and its absence, 1 and 0. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Since the same machine is used as a showroom and a factory, for example, the same computer generates and displays media -- and since the media exists not as a material object but as data which can be sent through the wires with the speed of light, the customized version created in response to user’s input is delivered almost immediately. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In other words, the founding act of a science can always be reintroduced within the machinery of those transformations which derive from it. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Four of the five follow in straightforward fashion, respectively, from the binary basis for digital computers (numerical representation), object-oriented programming (modularity and variability), and networked architectures with sensors and actuators (automation). Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms It was only Kay and his generation that extended the idea of simulation to media – thus turning Universal Turing Machine into a Universal Media Machine, so to speak. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf It was only natural that after the engineer had deprived woman's tender hand of the actual symbol of female industriousness, one of his colleagues hit upon the idea of replacing the quill, the actual symbol of male intellectual activity, with a machine. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Two symbols do not survive their replacement by machines, that is, their implementation in the real. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Your wage statement is the cryptic blip that instantiates the enormous machine of class relations. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf I would even consider a two-year-long marriage for that purpose." With the collapse of his machine, Nietzsche became a man again. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Werkzeuge und Maschinen sind als Extensionen des menschlichen Körpers aufgefaßt worden, und die Medien entsprechend als Verlängerungen des menschlichen Sinnesapparats, bis hin zu dem Bild, daß in der weltweiten Verschaltung der Medien 'der' Mensch sein Nervensystem auf den gesamten Globus ausdehne. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html More fundamental is the fact that the text exists in dispersed fashion even when it is confined to a single machine. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Cyberis derived from cybernetics,the name of Norbert Wiener’s science of “control and communication in the animal and the machine,” again derived from the Greek kybernêtês, steersman (compare governor). Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Second, Ippolito follows the tradition of conceptual art where an artist can vary any dimension of the artwork, even its content; my use of the term aims to reflect the logic of mainstream culture where versions of the object share some well-defined “data.” This “data” which can be a well-known narrative (Psycho), an icon (CocaCola sign), a character (Mickey Mouse) or a famous star (Madonna), is referred in media industry as “property.” Thus all cultural projects produced by Madonna will be automatically united by her name. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Kleist and a mad war machine, Kafka and a most extraordinary bureaucratic machine ... Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Programs are normally written with two kinds of receivers in mind: the machines and other programers. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html The intermixture of code and language on which recombinant flux depends is situated within a more general set of practices in which human thinking and machine execution collaborate to produce literary works that reference both cognitive modes. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 Here is Katherine Hayles (2005) on the illocutionary quality of all code: Code has become arguably as important as natural language because it causes things to happen, which requires that it be executed as commands the machine can run. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The authors even demonstrate that this kind of machinic multiplicity, assemblage, or society rejects any centralizing or unifying automaton as an "asocial intrusion."15 Under these conditions, n is in fact always n – 1. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Schizoanalysis, on the other hand, treats the unconscious as an acentered system, in other words, as a machinic network of finite automata (a rhizome), and thus arrives at an entirely different state of the unconscious. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf New imaginal and communicative capacities to enter into relations of becoming—of machine, technical, aesthetic, and social dynamics—are required. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Amsterdam, a city entirely without roots, a rhizome-city with its stem-canals, where utility connects with the greatest folly in relation to a commercial war machine. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ It is true, though: automatic machines can project some of the created instances of information outside of the conversation and thus change the field of possibilities of the “world”. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf "Are these humans," Nietzsche already asks himself in 1874, eight years before he buys a typewriter, "or maybe just thinking, writing and speaking machines?"[57] In 1950 Alan Turing, the practitioner among England's mathematicians, gave the answer to Nietzsche's question. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Beginning with version 3 (1997), Apple’s QuickTime format also made possible to imbed a number of different versions which differ in size within a single QuickTime movie; when a Web user accesses the movie, a version is automatically selected depending on connection speed. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Other computer programs can automatically generate 3D objects such as trees, landscapes, human figures and detailed ready-to-use animations of complex natural phenomena such as fire and waterfalls. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf To clarify the issue, Turning's essay "Computing Machinery and Intelligence"--appearing, of all places, in the philosophical periodical Mind-- proposes an experiment, so-called Turing game: A computer A and human B exchange data via some kind of telewriter interface. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ For nothing can compete with the programmed truth, goodness, and beauty of photographs created automatically (for instance, by NASA). N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html To demonstrate that print is unstable even at the level of a document, he scans a document with an optical character reader and reports that the machine gives different readings on different scans. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Using an analogy to optics, computer scientists speak of "virtual machines" created by an operating system that provides individual users with the experience of working on their own individual machines when they in fact share a system with as many as several hundred others. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf In addition, new social machines are invented to spawn the code, to diffuse and manage its development. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ For example, these automated photo critics could be programmed with equations drawn from information sciences and function according to the principle of Maxwell’s demon. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf And this is so because a Turing machine is even more exceedingly crude than the Sherborne plan for a typewriter. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf The following are some of the examples of what can be called “lowlevel” automation of media creation, in which the computer user modifies or creates from scratch a media object using templates or simple algorithms. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm Rather he insists that both thinkers constitute equal parts of a rhizomatic machine that was put into motion by their encounter and that leaving one half of this machine in shadow prevents any understanding of its functioning. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Thought is replaced by a Boolean algebra and consciousness by the unconscious, which (at least since Lacan's reading) makes of Poe's "Purloined Letter" a Markoff chain.[.55] And the fact that the symbolic is called the world of the machine undemines the delusion of so-called Man to possess a "quality" called "consciousness," which identifies him as something other and better than a "calculating machine." For both people and computers are "subject to the apeal of the signifier"[56]; that is to say, they are both are run by programs. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See As a result ofthis compensation, the machine's variables remain within specified Iimits. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html It is a continually evolving complex adaptive system with many interacting cognizers, which these days includes intelligent machines, intelligent programs, intelligent environments, and intelligent humans. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html One cannot hope thus to equal the speed and flexibility with which the mind follows an associative trail, but it should be possible to beat the mind decisively in regard to the permanence and clarity of the items resurrected from storage." Auf dieser Basis nun entwirft Bush eine Maschine, die eine 'assoziative' Speicherung ermöglichen soll. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl Even today, media theory remains centered around and preoccupied with the idea of an anti-subjective, post-human autonomy of machine processes. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf They are programmable machines, which are able to process signifiers according to a program and thus generate an output that can neither be predicted nor kept under control by writers or by readers. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf In Ellen Ullman’s Close to the Machine, she states: I’d like to think that computers are neutral, a tool like any other, a hammer that can build a house or smash a skull. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 It is a foundational claim stemming from the very first infor- matic machines. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Customary law, trimmed of material no longer of use, was automatically always up to date and thus youthful—a fact which, paradoxically, makes customary law seem inevitable and thus very old (cf Clanchy 1979, p 233). Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf And with that the world of the symbolic really turned into the world of the machine.[63] Unlike the history it put an end to, the media age proceeds in jerks, just like Turing's paper strip. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Along with “low-level” and “high-level” automation of media creation, another area of media use which is being subjected to increasing automation is media access. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm The second part of the book provides a reading of all four of Guattari’s works with Deleuze as well as his sole-authored Chaosmosis and argues strongly against the relative neglect of Guattari’s contribution to the rhizomatic machine he constructed with Deleuze across the works they authored together. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html And writing badly.'The following passage is exemplary: after we had dinner at this god awful chinese restaurant fake chinese gardens the waiter shit wouldn't give another bowl to us for the winter melon soup for two on the menu Mickey was barely able to kiss Mark goodbye we went to Mark's house 13th and A stories about how If you venture out there after dark one block or more you automatically get raped mugged castrated we smoked went into the bedroom to see the new waterbed The events depicted are in themselves unremarkable, and with only minimal detail. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Daß sich an die neuen Maschinen derart emphatische Hoffnungen knüpfen, so meine ich, wäre rätselhaft, wenn sie nicht mehr versprechen würden als ein Zeichensystem, das das subjektive Denken vollkommener imitiert als die Schrift. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Replete with puns, neologisms and other creative play, such work enacts a trading zone in which human-only language and machine-readable code are performed as interpenetrating linguistic realms, thus making visible on the screenic surface a condition intrinsic to all electronic textuality, namely the intermediating dynamics between human-only languages and machine-readable code. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Special-purpose MUD-client programs that have been developed to run on the user’s local machine and ease communication provide functionality that is not part of the MUD itself, such as filtering out noisy characters and automating often-used commands. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms Alan Kay’s Universal Media Machine Introduction One way to understand how computerization changed the media we use to represent the world, record our ideas and communicate with others is to examine the work of the people who invented the paradigms and practical techniques of computer media. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Both collaborations invoke and enact the creative (mis)understandings and (mis)prisings that emerge from the overlaps and disjunctions between humans as meaning-seeking animals and intelligent machines for whom meaning has no meaning. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf From the Remington via the Turing machine to microelectronics, from mechanization and automatization to the implementation of a writing that is only cypher, not meaning--one century was enough to transfer the age-old monopoly of writing into the omnipotence of integrated circuits. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Die Leistung dieses System besteht darin, daß es dem Denken eine einzigartige Disziplin auferlegt: "da der beschränkte Geist des Menschen nicht fähig ist, mehrere Ideen gleichzeitig vor Augen zu haben", ist ihm gedient, wenn diese zeitlich oder räumlich nacheinander auftreten; Sprache und Schrift können insofern als eine Maschine zur Unterbindung von Gleichzeitigkeit aufgefaßt werden. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms It is possible to put Sutherland’ work on Sketchpad in the center of computational media history; or Englebart and his Research Center for Augmenting Human Intellect which throughout the 1960s developed hypertext (independently of Nelson), the mouse, the window, the word processor, mixed text/graphics displays, and a number of other “firsts.” Or we can shift focus to the work of Architecture Machine Group at The MIT which since 1967 was headed by Nicholas Negroponte (In 1985 this group became The Media Lab). Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ Because this language structures Kafka’s thoughts a priori, they automatically oscillate within this dialectical tension. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 Logic gates are electronic machines; they are physical devices through and through. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf In contrast to centered (even polycentric) systems with hierarchical modes of communication and preestablished paths, the rhizome is an acentered, nonhierarchical, nonsignifying system without a General and without an organizing memory or central automaton, defined solely by a circulation of states. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Die entscheidende Neuerung, die die Computer in die Welt der Repräsentationsmaschinen eingebracht haben, besteht in ihrer Fähigkeit, n-dimensionale Räume aufzubauen. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Nicht mehr zufrieden damit, die unendliche Vielfalt sprachlicher Äußerungen zu generieren und die Narration der einzelnen Texte vorwärts zu drängen, treibt der Mangel nun ganze Signifikantensysteme und Medienkonstellationen aus sich hervor: jene Kette immer neuer und immer komplizierterer symbolischer Maschinen, die uns als 'Mediengeschichte' gegenübertritt und die einer Logik der Eskalation oder zumindest einer quantitativen Überstürzung zu folgen scheint. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm Furthermore this technological essentialism is ruled out by Guattari, himself, who earlier in the same essay poses this key question: “Why have the immense processual potentials bought forth by the revolutions in information processing, telematics, robotics, office automation, biotechnology and so on, so far only led to a monstrous reinforcement of earlier systems of alienation, an oppressive mass-media culture and an infantilising politics of consensus? Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf These wordgenerating machines are the missing link between the langue of the German language and Lull’s ars combinatoria. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm All the above fields, as well as those of biotechnology and cyberthought are thoroughly traversed by the concepts constructed by what Berardi calls the neo-logistic machine of Deleuze and Guattari. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ Because the criteria here are lacking for the time being, it is difficult to foresee how they could be automated. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Each type of text can be positioned in this multidimensional field according to its functional capabilities…As a theoretical perspective, cybertext shifts the focus from the traditional threesome of author/sender, text/message, and reader/receiver to the cybernetic intercourse between the various part(icipant)s in the textual machine. Deleuze and Guattari;  How do you make yourself a body without organs?  1947;  http://www.generation-online.org/p/fpdeleuze2.htm There are things it rejects; the BwO chooses, as a function of the abstract machine that draws it. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm As Guattari concludes: “ The point of view of the Alicians on this question is the following: they consider that the movement that arrives at destroying the gigantic capitalist-beaureaucratic machine will be, a fortiori, completely capable of constructing an other world—the collective competence in the matter will come to it in the course of the journey, without it being necessary, at the present stage to outline projections of societal change.” Apart form anticipating many of the subsequent problematics of the counter-globalisation movement, what this citation tells us most of all about the post-media era is that it is not something that can be given in advance; it is instead a process of the production of subjectivity, the becoming of a collective assemblage of enunciation whose starting point is the emptiness and coerciveness of the normalising production of subjectivity that the mass media currently enact. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf New imaginal and communicative capacities to enter into relations of becoming—of machine, technical, aesthetic, and social dynamics—are required.