Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In addition, it establishes a relationship among the
Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.htmlSobald man
Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf texts.
Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html von einer 'Externalisierung der Sprache' spricht, bedarf dies einer Klarstellung.
TEXT
Alexander Schierl

INTRODUCTION

WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer A question which is somewhat more modest, which is less encompassing, but which seems to me to have a better chance of being answered. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Like all the notions I am using here, it belongs to the history of metaphysics and we can only use it under erasure [sous rature]. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The text supersedes grammatical attitudes: it is the undifferentiated eye which an excessive author (Angelus Silesius) describes: "The eye by which I see God is the same eye by which He sees me." Apparently Arab scholars, when speaking of the text, use this admirable expression: the certain body. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml When I write it's in the end never what I had thought it would be like. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm The word trace must refer to itself to a certain number of contemporary discourses whose force I intend to take into account. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Fundamentally, this is the most general question I would like to attempt to elaborate. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history As a semioti- cian – even a hungry one – I wonder about this “e”, in part because just the night before I have had a discussion with a colleague about how signs work. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The text you write must prove to me that it desires me. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Instead, I shall try to take a step back, to investigate the larger repertoire of textual forms of which hypertext can be said to be one. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Therefore, I come back to the point which seems fundamental to me, and which now concerns the status of the event in general, of the event of speech or by speech, of the strange logic it supposes, and which often remains unperceived. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Finally, I would like to mention a real proof in the form of a short passage from the current issue of Commune. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ An entire complex of apparatuses and their criteria as well as photographers and their intentions, about which I have already spoken, is interpolated in the space between a photograph and its meaning. Deleuze and Guattari;  How do you make yourself a body without organs?  1947;  http://www.generation-online.org/p/fpdeleuze2.htm On November 28, 1947, Artaud declares war on the organs: To be done with the judgment of God, "for you can tie me up if you wish, but there is nothing more useless than an organ."' Experimentation: not only radiophonic but also biological and political, incurring censorship and repression. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf Certainly there exists a pleasure of the work (of certain works); I can delight in reading and re-reading Proust, Flaubert, Balzac, even -- why not? Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Cell and nucleus To reflect on this: in writing or speaking I have to use a sentence in which two entities – cell and nucleus – are related by a verb, have, indicating a possessive relation: the cell has something (much like: “I have a car, a house, two kids, etc”). Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text What is repugnant in such nearness is obviously not the notion that fear is a disagreeable feeling—a banal notion—but that it is not a very worthy feeling; fear is the misfit of every philosophy (except, I believe, Hobbes's remark that the one passion of his life had been fear); madness wants nothing to do with it (except perhaps old-fashioned madness: Maupassant's Horla), and this keeps fear from being modern: it is a denial of transgression, a madness which you leave off in full consciousness. Vilém Flusser;  Waiting for Kafka  1967;  http://www.flusser-archive.org/ Here I offer two examples, the first to show the artificiality, and the other to show the language mix: “Einrücken gemacht” (“einrücken”)1 and “Was ist dir in das hinein?” (“Misch dich nicht ein”).2 Kafka’s work is peppered with this sort of idiom. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml My grandfather on my mother's side and another person, someone, whom I got acquainted to one year before my mother's death. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer Of course it is only one example: I am keeping others in reserve. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf (Here I refer to Searle's analyses, among others.') Obviously, one cannot turn a proper name into a pure and simple reference. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The language I speak within myself is not of my time; it is prey, by nature, to ideological suspicion; thus, it is with this language that I must struggle. Vilém Flusser;  A Historiography Revised  1982;  http://www.flusser-archive.org/ Of course, I do not mean the city of Frederick the Pious. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Father: (also stunned):I never thought I was going to leave you. Thomas Bernhard;  Extinction  1986;  http://en.wikipedia.org/wiki/Extinction_(1995_novel) I now left the Huntsman’s Lodge without pursuing this undoubtedly absurd idea, which would assuredly have proved correct had I developed it. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html And yet - at least this is what I would like to attempt to indicate now - all the difficulties encountered by Austin in an analysis that is patient, open, aporetic, in constant transformation, often more fruitful in the recognition of its impasses than in its positions, seem to me to have a common root. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The poststructuralists are fond of discussing this question in (and in relation to) the preface or the foreword, but since I do not have such places at my disposal in this book, but only a chapter, I shall not argue with them. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The most intense debate about what I am calling reflexivity was embedded in a discourse that had its own assumptions, only one of which was reflexivity. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ For example, if I only had pictorial representations of the drinking pitchers in my storeroom, I would have to detach the represented drinking pitchers from the surface of the image one by one, to organize them in numbered rows. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer For greater clarity, I will put photographic documentary in the foreground. Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ In the essay, I and my others are the topic within the topic. Deleuze and Guattari;  How do you make yourself a body without organs?  1947;  http://www.generation-online.org/p/fpdeleuze2.htm "Dear Sir, In 1932 in the Ider Cafe in Berlin, on one of the evening when I made your acquaintance and shortly before you took power, I showed you roadblocks on a map that was not just a map of geography, roadblocks against me, an act of force aimed in a certain number of directions you indicated to me. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Before specifying the inevitable consequences of these nuclear traits of all writingto wit: (1) the break with the horizon of communication as the com- munication of consciousnesses or presences, and as the linguistic or semantic transport of meaning; (2) the subtraction of all writing from the semantic horizon or the hermeneutic horizon which, at least as a horizon of meaning, lets itself be punctured by writing; (3) the necessity of, in a way, separating the concept of polysemia from the concept I have elsewhere named dissemination, which is also the concept of writing; (4) the disqualification or the limit of the concept of the "real" or "linguistic" context, whose theoretical determination or empirical saturation are, strictly speaking, rendered impossible or insufficient by writing I would like to demonstrate that the recognizable traits of the classicaland narrowly defined concept of writing are generalizable. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Here Iet me pause for a digression. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf But I will certainly come across many of their predecessors in German literature and thus keep up with Oulipo’s analytic tendency. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Therefore, instead of speculating on the likely course of research into the problems that are coming into focus today, I will concentrate here on some of the issues that arise when we try to develop the study of linguistic structure as a chapter of human psychology. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf This is not to say that I am sure how the other will respond to what I say. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer From a single example I want to show you how Brecht’s discovery and development of the notion of the ‘gesture’ signifies nothing other than a return to the decisive methods of montage in radio and film, but at the same time transforms montage from a process too often dictated by fashion into a human act. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Indeed, I may very well be dead. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml As I didn't want that, that was that. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 What makes Aarseth’s claim provocative, and indeed what I hope to rearticulate in this article, is that the technical, or ‘arbitrary’, transcoding of symbolic systems is in no way whatsoever a theory of inert material determinism. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Of course, I could have picked different dates, for instance starting a few years earlier – but since the After Effects software, which will play the key role in my account, was released in 1993, I decided to pick this year as my first date. Michel De Certeau;  Vocal Utopias: Glossolalias  1996;  http://ebookbrowse.com/6794-vocal-utopias-glossolalias-pdf-d432092098 While in the ñrst form of glossolalia speech plays a role akin to that of tems (there is a strong analogy between the “gift of tongues” and the “gift of tears”) and in the second form of glossolalia, one more akin to that; of laughter (“glossolalia comes to me like a laugh,” said an English glossolalist who believed neither in spirits nor in the Holy Spirit), by means of a semblance of language, both forms put into question the relationship between saying and the modalities: can, must (obligation or permission), and know how to (or believe in). Vilém Flusser;  Essays  1967;  http://www.flusser-archive.org/ In the first case, I will seek to inform my others; in the second, I will seek to change them. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history What I can offer is a particular take on certain issues in design from the perspective of (Social) Semiotics, and more specifically, from the perspective of multimodality, which deals with all the means we have for making meanings – the modes of representation – and considers their specific way of configuring the world. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 When I first started using After Effects soon after it came out, I remember feeling shocked that software did not automatically resize the graphics I dragged into Composition window to make them fit the overall frame. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html If I say, while looking out the window, "The sky is blue," the statement will be intelligible (let us provisionally say, if you will, communicable), even if the interlocutor does not see the sky; even if I do not see it myself, if I see it poorly, if I am mistaken, or if I wish to trick my interlocutor. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Uldall provides a remarkable formulation of the fact that glossematic criticism operates at the same time thanks to Saussure and against him; that, as I suggested above, the proper space of a grammatology is at the same time opened and closed by The Course in General Linguistics. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html To illustrate, Minsky suggests that "love" is a combination of one agent running an "attraction" program and another agent running a program that shuts off the "critical" agent.Such proposals indicate that anthropomorphizing the creatures is accompanied by what I might call, for lack of a better term, computationalizing the humans. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf I am writing a book which I hope will be read by hundreds of thousands of people, so I must be isolated from everyone. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Of all readings, that of tragedy is the most perverse: I take pleasure in hearing myself tell a story whose end I know: I know and I don't know, I act toward myself as though I did not know: I know perfectly well Oedipus will be unmasked, that Danton will be guillotined, but all the same. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm As I mentioned in my first lecture, I think that one major indirect contribution of modern structural linguistics results from its success in making explicit the assumptions of an anti-mentalistic, thoroughly operational and behaviourist approach to the phenomena of language. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ And at the same time, I want to look critically at some ways we think, and that I have thought, about appropriation. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer We already possess such a model, about which I can only speak briefly here. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text But what if I did like it (if I had some maternal appetite)? Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ In this essay, I want to defend the following thesis: If we consider how the criticism of images has been elaborated during the course of our history, then critical thinking cannot be applied to photography or other technical images, because these images are based on science and technology— produced by apparatuses—and are therefore themselves based on critical thinking. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text In short, dreaming makes everything in me which is not strange, foreign, speak: the dream is an uncivil anecdote made up of very civilized sentiments (the dream is civilizing).

CHAPTER
ONE

Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ Unfortunately, art-as-property often relies on the idea of originality. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 In Web 2,0 applications cut/copy & paste is a necessary element to develop mashups; yet the cultural model of mashups is not limited to software, but spans across media. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt A literary tradition must precede an author's inscriptions for literature to be possible as such, yet this same appropriation and re-working of an existing tradition is said to produce "original" work. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Of course, there is a counterpoint regarding the originality of the 'original' text, the 'original' Don Quixote which needs noting here. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Her method of 'collaging' different narratives shows a clear lineage from the original cut-up method, as well as a distinct development in its application, the transition from cut-up to 'cut and paste.' After just half a page of narrative prose, there is a switch to an alternative method of presentation as she turns to dialogue presented in script form. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Mehr noch: Er dient dem Original in dem Wissen, damit die eigenen Interessen zu erklären und zu verdeutlichen. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Therefore “canonization of a text may at times serve to take the authority away from its original meaning, allowing the commentator to choose the meaning that will be deemed authoritative. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 The fact that this effect is simulated and removed from its original physical media means that a designer can manipulate it in a variety of ways. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html If Burroughs' Cities of the Red Night represented a shift from active piracy (of other texts, in the form of the cut-ups) within the Burroughs oeuvre, then Acker's Pussy makes an explicit and all-encompassing link between plagiaristic piracy and piracy in all other, broader senses. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html The eleven-minute Flash work playfully brings out, in Concrete fashion, the implications and connotations of the sexually-laden language of the original, as well as new implications that emerge from the juxtapositions created by the alphabetized text. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Je nach Anlagen des DJs erfahren die Originalkompositionen der Stücke im Laufe des Produktionsprozesses eine deutlich wahrnehmbare Modifizierung, die einem besseren Klang oder einer erhöhten Clubtauglichkeit dienen soll. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt It was also challenged through artistic productions that sought to wrench the idea of the writer away from the transcendent ideal of the autonomous creator, from the automatic writing of the Surrealists to the theoretical arguments of Michel Foucault in his famous essay "What Is An Author?" Patchwork Girl contributes to these on-going contestations by exploiting the specificities of the digital medium to envision a very different kind of subjectivity than that which emerged in eighteenth-century legal battles over copyright. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Early charters conveying land in England were originally not even dated (1979, pp 231, 236–41), probably for a variety of reasons. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html At the beginning of their time together, Janey talks to and learns from Genet, but the relationship ends badly, with Janey imprisoned for stealing 'two copies of Funeral Rights [Genet's 1947 novel] and hash' (B&G 133) from Genet. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Such details lend the text a thread of continuity which runs thematically if not in terms of narrative flow, by illustrating a further way in which 'piracy,' 'plagiarism,' 'pastiche' and 'theft' are all closely connected. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This implies that the originality of the remix is non-existent; therefore it must acknowledge its source of validation self-reflexively. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Here "culture industry" (the term was originally coined by Theodor Adorno in the 1930s) is actually ahead of the rest of the industry. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading As such, the work is in no way a mere copy of the given world--it constructs a world of its own out of the material available to it. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html More significantly, however, is the strongly implicit concern with influence and theft, or plagiarism, and Acker's choice of Genet as a character is significant for a number of reasons, not least of all because he is one of the authors she cited as a major influence on her work. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja In my view, “rescension” presents a sophisticated comprise between the two extreme ideologies of digital authorship commonly envoked and used today: on the one hand, completely open model that lets everybody modify anything; on the other hand, tight control of all permissible uses of a cultural object by traditional copyright practices. Jean Baudrillard;  The Conspiracy of Art  1996;  http://insomnia.ac/essays/the_conspiracy_of_art/ Raising originality, banality and nullity to the level of values or even to perverse aesthetic pleasure. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Der Unterschied zwischen dem „Original“ und dem „Plagiat“ bestand lediglich durch die Zuschreibung des Textes zu einem anderen Autorennamen – was eine gewisse Parallelität zu dem Vorgehen Levines nahe legt. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Still tied to the commonplace tradition of the old oral world, it deliberately created texts out of other texts, borrowing, adapting, sharing the common, originally oral, formulas and themes, even though it worked them up into fresh literary forms impossible without writing. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Conversely, when computer games such as Tomb Rider are re-made into movies, the original computer game is presented as the “base” object. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html She contends that identity is 'questionable', and that ownership 'must be questioned.' As Robert Lort writes: 'Kathy Acker's pseudo-plagiarism is a method she uses in which she appropriates texts from different sources and proceeds to then deconstruct them by playing with them, modifying them, layering, rearranging, rewriting and fragmenting the original texts.' This 'pseudo-plagiarism' is sometimes apparent from the titles of her works alone: Great Expectations; Don Quixote: Which Was a Dream; and Hannibal Lecter, My Father provide just three examples of titles drawn from precursive texts, and illustrate just one way in which she 'undermined the staple myths if originality, of literary ownership and reliable reference.' Great Expectations was written by 'cutting it up, not even rewriting, just taking it and putting it together again, like playing with building blocks.' Such an approach shows the common ground shared with Burroughs and Gysin, and practically demonstrates the way a writer does 'choose, edit and rearrange words at his disposal' and manipulate words as an artist would paint. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ For the mass culture, the problem is that the more technically perfect the images become, the richer they become and the more completely they substitute themselves for the facts they may have originally represented. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Although the word “psychic” is not perhaps convenient, except for exercising in this matter a phenomenological caution, the originality of a certain place is well marked. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 This is radical because the phonograph was originally designed to be a pacifier (a silencer) for human beings, as Attali argues. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html If I xerox the chart showing morning glory color distribution and discuss it with my research seminar, everyone assumes we are seeing the same graph that appeared in the scientific journal, even though the method of producing the image and the materials comprising it (toner ink and copier paper) differ from the original. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf So, if for Benjamin the industrial age displaced every object from its original setting, for Virilio the post-industrial age eliminates the dimension of space altogether. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Since my copy is from the eighth printing (1990) and the book was first published in 1983, it is unlikely that there is a version with only one first chapter, but we nevertheless assume that this is what the textmeant, and that the introduction got numbered by mistake. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 A music remix, in general, is a reinterpretation of a pre-existing song, meaning that the “aura” of the original will be dominant in the remixed version. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Es geht um Machtverhältnisse, abbildende Repräsentation und die Kritik daran, aber auch um eine Entwertung des „originalen“ und einmaligen Werkes, dessen Warenförmigkeit dadurch verdeutlicht werden soll. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ It’s folly to make too much of originality. Jörg Heiser;  Sight Reading  2009;  https://www.frieze.com/issue/article/sight_reading/ Foucault makes much of the point that in Ceci n’est pas une pipe (This is not a pipe, 1929) the sentence ‘this is not a pipe’, accompanying a painted pipe, is rendered in school copybook style, evoking the figure of a teacher in front of class who is at a loss because he suddenly realizes that neither image nor sentence are what they designate, thus making his students laugh out loud. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja Yet we are left with an interesting paradox: while in the realm of commercial music remixing is officially accepted, in other cultural areas it is seen as violating the copyright and therefore as stealing. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Frederic Jameson, who attacks Louis Althusser in The Political Unconscious for creating impressions of "facile totalization" and of "a seamless web of phenomena" himself more explicitly and more frequently makes these models the site of error. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf There are many scales of change in a text’s metamorphosis: unintentional (the blunders of a typesetter or projectionist in the dark), usurpatory (a re-mix of samples from a musical recording, a hacked version of a computer game), plagiary (one composer’s unacknowledged variations on a theme of another), and subversive or estranging (the “cut up” textual experiments of William Burroughs and John Cage), to suggest a few. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf I want to be the journalist after the journalist." He produces sculptures based on media images which he reframes or whose original scale and centering he reproduces faithfully. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The reactions thus initiated result in a negative copy of the objects from which the light originated. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja Moulton sought above all a different weighting of the various soundtracks, and worked the rhythmic elements of the disco songs even more clearly and powerfully…Moulton used the various elements of the sixteen or twenty-four track master tapes and remixed them.” By 1987, “DJs started to ask other DJs for remixes” and the treatment of the original material became much more aggressive. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 A music remix, in general, is a reinterpretation of a pre-existing song, meaning that the “spectacular aura” of the original will be dominant in the remixed version. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 According to de Certeau's original analysis from 1980, tactics do not necessarily result in objects or anything stable or permanent: “Unlike the strategy, it [the tactic] lacks the centralized structure and permanence that would enable it to set itself up as a competitor to some other entity…. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl With his method of “reading through,”he compressed literary works like Joyce’s Finnegans Wake to a fraction of their original size. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst ihnen und ihren HerstellerInnen begegnen kann, gehört Plagiarismus in der bildenden Kunst zu einer langen und vielfältigen Tradition von künstlerischen Aneignungspraktiken. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html If, as Burroughs, and subsequently Acker, argued, there are no 'original' words and that a writer merely edits and assembles using available materials, then Don Quixote itself cannot be considered an 'original' text. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles As with a paperback copy of Gilbert Sorrentino’s Aberration of Starlight, readers of Patchwork Girl were restricted to engaging with that story in ways limited by the constraints inherent to a CDROM: just as we can’t add or substract pages from a printed book, a CDROM-based hypertext like Patchwork Girl is restricted to the contents that are on the physical disc. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Texts that were originally written for print or manuscript can not only be transferred to machine-readable form, but also translated into hypertextual structures. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Das Samp ling macht es möglich, Originalgeräusche an jeder gewünschten Stelle in jeder gewünschten Form einzusetzen. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Moreover, the phraseology is derived heavily from Treasure Island, and, characters such as Silver are lifted directly- and then altered slightly - from the source text.Other examples of 'plagiarism' include the shanty which recurs throughout Treasure Island. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Für die Institution Kunst erschütternder als die kapitalismuskritische Decodierung des Warenfetischs ist jedoch die Ablehnung der für die Moderne zentralen Begriffe Kreativität, Expressivität und Originalität. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Während im Wissenschaftsbetrieb der Begriff „Plagiarismus“ durchwegs negativ konnotiert ist und die derzeitige Debatte hauptsächlich darum geht, wie man Plagiate am effektivsten aufdecken und mit welchen Maßnahmen man sie vermeiden bzw. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 In this case Coldcut produced two remixes, the most popular version not only extended the original recording, following the tradition of the club mix (like Gibbons), but it also contained new sections as well as new sounds, while others were subtracted, always keeping the “essence” of the song intact. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ Originally, critical thinking meant the criticism of images. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html The legal fight to insure copyright, the cult of the author, print technology, and print culture worked hand in glove to create a depth model of subjectivity in which analogue resemblances guaranteed that the surface of the page was matched by an imagined interior within the author, which evoked and was also produced by a similarly imagined interior in the reader. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The most popular version not only extends the original recording, following the tradition of the club mix (like Gibbons), but it also contains new sections as well as new sounds, while others were subtracted, always keeping the “essence” or “spectacular aura” of the composition intact. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Austin's notions of illocution and perlocution do not designate the transport or passage of a content of meaning, but in a way the communication of an original movement (to be defined in a general theory of action), an operation, and the production of an effect. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 Or think about forums or comments below a web site entry in which an original post may generate a long discussion that goes into new and original directions, with the original item long forgotten. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 The second remix is selective; it consists of adding or subtracting material from the original song. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 So while compositing was originally developed in the context of special effects production in the 1970s and early 1980s , it had a much broader effect on contemporary visual and media cultures. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja The term that we do have is “appropriation.” However, this never left its original art world context where it was first applied to the works of post-modern artists of the early 1980s based on re-working older photographic images. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Similarly, her plagiarism from a notably broad range of sources, while generating an intertextuality which is integral to her work in a manner which is in keeping with prevailing postmodern modes, represents anything but a celebration of the death of originality. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 Think, for instance, of the original graphical user interface (popularized by Apple's Macintosh in 1984), which allows the user to customize the appearance and functions of the computer and the applications. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst In short, plagiarism saves time and effort, improves results and shows considerable initiative on the part of the individual plagiarist. Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Dazu gehörten die Festivals of Plagiarism (die sich als Plagiate der neoistischen Apartment-Festivals verstanden, die wiederum Plagiate der Fluxus-Festivals waren) ebenso wie die Fanzines VAGUE, SMILE (International Magazin of Multiple Origins), FILE (und dessen Plagiate BILE und VILE) sowie PhotoStatic/ Retrofuturism. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Allegory is often deconstructed in more advanced remixes following this third form, and quickly moves to be a reflexive exercise that at times leads to a “remix” in which the only thing that is recognizable from the original is the title. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Remix will dem Original zu neuem Leben verhelfen, will seinen Einfluß stärken und seine Idee retten. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Generally speaking, remix culture can be defined as the global activity consisting of the creative and efficient exchange of information made possible by digital technologies that is supported by the practice of cut/copy and paste. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 An obvious example of this tendency is the popularity of publications like Reader’s Digest, which offer condensed versions of books as well as stories for people who want to be informed but do not have the time to read the original material, which is often more extensive. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html In the first place, instead of encountering it in a paper copy, you read it on a computer screen. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Mark Rose ends his book (note that I use the media-specific practice of calling it a book and not a text) by suggesting that copyright continues to endure, despite its many problems, because it reinforces "the sense of who we are" (Rose 142). Cornelia Sollfrank;  Originale ... und andere unethische AutorInnenschaften in der Kunst.  2007;  http://kulturrisse.at/ausgaben/012007/oppositionen/originale-...-und-andere-unethische-autorinnenschaften-in-der-kunst Beginnend in der frühen Moderne mit der kubistischen Collage und Dada-Gedichten – die sich erstmals Zeitungsausschnitten bemächtigten, um diese in ihre Bild- oder Textarrangements einzufügen – ziehen sich künstlerische Aneignungen von Bild- und Textmaterial durch die gesamte Moderne und nehmen bestimmte Aspekte postmoderner Infragestellung und Dekonstruktion von Originalität, Authentizität und AutorInnenschaft vorweg. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html However, some of the "failures" produced by Tale-spin make strikingly original prose, succeeding where the successes failed. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 The third remix is reflexive; it allegorizes and extends the aesthetic of sampling, where the remixed version challenges the aura of the original and claims autonomy even when it carries the name of the original; material is added or deleted, but the original tracks are largely left intact to be recognizable. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja The blocks come with complete information necessary to easily copy and paste them in a new object – either by a human or machine. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html 'I change words,' she explains, and Woollen notes, 'it wasn't really plagiarism because she was quite open about what she did,' and she never attempted to pass the works of others off as her own. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt It is primarily through the complex enactment of linking structures, both within the text and within the distributed cognitive environment in which the text is read, that Patchwork Girl brings into view what was suppressed in eighteenth-century debates over copyright. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 But, to be clear—no matter what—the remix will always rely on the authority of the original song. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html and put the fake first person next to the true first person.' This practice of directly copying and making minor alterations to existing texts represents the application of a lesson she learned from one of her early mentors, poet David Antin, who, aware of his students' lack of life experience, would tell them, "don't be afraid to copy it out... EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The first remix is extended; it is a longer version of the original composition containing long instrumental sections to make it more mixable for the club DJ. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Eine wachsende Respektlosigkeit, die ihren künstlerischen Niederschlag nicht nur in den wilden Samplesund Coverversionen findet, sondern auch in den zum Teil das Original komplett ignorierenden Remixes durch berühmte DJs wie MK, der auf dem New Music Seminar 1993 in New York bemerkte: »Wenn ich mir jeden Dreck im Original anhören müßte, den ich remixe, würde ich es nicht mehr machen. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 This was the original After Effects paradigm: all image media can meet as long as they are reduced to 2D. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ This will result in a model of something (this something having been, originally, a concept). Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms Another is the rise of common interface conventions and tools which we use in working with different types of media regardless of their origin: for instance, a virtual camera, a magnifying lens, and of course the omnipresent copy, cut and paste commands.

CHAPTER
TWO

Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Serious literature was élitist and wanted to be known as élitist. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer On the contrary, in Antiquity large areas of literature bore its stamp. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Available for free downloading at the Electronic Literature Organization site (http://collection.eliterature.org), it offers the literary works through a Creative Commons license that allows them to be freely disseminated, so long as they are not altered. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html The linearity of print also provides the passage with an illusory center whose force is intensified by such selection." Die Linearität der Schrift erscheint als eine 'Verengung', die im guten Sinne eine Konzentration, im schlechten aber den Verlust von Komplexität bedeutet; und Bolz, für eine bündige Zusammenfassung immer gut, kann summieren: "So gilt für unser Zeitalter der Datenflüsse prinzipiell: Das Buch ist der Engpaß menschlicher Kommunikation. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The paged book has a canonical order. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y In chapters xv–xxiii of the third book of the De oratore, he offers a history of philosophy from the beginning to his own time, trying to explain how it came about that the professional philosophers had made a breach between eloquence and wisdom, between practical knowledge and knowledge which these men professed to follow for its own sake. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Although he under-estimates the ways in which narrative forms can also be disruptive, he nevertheless makes a strong case for electronic literature as an experimental practice grounded in the materiality of the medium. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Even if important insights can be gained from the study of extraliterary phenomena with the instruments of literary theory (cautiously used), it does not follow that these phenomena are literature and should be judged with literary criteria or that the field of literature should be expanded to include them. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles In Electronic Literature Hayles only briefly discusses hypertextesque works of print literature, and the omission is unfortunate, as many qualities inherent in these works rise to the surface more when a reader is familiar with electronic literature. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles In the spring of 2007 I traveled down to the University of Maryland to attend the Electronic Literature Organization’s annual symposium, “The Future of Electronic Literature,” and at the symposium I first saw Hayles, whom I had read about in numerous footnotes and works-cited lists. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The title of the great Milman Parry Collection of Oral Literature at Harvard University monumentalizes the state of awareness of an earlier generation of scholars rather than that of its recent curators. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Once I pick up a book by Ken Follett, I have already started the interpretation of it, long before I have started on the first page. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html The definition is also slightly tautological, in that it assumes pre-existing knowledge of what constitutes an "important literary aspect." Although tautology is usually regarded by definition writers with all the gusto evoked by rat poison, in this case the tautology seems appropriate, for electronic literature arrives on the scene after five hundred years of print literature (and, of course, even longer manuscript and oral traditions). Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Unlike Opitz, Harsdörffer explicitly acted on the assumption that the subject matters of literature are not only to be found in the real world but also in language itself: The invention is either brought about through the word/ or by the thing itself of which one is talking/ or from the circumstances or adequate similarities. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html You thus have read the readerly text in several ways not possible with a book: you have chosen your reading path, and since you, like all readers, will choose individualized paths, the hypertext version of this book would probably take a very different form, perhaps suggesting the values of alternate routes and probably devoting less room in the main text to quoted passages. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In opposition to these notions, I argue that the lessons of nonlinear literature show us a textuality different from our readings (and our readings of “reading”), more fundamental than our messages, and, through the evolving rituals and technologies of use and distribution, subject to many types of change. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html "The end of linear writing," Derrida declares, "is indeed the end of the book," even if, he continues, "it is within the form of a book that the new writings -- literary or theoretical -- allow themselves to be, for better or worse, encased" ( Of Grammatology, 86). N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Hypertext fiction, network fiction, interactive fiction, locative narratives, installation pieces, "codework," generative art and the Flash poem are by no means an exhaustive inventory of the forms of electronic literature, but they are sufficient to illustrate the diversity of the field, the complex relations that emerge between print and electronic literature, and the wide spectrum of aesthetic strategies that digital literature employs. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Text: Reading Images: Multimodality, Representation and New Media Author: Gunther Kress Reading Images: Multimodality, Representation and New Media In this paper I wish to point to what I see as the central issues in the linked shifts in representation and dissemination: that is, from the constellation of mode of writing and medium of book / page, to the constellation of mode of image and medium of screen. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Indeed, at first, book printing and then machine type offer advantages and conveniences, and these then unwittingly steer preferences and needs to this kind of written communication. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The same applies to the book and the world: contrary to a deeply rooted belief, the book is not an image of the world. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf We never read a book the way its author would like us to. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html The Electronic Literature Organization, whose mission is to "promote the writing, publishing, and reading of literature in electronic media," convened a committee headed by Noah Wardrip-Fruin, himself a creator and critic of electronic literature, to come up with a definition appropriate to this new field. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Bolter, eager to proclaim the end of “the printed book,” plays along with the metaphysics of logocentrism and reduces print on paper to barely a corner of itsmultiform nature: “A printed book generally speaks with a single voice and assumes a consistent character, a persona, before its audience.” For “the electronic text,” however, this no longer applies, because “it is not a physical artifact.” To go against Bolter’s rhetoric, I would say that instead of having two sets of opposed attributes, one connected to the “printed” and one to the “electronic” text, we have a number of different text types, some paper based and some digital, with the greater variety among the digital ones, and the paper based most centrally placed. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Kernan offers numerous specific instances of ways that technology "actually affects individual and social life." For example, "by changing their work and their writing, [print] forced the writer, the scholar, and the teacher -- the standard literary roles -- to redefine themselves, and if it did not entirely create, it noticeably increased the importance and number of critics, editors, bibliographers, and literary historians." Print technology similarly redefined the audience for literature by transforming it from a small group of manuscript readers or listeners. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y (As a symbol of intellectual and spiritual order, the number three retained great importance for him throughout his life.) Within a year, McLuhan announced to Ezra Pound that he was “writing a book on ‘The End of the Gutenberg Era’”1 and sent him an eighteen-point outline of the work, pitching it as the “icon smashing” groundwork for an overhaul of undergraduate education. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Is it not first through the voice that one becomes animal?) Literature is an assemblage. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html The cutting words and images together in 'The World' functions in the same way as The Book of Breeething, namely to extend writing beyond verbal or alphabetic methods of communication. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm The name Felix, of course, also has the meaning of happiness, which this book also poses as a directly political question. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf As long as the book was responsible for all serial data flows, words quivered with sensuality and memory. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Notion of a book (of a text) in which is braided, woven, in the most personal way, the relation of every kind of bliss: those of "life" and those of the text, in which reading and the risks of real life are subject to the same anamnesis. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Chapters in the book were coherent and complete in themselves; paragraphs had their logic; and sentences derived their form and purpose from the organization of the paragraph and the larger text. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The idea is put to the test in another book Maturana co-authored with Varela. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Such an exegesis shows that the meaning of the text is not authoritative; instead, it is the reading given to the text that endows the Book of Ecclesiastes with authority. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html The editors make canny use of the computer's simulation powers to render the screen display as much like the printed book as possible. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Electronic literature, generally considered to exclude print literature that has been digitized, is by contrast "digital born," a first-generation digital object created on a computer and (usually) meant to be read on a computer. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Also known as the Book of Changes, the existing text is from around the time of the Western Chou dynasty (1122-770 B.C.) and was written by several authors. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history When the book was finally published, the entries were numbered, but Wittgenstein had abandoned the scheme of adding what we would call the links. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html To get an idea of how hypertext produces Barthes's writerly text, let us examine how the print version and the hypertext version of this book differ. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt If Patchwork Girl insists through its appropriations that the past can never be left behind, it also shows through its transformations that new media create a new kind of literature and a new sense of cyborg subjectivity. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf But all public signs are always written in the alphabet alone, which virtually everyone can read since it is completely mastered in the lower grades of elementary school, whereas the 1800 han, or Chinese characters, minimally needed besides the alphabet for reading most literature in Korean, are not commonly all mastered before the end of secondary school. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html As literature (although not as textual media), MUDs are very different from anything else, with their streams of continuing text and their collective, often anonymous readership and writership. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html While alluding to print predecessors, this time-based work also performs its difference from a codex book in its rhythmic pace synchronized to the music tempo and operating outside the user's control. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Just as the twentieth century saw an explosion of interest in the book as a medium, with an impressive canon of artists' books and other experimental practices exploring the potential of the book as an artistic and literary venue, so electronic literature has seen a growing body of work that interrogates networked and programmable media as the material basis for artistic innovation and creation. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 As previously noted, creative acts in music, art, and literature function on the second layer of The Framework of Culture. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Hayles’ defense of this prediction relies on the fact that almost all literature today is transferred into digital format at some point. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Over the centuries, print literature has developed mechanisms for its preservation and archiving, including libraries and librarians, conservators, and preservationists. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm Berardi is in no way taking the opposite position of devaluing Deleuze, in fact he devotes a chapter of the book to one of the most concise and insightful accounts of Deleuze’s thought without Guattari that one could find. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html In my keynote speech at the 2002 Electronic Literature Symposium at UCLA, these distinctions led me to call the early works "first-generation" and the later ones "second-generation," with the break coming around 1995. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The plot is based around a fictional book tour undertaken by the members of the Unknown Collective, mostly in America but with stops in Canada and Europe as well, to promote their book The Anthology of the Unknown. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm To show the transversal relations between the theories and practices of Guattari and Berardi we will largely use as a map Berardi’s own book Felix, which much more than a simple memorial or record of a friendship is a continuation of Guattari’s rhizomatic thought that brings out very important and neglected aspects of both Guattari himself and his thought, precisely in relation to the question of an emergent postmedia sensibility. Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ Can one translate a book into a film, or a newspaper article into a TV program? Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The printed book makes these acts of reference easier through the use of footnotes and page references. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf A book is an assemblage of this kind, and as such is unattributable. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html The book follows the central character, Janey, from her home with her father to Tangier in the company of Jean Genet and beyond. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The future of electronic literature is still an unknown world, and those who immerse themselves in it can revel in the possibilities. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html For a piece of IF or other electronic literature that employs a machine intelligence, one could reasonably ask to what extent the programmer and author of the base elements of the piece actually authors the work. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html The parallels with The Book of Breeething are clearly apparent, Acker herself acknowledged the fact that Burroughs' work in which he was 'dealing with how language and politics come together, the kind of language, what the image is' was an inspiration. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles For literature to continue and grow and expand in a fluid world, it must be seen through both print and electronic literature. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history However, they do so at their peril; they must always be conscious that the book itself defines the preferred reading order. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Along with Macintosh's Hypercard, it was the program of choice for many major writers of electronic literature in the late 1980's and 1990's. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Using writing for imaginative creations, as spoken words have been used in tales or lyric, that is, using writing to produce literature in the more specific sense of this term, comes quite late in the history of script. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Kittler's controversial opening line in the "Preface" to Gramophone, Film, Typewriter, "Media determine our situation," although not unproblematic, suggests the larger contours within which electronic literature can be seen as a cultural force helping to shape subjectivity in an era when networked and programmable media are catalyzing cultural, political, and economic changes with unprecedented speed. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html These questions cannot be answered without first considering the contexts that give them meaning and significance, and that implies a wide-ranging exploration of what electronic literature is, how it overlaps and diverges from print, what signifying strategies characterize it, and how these strategies are interpreted by users as they go in search of meaning. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In general, however, the new form of the book placed greater emphasis on the second visual dimension. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The book and its page had been the site of writing and the logic of writing had shaped the order of the page and the book; the screen is the site of the image and the logic of the image is shaping the order and the arrangements of the screen. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf History has never comprehended nomadism, the book has never comprehended the outside. Jörg Heiser;  Sight Reading  2009;  https://www.frieze.com/issue/article/sight_reading/ His small book on René Magritte, This is Not a Pipe (1973), dissects the paradox of Magritte’s series of paintings ‘La Trahison des images’ (The Treachery of Images, 1928–9). Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Some writers have extended their attack to the typography of the book itself, creating antibooks that disrupt our notion of how a book should look and behave before our eyes. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Bootz has pioneered many seminal works of generative and animated literature dating from the 1980's, including recently La série des U (The Set of U) , an elegant poem with text, pictures and programming by Bootz and music by Marcel Frémiot. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Hypertext, Bolter wrote in his seminal book Writing Space, takes "the sting out of deconstruction." In conflating hypertext with the difficult and productive aporias of deconstructive analysis, these theorists failed to do justice either to the nuanced operations of works performed in electronic media or to the complexities of deconstructive philosophy. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Looked at within this context, Claude Lévi-Strauss's explanations of preliterate thought in The Savage Mind and in his treatises on mythology appear in part as attempts to de-center the culture of the book -- to show the confinements of our literate culture by getting outside of it, however tenuously and however briefly. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Collecting innovative, high-quality work is an important step forward in opening electronic literature up to a wider audience and moving it into the classroom. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html The Electronic Literature Organization has taken a proactive approach to this crucial problem with the Preservation, Archiving and Dissemination Initiative (PAD). N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The more abstract the work became, the further removed it was from the commodification inherent in book sales, and consequently the more exalted the cultural status that could be claimed for it. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles A fictional feminist critic Cynthia Nitz describes their book as about messianic proclamations, assassinations, sex, drugs, literary theory, sex, life’s boundless angst, drugs, name-dropping, intertextuality, meta-writing, sex, art, art imitating life, life imitating art, drugs, and sex. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Even the anticultural book may still be burdened by too heavy a cultural load: but it will use it actively, for forgetting instead of remembering, for underdevelopment instead of progress toward development, in nomadism rather than sedentarity, to make a map instead of a tracing. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Since electronic literature does not have the economic clout to convince commercial developers to insure its continuing viability on their platforms, it is simply good sense to prefer open systems to closed. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles According to Hayles this has opened up space for new and innovative methods for book design, typography, and methods of marketing. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt There are of course notable exceptions, for example Robert Coover's print hypertext "The Babysitter." Choosing not to notice such experimental print fictions, the narrator of Patchwork Girl remarks, "When I open a book I know where I am, which is restful. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Normally, definitions of electronic literature exclude print literature that has been digitized, such as the work of Project Gutenberg, and an important distinction for electronic literature is the requirement of “properly executed code,” in order for the work to be accessible. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Of course books also create rich cognitive environments, but they passively embody the cognitions of writer, reader, and book designer rather than actively participate in cognition themselves. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Whatever strategies are adopted, they take place within a cultural tradition where print books have been the dominant literary medium for hundreds of years, so it can be expected that electronic literature will use the awesome simulation powers of the computer to mimic print books as well as to insist on its own novelty, in the recursive looping of medial ecology that Bolter and Grusin call remediation. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl The disciplines his manifesto covers in brief individual sections are mathematics, music, literature and poetry, mysticism, erotica and painting. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Having studied classical literature as an undergraduate as Brandeis University, Acker possessed a knowledge of canonical literary texts, and was therefore 'qualified' in academic terms to rebel and experiment. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm That which, within the history of literature and in the structure of a literary text in general, escapes that framework, merits a type of description whose norms and conditions of possibility glossematics has perhaps better isolated. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf He published a variety of influential studies on German language and literature such as Teutsche Sprachkunst (1641), Teutsche Versoder Reim-Kunst (1645) and, above all, Ausfuehrliche Arbeit von der Teutschen Haubt Sprache (1663). Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html This is not a difference between games and literature but rather between games and narratives. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 In order to understand remix in music, art, and literature we must first consider how cultural production takes effect. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Hence McLuhan’s wry book title: The Medium is the Massage (not quite the ‘message’).

CHAPTER
THREE

N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Rossetti Hypermedia Archive demonstrate. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf A new media object can be defined as one or more interfaces to a multimedia database (see introduction to “Interface” chapter and “Database” section for more discussion of this principle). N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html It is no exaggeration to say that theWilliam Blake Archive establishes the gold standard for literary Web sites. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The Regenerative Remix privileges the ever-present—at the same time, it knows it needs history for legitimation, and the archive can be called upon to suffice as proof of its reliability. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 History is here dependent on linear traces that expose the instability of interpretation; much like tree rings, traces are left behind, marking time, leaving us with an allegorical database presenting destruction (death) as an inevitable part of life. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The database becomes a delivery device of authority in potentia: when needed, call upon it to verify the reliability of accessed material; but until that time, all that is needed is to know that such archive exists. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf At first, we may think that this is simply a particular technological implementation of variability principle, but, as I will show in “Database” section, in a computer age database comes to function as a cultural form of its own. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Jerome McGann, whose work on the Rossetti Archive and contributions to Institute of Advanced Technology in the Humanities (IATH) at the University of Virginia have made him a leading figure in the field, turns this perspective on its head in Radiant Textuality: Literature after the World Wide Web by arguing that print texts also use markup language, for example, paragraphing, italics, indentation, line breaks and so forth. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The database is in principle similar to the filing cabinet but with a level of automation and speed that made radically different textual practices possible. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This is quite a challenge because as this text demonstrates, the Regenerative Remix is primarily designed for practicality, for the sake of immediate services; and the archive is designed to come to the front at the very moment that a query is made. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html The editors of the archive are meticulous in insisting that even small differences in materiality potentially affect meaning, so they have gone to a great deal of trouble to compile not only different works but extant copies of the same work. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This particular type of mashup goes deep into the database to access dynamic data. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 Here, the archive is similar to analog vinyl records losing their fidelity and being slightly deteriorated every time the needle passes through the groove. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Eine relationale Datenbank könnte, anders als ein Karteikasten, eine Vielzahl gleichrangiger Sortierungen enthalten; darüber hinaus wäre eine Anzahl von Unterdateien denkbar, die, durch komplizierte Querverbindungen miteinander verwoben, ein verzweigtes Netz von Informationen bilden, eine 'Architektur', die an die drei Dimensionen des physikalischen Raumes nicht mehr gebunden ist. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 But, as previously noted, the archive also functions in market value as the resource’s importance grows as its database grows; when reconfigured properly, it can provide revenue when people use a search engine to buy items online. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Thus he is more interested (at least theoretically) in what deformations of Rossetti's images in Photoshop reveal about their composition than in the accomplishments of the William Blake Archive in simulating the color tones and sizes of the paper documents. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf For the libraries, in which the archeologist found so much rich material, collected and catalogued papers that in terms of addressee, distribution technique, degree of secrecy and writing technique had been extremely diverse -- Foucault's archive as the entropy of a post office.[5] Even writing itself, before it ends up in libraries, is a communication medium, the technology of which the archeologist simply forgot. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Here the archive becomes the field of knowledge to be accessed; it is the archeological ground to be explored by sophisticated researchers and lay-people alike. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html The Web promises to allow these dual imperatives to be more successfully integrated than ever before, as the William Blake Archive and McGann's work on the D. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 In “Le Catalogue,” the mastermind behind x-arnDOTorg has created a database of documentary images (an archive) of art projects between 1990-1996 that’s available for public access. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Yet, even when its archive may be accessible, it does not mean that people will necessarily ever use it directly; most people will stick to the most immediate material, placed on the front pages of any online resource, because the Regenerative Remix encourages the now: the present—for the sake of practicality and functionality.

CHAPTER
FOUR

EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 At this moment Remix becomes discourse: its principles are at play as conceptual strategies. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See From homeostasis, it appropriated stability, endurance, and survival; from reftexivity, the circular structure of a system turning back on itself to create a closed, self-referential space. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 New Media, depends on sampling, (cut/copy and paste), an activity that shares the same principles of appropriation that DJ producers performed. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading It denotes the role of the reader, which is definable in terms of textual structure and structured acts. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 The concept of Remix often referenced in popular culture derives from the model of music remixes which were produced around the late 1960s and early 1970s in New York City, with roots in Jamaica’s music. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja So while filmmakers, visual artists, photographers, architects and Web designers routinely remix already existing works, this is not openly admitted, and no proper terms equivalent to remixing in music exist to describe these practices. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf This quantification of samples is the crucial step accomplished by digitization. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Whatever recuperations the authors attempt through their title, the tree Darwin used to image descent has a branching structure that remains at odds with the circularity of autopoiesis. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Real (reell and not real) component of lived experience, the hylè/morphé structure is not a reality (Realität). Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf This is another consequence of numerical coding of media (principle 1) and modular structure of a media object (principle 2). Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y They have found only their Barnums.” “His great insight was that every situation can be studied structurally by asking the question: ‘What is the primary stress or action that holds this whole structure in place?’ I think he got this approach from Max Weber. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf In fact, the modular structure of new media makes such deletion and substitution of parts particularly easy. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Traversing this path, the "doing" of the reader-the linear turning of pages as she reads-becomes also a kind of"knowing," for she experiences the structure ofautopoiesis as weil as comprehends it when the text circles back on itself. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 And codes of a second level remix on Duchamp can be found in Fountain (after Marcel Duchamp) by Sherrie Levine who, in 1991, questioned Duchamp’s privileged position as a man and his urinal as art, leaving intact Duchamp’s aura as an artist but not the Urinal’s spectacular aura as a mass produced object. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The basic structure of Adventurecan be described not as a topography but as an ergography, the textually represented laborious progress of the main character/narratee/user; the text’s “you.” You’s task is to find all the treasure and kill the appropriate monsters while avoiding getting killed or stuck or lost in the topographical maze. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Both remix projects are produced by the original authors. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html It presupposes a general and systematic elaboration of the structure of locution which avoids the endless alternation of essence and accident. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This contention, as will be noted in one of the following sections, is what keeps the term remix culture relevant, which was largely made popular by Lawrence Lessig to support the production and distribution of derivative works, while doing justice to intellectual property. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm We must postulate an innate structure that is rich enough to account for the disparity between experience and knowledge, one that can account for the construction of the empirically justified generative grammars within the given limitations of time and access to data. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This will make clear the relationship of mashups to Remix at large, and will enhance our understanding of sampling as a critical practice in Remix and Critical Theory. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading By bringing about a standpoint for the reader, the textual structure follows a basic rule of human perception, as our views of the world are always of a perspective nature. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm The abstractness of linguistic structure reinforces this conclusion, and it suggests further that in both perception and learning the mind plays an active role in determining the character of the acquired knowledge. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf According to Schottelius, the complex structure of a language is generated by varying combinations of words from basic elements. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This reflexivity in web applications moves beyond basic sampling to find its efficiency with constant updating. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ They impose a very different structure on thought in that they represent the world by means of static images. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm Furthermore, an investigation of their work indicates that the underlying recursive principles that generate deep structure were assumed to be restricted in certain ways – for example, by the condition that new structures are formed only by the insertion of new “propositional content,” new structures that themselves correspond to actual simple sentences, in fixed positions in already formed structures. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The structure of software facilitates this larger social reality. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 The new representational structure as developed within the computer graphics field – a 3D virtual space containing 3D models – has gradually moved from a marginal to the dominant role. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja It seems to me that the models of remixing, sampling and appropriation conceptually are much richer than the Open Source idea. Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm Instead, for Deleuze the Idea is determined according to a logic of structure, in which contradiction between terms that actualise the structure should not be confused with the relations and transformations set out in the structure itself. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading The concept of the implied reader is therefore a textual structure anticipating the presence of a recipient without necessarily defining him: this concept prestructures the role to be assumed by each recipient, and this holds true even when texts deliberately appear to ignore their possible recipient or actively exclude him. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 No matter what form it takes, the remix is always allegorical, meaning that the object of contemplation depends on recognition of a pre-existing cultural code. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html In these two cases, the crisis of meaning (nonpresence in general, absence as the absence of the referent of perception or of meaning of the actual intention to signify) is always linked to the essential possibility of writing; and this crisis is not an accident, a factual and empirical anomaly of spoken language, but also the positive possibility and "internal" structure of spoken language, from a certain outside. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja (Mods “can include new items, weapons, characters, enemies, models, modes, textures, levels, and story lines.”) And of course, from the verry beginning of mass culture in early twentieth century, artists have immediately starting sampling and remixing mass cultural products – think of Kurt Schwitters, collage and particularly photomontage practice which becomes popular right after WWI among artists in Russia and Germany. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 (Let us extend the term “text” here to the visual arts and media at large.) This is the reason why citations are so necessary in academic writing, and certainly is something that is closely monitored in other areas of culture, like the music industry, where sampling is carefully controlled by way of copyright law. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The amount of credence accorded to written records undoubtedly varied from culture to culture, but Clanchy’s careful case history of the use of literacy for practical administrative purposes in eleventh- and twelfth-century England (1979) gives an informative sample of how much orality could linger in the presence of writing, even in an administrative milieu. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The influence of the cutting and switching from one record to another found in this particular recording can be sensed in megamixes that were produced in the music studio from actual samples. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 It follows that the reflexive mashup’s foundation in functionality does not make it free from the allegorical tendency that other forms of Remix are dependent on; however, this duality in purpose may be a hint as to the real possibilities that lie latent in emerging technologies, which can be tapped if one is critically aware of the creative potential of web 2,0. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As the simulation of social structure becomes richer, plot control becomes increasingly difficult; and it is easy to predict the decentered cybertext in which stories, plots, and counterplots arise “naturally” from the autonomous movements of the cybernetic constructs. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Like software mashups, Remix as discourse, then, offers a double face: it can be regressive or reflexive, depending on how the technology is used. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf First, data is sampled, most often at regular intervals, such as the grid of pixels used to represent a digital image. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm He argues that the nature of the phrase structure component is determined by the existence of proper names; that the existence of a phrase structure component is explained by the fact that “all the natural measures of complexity of an algorithm – size of the machine table, length of computations, time, and space required for the computation – lead to the ... EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 But sampling, as can be noticed from the various examples that have been discussed, begins to be supplanted by constant updating. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 This is not to promote some sort of conspiracy theory for the new economy, simply to note the significant formal similarities between the structure of software as a media technology and the structure of ideology – with the commodity as a waypoint between the two (the commodity and ideology in Debord, or Jean- Joseph Goux, or Roland Barthes, we should remember, are nearly synonymous). Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ The effect of the structure on the message concerns the problem of translation. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ Another difficulty has to do with the fact that although thought that is expressed in surfaces now predominates in the world, this kind of thought is not quite so much aware of its own structure as is thought expressed in lines. Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ The three types can be combined variously, the structure of TV, for example, being a complex combination of diachronicity and plain synchronicity. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In addition to its visible words and spaces, which we may call the script, a text includes a practice, a structure or ritual of use. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Like the other remixes it makes evident the originating sources of material, but unlike them it does not necessarily use references or samplings to validate itself as a cultural form. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 But by the beginning of the 2000s, the representational structure of computer graphics, for example a 3D virtual space, came to function as an umbrella which can hold all other image types regardless of their origin. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf you can extend the size of your territory by following the watercourse from each point along the way."7 Music has always sent out lines of flight, like so many "transformational multiplicities," even overturning the very codes that structure or12 arborify it; that is why musical form, right down to its ruptures and proliferations, is comparable to a weed, a rhizome.8 5 and 6. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 In every sense of the word, x-arn’s “Le Catalogue” is a remix of repetition via representation and is in essence a constant loop: the image that is accessed by the individual for viewing will never be repeated, because next time the image will appear with two more lines and therefore be different. Eric A. Havelock;  The Muse Learns to Write  1986;  http://www.thenewhumanities.net/books/Book%20Reviews16.html In the English of this widely used modern versionthe grammatical structure is atomistic, item is added to item using the connections supplied by the verb ‘to be’ and the preposition ‘with.’ The whole effect is static. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 Much of the production of early hip-hop relied on material sampling and quickly had problems with copyright holders; hip-hop producers were reprimanded with lawsuits. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 During the postmodern period, the concept of the music remix was developed. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 As previously defined, the Reflexive Remix demands that the viewer or user question everything that is presented, but this questioning stays in the aesthetic realm. Eduardo Navas;  THE FRAMEWORK OF CULTURE: REMIX IN MUSIC, ART, AND LITERATURE  2009;  http://remixtheory.net/?p=651#more-651 It is an evaluation of how an object or type of production may at times consist of citations from, or references to previous production, or be direct samplings that make evident how pre-existing material is present in, or is the content of a new form in terms of appropriation. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm In the course of these lectures I have mentioned some of the classical ideas regarding language structure and contemporary efforts to deepen and extend them. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html In effect, it might be said to me: you cannot allege that you account for the so- called graphematic structure of locution solely on the basis of the occurrence of failures of the performative, however real these failures might be, and however effective or general their possibility. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html It is no accident that in this scenario a feedback loop appears whose recursive structure resembles the recursive structures of the programs generating Sims's virtual creatures. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja Now we’re looking to a new set of tools to aggregate and remix microcontent in new and useful ways.” And it is much easier to “aggregate and remix microcontent” if it is not locked by a design. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Not that it is always thus; but the structure of possibility of this statement includes the capability of being formed and of functioning either as an empty reference, or cut off from its referent. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The energy generated by these Contradietory propositions rebounds like a loaded spring toward the very term that Maturana's closure was designed to erase, namely "reality." What is enacted rhetorically within the structure of this sentence is formalized in Luhmann's theory by investing the observer with the agency to draw a distinction. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja As Poscard points out, they “Moulton sought above all a different weighting of the various soundtracks, and worked the rhythmic elements of the disco songs even more clearly and powerfully…Moulton used the various elements of the sixteen or twenty-four track master tapes and remixed them.” In most cultural fields today we have a clear-cut separation between libraries of elements designed to be sampled – stock photos, graphic backgrounds, music, software libraries – and the cultural objects that incorporate these elements. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf An algorithm specifies the sequence of steps to be performed on any data, just as a hypermedia structure specifies a set of navigation paths (for example, connections between the nodes) which potentially can be applied to any set of media objects. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm As noted earlier, the empirical problem is to find a hypothesis about initial structure rich enough to account for the fact that a specific grammar is constructed by the child, but not so rich as to be falsified by the known diversity of language. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Thus the elements and the structure are independent of each other --rather than hardwired together, as in traditional media. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja That year M/A/R/S released their record “Pump Up the Volume”; as Poscardt points out, “This record, cobbled together from a crazy selection of samples, fundamentally changed the pop world. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The narrative and structure is broken into five separate segments for readers to explore, and it brings up feminist concerns, theoretical discussions about authorship, and other issues as readers navigate through the text. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Artists today program forms more than they compose them: rather than transfigure a raw element (blank canvas, clay, etc.), they remix available forms and make use of data. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ Quilting is an early form of sampling. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf If in traditional media the elements are "hardwired" into a unique structure and no longer maintain their separate identity, in hypermedia the elements and the structure are separate from each other. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 This particular dynamic is actually an extension of sampling, which started during the early days of modernism with photography and music. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 It is here where the mission of remix culture as a means for the people’s voice as a creative collective emerges, and appropriates back the principles of Remix that DJ’s developed in the early days of Dub, and Hip Hop. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Mashups actually have roots in sampling principles that became apparent and popular in music around the seventies with the growing popularity of music remixes in disco and hip hop culture, and even though mashups are founded on principles initially explored in music they are not straight forward remixes if we think of remixes as allegories. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 It is one of the most important sampling experiments, along with Marrs’s “Pump Up The Volume” which can be considered an early mashup still relying on the concept of a uniting groove as first experimented on the turntables by Grandmaster Flash. Lev Manovich;  The Practice of Everyday (Media) Life: From Mass Consumption to Mass Cultural Production?  2009;  http://www.jstor.org/stable/10.1086/596645#fn9 Note that we are not talking about “classical” social media or “classical” user-generated content here, since, at least at present, many such portfolios, sample projects, and demo reels are being uploaded on company web sites and specialized aggregation sites known to people in the field. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 Thus, culture is redefined by the constant flow of information in fragments dependent on the single activity of sampling. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf This required standardization of both image dimensions (size, frame ratio, contrast) and of sampling rate of time (see “Digital Cinema” section for more detail). Christian Kerslake;  The Vertigo of Philosophy:Deleuze and the Problem of Immanence  2002;  http://www.generation-online.org/p/fpdeleuze8.htm The intelligible articulation of the structure of self-differentiation is what Hyppolite will call sense, while the movement itself can be called expression. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history This might be the best way for readers to approach the carefully interwoven philosophy of Aristotle: following the electronic links would allow readers to sample from various texts and move progressively deeper into the problems that each text poses. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja To quote Poscardt one last time, “however much quoting, sampling and stealing is done – in the end it is the old subjects that undertake their own modernization. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history A written text is a structure in space that implies a structure in time: writing turns time into space. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This example is previewed to argue that, while Remix is mostly recognized for its three basic forms, it is the Regenerative Remix—the fourth form—that offers a great challenge, as the tendency to appropriate material in the name of efficiency does not always mean that proper recognition of the originating source is performed. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf It consists of tracing, on the basis of an overcoding structure or supporting axis, something that comes ready-made. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 One of the first claims extracted from Chun is that there is a similarity, which we may call a formal similarity, between the structure of ideology and the structure of software. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 The regressive mashup as an aesthetic depends on the recorded signs that are not mixed but transparently juxtaposed: they are recorded to be repeated, accessed, or looked at perfectly over and over again, while the Reflexive Mashup in Web 2,0 no longer relies on sampling but instead on constant updating, making incidental not only the allegorical reference that validates the Regressive Mashup, but also pushing forward with a constant state of action toward reflection on what is being produced each time the mashup is accessed. EDUARDO NAVAS;  REMIX: THE BOND OF REPETITION AND REPRESENTATION  2009;  http://remixtheory.net/?p=361 The activity of the hip hop DJs evolved into sampling bits of music; they eventually evolved from being live performers to music studio producers, which means that based on the principles of sampling, they were cutting/copying and pasting pre-recorded material to create their own music compositions. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Leaving aside the hand-waving explanations of structure and organization, that something is basically the integrity of a selfcontained, self-perpetuating system that is operationally closed to its environment. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 In either case web application mashups, for the most part, leave the actual code intact, and rely on either dynamic or static sampling, meaning that they either take data from a source once (static) or check for updates periodically (dynamic). T. W. Adorno;  The Essay a s Form  1984;  http://links.jstor.org/sici?sici=0094-033X%28198421%2F22%290%3A32%3C151%3ATEAF%3E2.0.CO%3B2-C The second of these rules, the decomposition of the object into "as many parts as possible and as might be necessary for its adequate ~olution,"~ formulates that analysis of elements under whose sign traditional theory equates a conceptual order with the structure of being. Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ They show that our “being-in-the-world” can be changed, if the structure of our codes is changed, and this is important not only for the understanding of our situation, but also for any effort to change it. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Following the Velvet Revolution, the aesthetic charge of many media designs is often derived from more “simple” remix operations – juxtaposing different media in what can be called “media montage.” However, for me the essence of this Revolution is the more fundamental deep remixability illustrated by the example analyzed above. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 As previously noted, the remix in music was created and defined by the DJs in the early 1960’s and late 70’s in New York City, Chicago and other parts of the United States. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm To summarise, it seems to me that neither Goodman nor Putnam offers a serious counter-argument to the proposals concerning innate mental structure that have been advanced (tentatively, of course, as befits empirical hypotheses) or suggests a plausible alternative approach, with empirical content, to the problem of acquisition of knowledge.

CHAPTER
FIVE

Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The objective of linear writing is to critique the imagination. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Most modern methods for making series proliferate or a multiplicity grow are perfectly valid one direction, for example, a linear direction, whereas a unity of totalization asserts itself even more firmly in another, circular or cyclic, dimension. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Rather than accept that this paradoxical result undermines my linear-nonlinear distinction, I contend that by destroying itstraversal function it exposes the inherent instability of the metaphysical concept of “the text itself.” Thus, Agrippa becomes nonlinear only if we choose to accept the “text behind-the-text” as more real than the physical object that can refuse to be read. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html For instance, the wall inscriptions of the temples in ancient Egypt were often connected two-dimensionally (on one wall) or three-dimensionally (from wall to wall and from room to room), and this layout allowed a nonlinear arrangement of the religious text in accordance with the symbolic architectural layout of the temple (Gundlach 1985). Vilém Flusser;  The Codified World  1978;  http://www.flusser-archive.org/ If one considers scientific thinking as the highest expression of historical consciousness—because it raises the logical and procedural thinking of the linear text up to the level of method—then one can say: the victory of texts over images—of science over magic—is an event of our most recent history and far from being counted as conclusive. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Nonlinear texts can be very different from each other, at least as different as they are from the linear texts. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ And, in a similar way, these surface media, including painting, graphics, and posters, are having increasing recourse to linear thought, and they can do so because their own technical advance permits it. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Freeman and Skarda's data on the olfactory perception of rabbits are akin to Maturana's results, in that the data indicate the rabbit's responses are transformative and highly nonlinear, influenced not only by the experience at hand but also by previous experiences the animal has had, his emotional state at the moment, and a host of other factors. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In this, hypertext is not different from paper-based linear texts. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Instantiating a linear narrative that turns into a circle, the book simulates an autopoietic structure in which the details produce the overail organization, and the organization produces the details. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ We all know that a film is a linear sequence of pictures, but while reading or viewing a film, we forget this fact. Vilém Flusser;  Habit: The True Aesthetic Criterion  1990;  http://www.flusser-archive.org/ The novelty of such a criticism, its terror, its ugliness, is not so much the fact that it denies absolute values, but rather that it can no longer be linear, and thus confounds the upper with the lower, the sublime with the infernal. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html One example of such anti-linear thought will suffice. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The dilemma reveals the tension between the conservative circularity of autopoiesis and the linear thrust of evolution. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Even when he is concerned with the linear brauehing structures of evolution, he turns this linearity into a circle and tries to invest it with a sense of inevitability. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ In the first position, he stands in the midst of static images (in myth); in the second position, he stands in the midst of linear progressive concepts (in history); in the third position he stands in the midst of images that order concepts (in “structures”). Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Although Bush emphasizes the “trail”—the linear ordering of interesting items from the “maze of materials available”—he allows his user to go off on little side excursions. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext I don’t know how we could decide whether associative (hypertextual) or linear thinking is more “natural.” Both hypertexts and linear texts are highly artificial forms of writing. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf There are undoubtedly local traditions, but nonlinear strategies appear to rise out of a prevalent and trans-historic need to compose a practical effect, perpendicular to linear textuality, but usually with a specific and constructive or subversive rather than sensationalistic or frivolous objective. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Traversing this path, the "doing" of the reader-the linear turning of pages as she reads-becomes also a kind of"knowing," for she experiences the structure ofautopoiesis as weil as comprehends it when the text circles back on itself. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Since we now regard labyrinthine and linear as incompatible terms, and since the labyrinth no longer denotes linear progress and teleology but only their opposites, its status as a model of narrative text has become inapt for most narratives. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ Then they subjected this image to a linear critique (the case of the alphanumerical explanation). Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Und verblüffend direkt ergibt sich eine dritte Folgerung für das oben gestellte Problem, wie die linearen Texte zum sprachlichen System sich verhalten. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The dilemma reveals the tension between the conservative circularity of autopoiesis and the linear thrust of evolution. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The new works do not have a single linear order, corresponding to the pages of the book or the columns of the papyrus roll, and so there is no order to violate. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In terms of the simplified hierarchy of nonlinear texts, these classes of figures belong to the following levels: forking, found in the spatially nonlinear text; linking/jumping, belonging to the stratum of hypertext; permutation, computation, and polygenesis, all found in both determinate and indeterminate cybertext. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf If we turn to rhetoric, we see that nonlinearity is clearly not a trope, since it works on the level of words, not meaning; but it could be classified as a type of figure, following Pierre Fontanier’s taxonomy of tropes and figures. Vilém Flusser;  Habit: The True Aesthetic Criterion  1990;  http://www.flusser-archive.org/ However: the considerations advanced so far have not yet really touched the problem of habit, if habit is taken as the basic criterion for art criticism, because it now looks as if the problem were to build a linear scale of values marked by zones to be called “ugly,” “beautiful,” “pretty,” and “kitsch,” and to have the phenomena glide along the scale in order to evaluate them. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The shock of discovering that one is not a reader can only happen (and only accidentally) with a linear text, because that is the only text in which the metaphysics of a real reader has any credibility and the only text in which the reader can exist as a reducible, accountable figure. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history These are traits he shares with such writers as Kierkegaard, Nietzsche, and Wittgenstein, each of whom in his own way attacked the development of systematic, linear argument. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Es ist beim Schriftbewußtsein von einem 'historischen Bewußtsein' zu sprechen." Konsens ist zunächst die Tatsache, daß die Schrift ihre Zeichen in eine materiell-lineare Anordnung bringt. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The individual copy-as-text is linear, because there is only one sequence: first, the decrypted scripton once, then the reencrypted one for ever after; but the text-as-copy may turn out to be either of the scriptons and is therefore nonlinear. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ (A Venus of Willendorf may tell a story, but a film tells its story differently; it tells it historically, along a line.) Thus we must rectify our explanation: the present civilization does not look like the result of a linear development from image to concept, but rather like the result of a sort of spiral movement from image through concept to image. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ A condition already quite pitiful for linear, historical thought. Wolfgang Iser;  THE RANGE OF INTERPRETATION  2000;  http://books.google.de/books/about/The_range_of_interpretation.html?id=9IPLzzYy2hAC&redir_esc=y Such a history does not proceed as a linear development toward a distant goal. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history If linear and hierarchical structures dominate current writing, the computer now adds a third, the network as a visible and operative structure. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Much simpler examples of nonlinear texts are some of Guillaume Apollinaire's "calligrammes" from early in this century (Apollinaire 1966). Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Daß die Netzmetapher an den etablierten Begriff der Assoziation anzuschließen ist, diesen Begriff aber gleichzeitig entpsychologisiert und an das sprachliche Funktionieren bindet, daß sie die Bestimmung der Linearität einerseits relativiert und andererseits in Richtung einer komplexeren Vorstellung ausbaut, daß sie eine Signifikantenanordnung im Außenraum mit Annahmen über Strukturen im Inneren der Gedächtnisse verbindet und die irreduzible Differenz zwischen beiden Polen gleichzeitig aufrechterhält - all dies macht die Leistungsfähigkeit der Netzmetapher aus. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html The fact of hypertext, however, demonstrates quite clearly that digitality does not necessarily lock one into either a linear world or one of binary oppositions. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf A nonlinear text is a work that does not present its scriptons in one fixed sequence, whether temporal or spatial. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In linear experimental texts the subversive effect is sometimes achieved by a “distance between narrator and narratee” and sometimes by the “loss of narratee”—the narrator as solipsist. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Nietzsche's aphorisms shatter the linear unity of knowledge, only to invoke the cyclic unity of the eternal return, present as the nonknown in thought. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The fact that we increasingly experience the world through grainy pictures like photos and TV and less through printed, linear texts is obviously not responsible for construing it more and more as a heap of particles and less as a flux of events. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In the conceptual framework presented here, the linear text may be seen as a special case of the nonlinear in which the convention is to read word by word from beginning to end. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In that sense the book is not linear at all. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Als Buch-Labyrinthe verstanden seien darum im folgenden auf materiellvisueller Ebene nicht-linear konstruierte Bücher, die den Leser explizit hin und her ‘schicken’, durch typographische Mittel, Leseanleitungen, nicht-lineare Numerierungen oder andere Signale, sowie Text-BausteinSammlungen. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history He argued that linear writing was “rooted in a past of nonlinear writing, a writing that spells its symbols pluri-dimensionally; there the meaning is not subjected to successively, to the order of a logical time, or to the irreversible temporality of sound” Nonlinear writing had been suppressed, though never eradicated, by linear writing. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ Those who use texts to understand the world, those who “conceive” it, mean a world with a linear structure. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Nonlinearity can be achieved in many ways, the simplest of which is a script forking out in two directions on a surface, forcing its witness (the user) to choose one path in preference to another. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ To return to our argument, at present we dispose of two media between ourselves and the facts—the linear and the surface. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html An dieser Stelle besteht die Gefahr, daß hinter dem Modell das Ausgangsproblem verschwindet, und in der Rede von Linearität, Simultanität, Aktualisierung und Bahnung die konkrete 'lebendige' Sprache nicht mehr wiederzuerkennen ist. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Or worse, what if the text starts by warning us against possible attacks of illegitimate nonlinearities, then proceeds to order usto go at once to page 50 for further instructions and skip the intervening pages that, we are told, have been contaminated by subversive directions? Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The alphabet was invented to denote the speaking code (to subjugate it to the clear and distinct rules of linear writing) and to refashion it into an effective tool for a critique of the imagination. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Such a history does not proceed as a linear development toward a distant goal. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ (One is better able to hunt the pony if one has previously made a picture of it for oneself.) For the following reasons, the inventors of linear writing believed that the hunt still did not go well enough: The vision one gains when stepping back from an object is fleeting, and it has to be fixed in a memory to serve as a model for future acting. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Meist sind es kürzere Textbausteine, die auf diese Weise verknüpft werden; in jedem Fall entsteht ein komplexes Geflecht, das lineare Syntagmen in eine neue, n-dimensionale Netzstruktur überführt. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Linear argument, in other words, forces one to cut off a quoted passage from other, apparently irrelevant contexts that in fact contribute to its meaning. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Assoziationen, denen keineswegs ein distinktiv-linearer oder netzförmig/multilinearer Charakter zugeschrieben werden kann. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ And, in addition, they are developments from conceptual thought in that they advance along linear discursive lines, which are conceptual. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html In his phenomenology of literature, Ingarden (1973, 305-13) insists that the integrity of the "literary work of art" depends on the "order of sequence" of its parts; without this linear stability the work would not exist. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Particularly problematic was the word nonlinear. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ In other words, the world of linear fiction, the world of the elite, is more and more disclosing its merely conceptual, fictitious character—and the world of surface fiction, the world of the masses, is masking its fictitious character ever more successfully. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ It can be no accident that historical feeling was first articulated by the Jews—the people of the book, that is, of linear writing. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Agrippa is a unique lesson in textual ontology, a linear text that seems to flirt with nonlinearity, not through its convention or mechanism but through the difference between its used and unused copies. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html In der Theorie verstärkt sich die Tendenz, ihren eigenen Textcharakter zu reflektieren; es entsteht der Verdacht, daß insbesondere historische Darstellungen eine Linearität in die geschilderten Ereignisse überhaupt erst hineintragen. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Wenn es also eines der großen Rätsel ist, auf welchem Weg das sprachliche System in die Köpfe hineinkommt, wäre hier - vorläufig und immer im Rahmen des reduziert/abstrahierten Modells - zu antworten, daß es die äußeren, linearen Texte sind, die die Assoziationswege bahnen, die dann den Kernbestand des sprachlich verfaßten Wissens bilden. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ From the point of view of the texts that will flow into the box, this will be a utopian situation: the box is the “fullness of time,” because it devours linear time and freezes it into images. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In this essay I outline a theory of nonlinear texts and investigate some of its possible implications for the practice of literary theory and criticism. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html My name is Charlotte Wood.' The chapter continues with Wood's brief biography, interspersed with fragments that stand at odds with the tone and structure of the linear chronological narrative: 'Do you want me to call you yes. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The digressions and omissions in Sterne’s novel read like hypertext to me, and in fact, the general defiance of linearity and a distortion of conventional ordering didn’t seem quite right in print: Tristram Shandy needed the sort of reader participation I was becoming accustomed to in e-lit. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf To semiotics, texts are chains of signs, and therefore linear by definition. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ This closing of the circle of writing (of enlightenment altogether), this post Hegelian critique of natural science and of its technology, is only a young phenomenon that already indicates the crisis of linearity. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ There is the linear time in which the pictures of scenes follow one another. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Consequently, while NLE (the standard abbreviation for non-linear editing software) gave the editor many tools for adjusting the edits, they took for granted the constant of film language that came from its industrial organization – that all frames have the same size and aspect ratio. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Das Bild des Netzes verbindet lineare Achsen oder Vektoren zu einer zwei-, drei- oder mehrdimensionalen Struktur. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ The mood of the eternal return of the same (the magic mood) is replaced by the dramatic mood of linear progress (and it is secondary if this progress is seen as a fall from a perfect original situation or as a rise to utopian situations.) Differently said: the alphabetic critique of the imagination leads to a linear, causal explanation of images. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history But instead the new electronic medium redefines the book in a way that can incorporate both linear and nonlinear form. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Und Lacan setzt exakt beim Problem der Linearität ein: "Die Linearität, die F. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf A Typology of Nonlinear Textuality The use of the term nonlinearityin this essay is grounded in mathematics and not inspired by the modern physical sciences. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ Thereafter they calculated this linear critique (the case of the numerical analysis). Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ Critical thinking results from the praxis of linear writing. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles In particular, he emphasizes Barthes’ writing about the writerly text and its non-linear nature and Derrida’s about intertextuality and textual openness. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Derrida suggested that “[t]he end of linear writing is indeed the end of the book”. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf She defines “book labyrinths” on a material level as “non-linear constructed books, which explicitly ‘send’ the reader to and fro by means of typography, reading instructions, non-linear pagination or other signals, or as collections of text segments” (transl. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf I have not tried to present an exhaustive empirical survey of such types or to give a detailed historical exposition of the development and spread of textual nonlinearity. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ We are “Western people” because our “forma mentis” has been shaped by the linearity of the alphanumeric code. Vilém Flusser;  On the Theory of Communication  1986–87;  http://www.flusserstudies.net/ This explains the famous sentence “The medium is the message.” We can distinguish, grosso modo, three types of structures: those that order the symbols in linear sequences (the diachronical ones); those that order them in surfaces (the plain synchronical ones); and those that order them in space (the tridimensional synchronical ones). Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf If we want to know what is going on between nonlinear texts and their users, we must come up with a concept that implies both more and less than reading and redefines literary satisfaction as well as hermeneutic behavior. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf As I have shown, in addition to hypertext there is a wealth of nonlinear text types, from ancient inscriptions to sophisticated computer programs based on the latest semantic research. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Passages such as this, in the form of 'fake' letters from a 'real' not only blur the boundaries of reality and fiction, but serve to expose the artifice of the format and linearity of 'the novel.' Ultimately, Acker raises more questions than answers, but succeeds in provoking thought concerning the point at which the author and reader engage, and the idea that the authorial voice is only as 'real' as the characters portrayed. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Aarseth highlights the fact that reading paths through a book are actually less linear and predfined as they are in a hypertext. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Since the paradigms and practice of literary theory cannot remain unaffected by its encounter with nonlinear literature, except by pretending it never happened, I both discuss new applications of literary theory and suggest some possible new departures. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The difference between these two types of experience can be explained by the presence or absence of an established (meaningful) ritual, which must absolve the user from the burden of reading, which in the case of nonlinearity may be defined as the frustrating attempt to harmonize contradictory scriptons from the same text. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Many scripts across the world have been developed independently of one another (Diringer 1953; Diringer 1960; Gelb 1963): Mesopotamian cuneiform 3500 BC (approximate dates here from Diringer 1962), Egyptian hieroglyphics 3000 BC (with perhaps some influence from cuneiform), Minoan or Mycenean ‘Linear B’ 1200 BC, Indus Valley script 3000–2400 BC, Chinese script 1500 BC, Mayan script AD 50, Aztec script AD 1400. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Film and video editing systems and the computer simulations of them that came to be known as non-linear editors (today exemplified by Avid and Final Cut ) have conceptualized a media project as a sequence of shots organized in time. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Nonlinear texts and literary theories may have a lot to say to each other, but we should not let only one side do all the talking. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ One can see, in this (admittedly somewhat modernizing) phrasing, the invention of linear writing was given the word as the germ of future, Western culture. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Whenever I have had the opportunity to present the perspective of ergodic literature and cybertext to a fresh audience of literary critics and theorists, I have almost invariably been challenged on the same issues: that these texts (hypertexts, adventure games, etc.) aren't essentially different from other literary texts, because (1) all literature is to some extent indeterminate, nonlinear, and different for every reading, (2) the reader has to make choices in order to make sense of the text, and finally (3) a text cannot really be nonlinear because the reader can read it only one sequence at a time, anyway.

CHAPTER
SIX

Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf Is it not what an author has written? Michel De Certeau;  Vocal Utopias: Glossolalias  1996;  http://ebookbrowse.com/6794-vocal-utopias-glossolalias-pdf-d432092098 But bound to the question of the beginnings of the spoken word [la parole] is the question of its lapsus or its end. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf This writing provides for consciousness as nothing else does. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Each morning we would wake up, and each of us would ask himself what plateau he was going to tackle, writing five lines here, ten there. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The electronic writer may embed hierarchical structures inside of larger networks, or networks inside of hierarchies. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Barthes writing is decadent in the sense that it is a decline or falling away from an ideal form of writing for the age of print. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Here again something that Derrida and other critical theorists describe as part of a seemingly extravagant claim about language turns out precisely to describe the new economy of reading and writing with electronic virtual, rather than physical, forms. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Saussure was thus never able to think that writing was truly an “Image,” a “figuration,” a “representation” of the spoken language, a symbol. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text I cannot avoid this ambiguity because I cannot cleanse the word "pleasure" of meanings I occasionally do not want: I cannot avoid the fact that in French "pleasure" refers both to a generality ("pleasureprinciple") and to a miniaturization ("Fools are put on earth for our minor pleasures"). Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In our culture, how does one characterize a discourse containing the author function? N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Instead of an immaterial work, this text foregrounds the materiality of fictional bodies, authorial bodies, readerly bodies, and the writing technologies that produce and connect them. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html And how would the spread of cheap printed materials affect the culture of the Word, bringing scribbling into every hut and hovel whose occupants had hitherto relied on priests to interpret writing for them? Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Neurosis is a makeshift: not with regard to "health" but with regard to the "impossible" Bataille speaks of ("Neurosis is the fearful apprehension of an ultimate impossible," etc.); but this makeshift is the only one that allows for writing (and reading). Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Let us recall the Aristotelian definition: “Spoken words are the symbols of mental experience and written words are the symbols of spoken words.” Saussure: “Language and writing are two distinct systems of signs; the second exists for the sole purpose of representing the first”. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf In current usage, however, the notion of writing seems to transpose the empirical characteristics of the author into a transcendental anonymity. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The latter no longer comes and goes by means of the writing hand, the properly acting hand, but by means of the mechanical forces it releases. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text With the writer of bliss (and his reader) begins the untenable text, the impossible text. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The same fascination with oral speech continues unabated for centuries after writing comes into use. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The phonetic alphabet invented by ancient Semites and perfected by ancient Greeks, is by far the most adaptable of all writing systems in reducing sound to visible form. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Sanity is, arguably, merely the most familiar form of irrationality.' What Acker is also stating is that her writing is, in turn, contributing to that garbage and noise. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html In his book Digital Poetics: Hypertext, Visual-Kinetic Text and Writing in Programmable Media, Glazier argues that electronic literature is best understood as a continuation of experimental print literature. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y So ist es für Mallarme zum Beispiel die Sprache, die spricht, und nicht der Autor; das Schreiben wird dann zu einem Akt, in dem sich die Sprache und nicht der Autor präsentiert. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html This fanciful scenario is meant to suggest that the place of writing is again in turmoil, roiled now not by the invention of print books but the emergence of electronic literature. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf The word work and the unity that it designates are probably as problematic as the status of the author's individuality. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf The manner in which they are articulated according to social relationships can be more readily understood, I believe, in the activity of the author function and in its modifications than in the themes or concepts that discourses set in motion. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf It is as if the author, beginning with the moment at which he was placed in the system of property that characterizes our society, compensated for the status that he thus acquired by rediscovering the old bipolar field of discourse, systematically practicing transgression and thereby restoring danger to a writing that was now guaranteed the benefits of ownership. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ The reason for the invention of writing as a tool for the criticism of images is found in the internal dialectic of the images themselves. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Whatever recuperations the authors attempt through their title, the tree Darwin used to image descent has a branching structure that remains at odds with the circularity of autopoiesis. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html According to Calcutt and Shepherd, the uncertainty regarding her age is 'indicative of a contrary writer committed to both the destruction and creation of identity,' a suggestion which is relatively accurate in describing at least one of Acker's primary preoccupations.Although she would later return to an academic environment in a teaching capacity, while initially at college she studied a number of writing courses - all of which she 'hated:' I took a lot of writing courses when I was in college... Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Now the word (vox) is already a unity of sense and sound, of concept and voice, or, to speak a more rigorously Saussurian language, of the signified and the signifier. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer ‘The publication of the Versuche’, as the author of that series writes in the introduction, ‘takes place at a point in time at which certain works should no longer so much relate individual experiences (have the character of a work), but rather should be aimed at the utilization (transformation) of certain institutes or institutions.’ What is proposed is not a spiritual renewal such as the fascists proclaim, but technical innovations. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Bad writing is all flesh, and dirty flesh at that...Hypertext is everything that for centuries has been damned by its association with the feminine". Vilém Flusser;  The Codified World  1978;  http://www.flusser-archive.org/ After the invention of printing, centuries passed before writers learned that writing means storytelling. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html This involved relinquishing authorial control, 'a commitment to the avant-garde tradition' and the distribution of her writing in serial form as part of a mail-art network. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf My use of the word textis seemingly at odds with that of certain schools of textual theory that regard the text as a semantic network of symbolic relations, loosely attached to the notion of the literary work. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf If this is what is meant by writing, the antiquity of writing is perhaps comparable to the antiquity of speech. EDUARDO NAVAS;  THE AUTHOR FUNCTION IN REMIX  2005;  http://remixtheory.net/?p=309 In other words, discourse as developed by an author can be changed. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer There you have the key word about which there has long been a debate, as you well know. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl Spoken by the author on a tape recording, this and other permutation poems of Gysin were not solely mathematical computations, but also incantations. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html To the semantic field of the word communication belongs the fact that it also designates nonsemantic movements. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Electronic writing threatens to redefine historiography in a way that reveals what Sontag has called the “impossibility or irrelevance of producing a continuous, systematic argument.” The same redefinition applies to all academic disciplines, in which scholarship is now understood as the producing of systematic argument for publication. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Now, the word communication, which nothing initially authorizes us to overlook as a word, and to impoverish as a polysemic word, opens a semantic field which precisely is not limited to semantics, semiotics, and even less to linguistics. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf At last, in the cybertext, the user can become a little akin to an author—not, I hasten to add, to the author of the cybertext (and perhaps the conception of author should not be stretched this far), but perhaps, say, to a novelist of the nineteenth century. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 Indeed any understanding of contemporary visual mediation that ignores software does so at its own peril, in an age when cinema has become synonymous with Final Cut Pro, photography with Photoshop, writing with Microsoft Word, and on and on. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Plato was unwilling to set out his philosophy as a treatise, as a linear progression in which the writer assumes overt control of the argument. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See It is significant that the word "reflexivity" does not occur in the Macy transcripts. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf Although, since the eighteenth century, the author has played the role of the regulator of the fictive; a role quite characteristic of our era of industrial and bourgeois society, of individualism and private property, still, given the historical modifications that are taking place, it does not seem necessary that the author function remain constant in form, complexity, and even in existence. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf I have discussed the author only in the limited sense of a person to whom the production of a text, a book, or a work can be legitimately attributed. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf The reader of the Text may be compared to someone at a loose end (someone slackened off from any imaginary); this passably empty subject strolls -- it is what happened to the author of these lines, then it was that he had a vivid idea of the Text -- on the side of a valley, a oued flowing down below (oued is there to bear witness to a certain feeling of unfamiliarity); what he perceives is multiple, irreducible, coming from a disconnected, heterogeneous variety of substances and perspectives: lights, colours, vegetation, heat, air, slender explosions of noises, scant cries of birds, children's voices from over on the other side, passages, gestures, clothes of inhabitants near or far away. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html I choose this example also because the analysis which "retraces" the origin and function of writing is placed, in a kind of noncritical way, under the authority of the category of communication. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Ferdinand de Saussure (1857–1913), the father of modern linguistics, had called attention to the primacy of oral speech, which underpins all verbal communication, as well as to the persistent tendency, even among scholars, to think of writing as the basic form of language. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf In some coded systems the writer can predict only approximately what the reader will read off, as in the system developed by the Vai in Liberia (Scribner and Cole 1978) or even in ancient Egyptian hieroglyphics. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Thus a hierarchy of values emerged which placed at the ascendant end of the scale the disembodied, the creative, the masculine, and the writer who worked for glory; at the lower end of the scale were the embodied, the repetitive, the feminine, and the writer who worked for money. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl But for both writers, technology is a formal means to ultimately manipulate meaning, not formalisms, whereas a computer program, be it a compiler, a word processor, an image or sound manipulation program, is conceived of as a symbolic formalism employed for an equally formal manipulation of symbols. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf They can be summarized as follows:(1) the author function is linked to the juridical and institutional system that encompasses, determines, and articulates the universe of discourses; (2) it does not affect all discourses in the same way at all times and in all types of civilization; (3) it is not defined by the spontaneous attribution of a discourse to its producer but, rather, by a series of specific and complex operations; (4) it does not refer purely and simply to a real individual, since it can give rise simultaneously to several selves, to several subjects - positions that can be occupied by different classes of individuals. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm In a domain as infinitely special as the one I am about to enter, it is always by virtue of the fundamental law of the human word in general that a question like that of consecutiveness or non-consecutiveness may be posed. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The fact that this sewing takes place within the fiction makes Mary Shelley a character written by Shelley Jackson rather than an author who herself writes. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja While Adorno and Horkheimer were writing about "culture industry" already in the 1940s, it was not then - and its not today - a true modern industry. Michel Foucault;  Author Function  1977;  http://www9.georgetown.edu/faculty/irvinem/theory/Foucault-AuthorFunction.html At the same time, however, "literary" discourse was acceptable only if it carried an authorÕs name; every text of poetry or fiction was obliged to state its author and the date, place, and circumstance of its writing. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See The authors use the example to illustrate how a seemingly teleological project can emerge from processes that have no awareness of a larger goal. Roland Barthes;  From Work to Text - 2  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf I know the word is fashionable (I am myself often led to use it) and therefore regarded by some with suspicion, but that is exactly why I should like to remind myself of the principal propositions at the intersection of which I see the Text as standing. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 They are complex aggregates yes, but it is foolish to think that writing an ‘if/then’ control structure in eight lines of assembly code is any more or less machinic than doing it in one line of C, just as the same quadratic equation may swell with any number of multipliers and still remain balanced. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ Instead, it proposes to consider a tendency that underlies those problems: namely, the tendency away from linear codes such as writing and toward two-dimensional codes such as photographs, films, and TV, a tendency that may be observed if one glances even superficially at the codified world that surrounds us. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The word-signs become type, and the writing stroke disappears. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html J. David Bolter and other historians of writing have pointed out, for example, that initially writing, which served priestly and monarchical interests in recording laws and records, appeared purely elitist, even hieratic; later, as the practice diffused down the social and economic scale, it appeared democratizing, even anarchic. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Hypertext blurs the boundaries between reader and writer and therefore instantiates another quality of Barthes's ideal text. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf Saint Jerome proposes four criteria: (i) if among several books attributed to an author one is inferior to the others, it must be withdrawn from the list of the author's works (the author is therefore defined as a constant level of value); (2) the same should be done if certain texts contradict the doctrine expounded in the author's other works (the author is thus defined as a field of conceptual or theoretical coherence); (3) one must also exclude works that are written in a different style, containing words and expressions not ordinarily found in the writer's production (the author is here conceived as a stylistic unity); (4) finally, passages quoting statements made or mentioning events that occurred after the author's death must be regarded as interpolated texts (the author is here seen as a historical figure at the crossroads of a certain number of events). Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Its declared purpose indeed confirms, saying what goes without saying, the subordination of grammatology, the historico-metaphysical reduction of writing to the rank of an instrument enslaved to a full and originarily spoken language. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf For, according to Lacan, even the word "corpse" is a euphemism in reference to the real.[32] Accordingly, the invention of the Morse alphabet in 1837 was promptly followed by the tapping spectres of spiritistic seances sending their messages from the realm of the dead. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The physical properties of early writing materials encouraged the continuance of scribal culture (see Clanchy 1979, pp 88–115, on ‘The technology of writing’). Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm A privilege, then, of speech over writing, and of phonetic writing over every other system of notation or every other form of inscription, in particular over hieroglyphic or ideographic writing, but also over formal mathematical writing, algebra, pasigraphics, and other projects of universal writing of the Leibnizian type, which, as Leibniz said, 'have in principle no need to refer to the voice' or to the word (vox). Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html It is clearly apparent that Acker's wide-scale borrowing from existing sources represents a following of the directions for writing laid out within the bodies of Burroughs' fictive texts and in The Third Mind. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf By salvaging already used objects, products that have come to the end of their functional life, the New Realists can be seen as the first landscape painters of consumption, the authors of the first still lifes of industrial society. T. W. Adorno;  The Essay a s Form  1984;  http://links.jstor.org/sici?sici=0094-033X%28198421%2F22%290%3A32%3C151%3ATEAF%3E2.0.CO%3B2-C Such writing does not criticize basic abstract concepts, mindless dates, worn-out clichs, but implicitly and thereby with the greater complicity, it presupposes them. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf I say "ethical" because this indifference is really not a trait characterizing the manner in which one speaks and writes but, rather, a kind of immanent rule, taken up over and over again, never fully applied, not designating writing as something completed, but dominating it as a practice. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Rather, an assemblage establishes connections between certain multiplicities drawn from each of these orders, so that a book has no sequel nor the world as its object nor one or several authors as its subject. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf There is as yet no way to calculate how many languages have disappeared or been transmuted into other languages before writing came along. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf From the midsixteenth century on, a sense of the complex relationships of writing and speech grew stronger (Cohen 1977). Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf The truth is quite the contrary: the author is not an indefinite source of significations that fill a work; the author does not precede the works; he is a certain functional principle by which, in our culture, one limits, excludes, and chooses; in short, by which one impedes the free circulation, the free manipulation, the free composition, decomposition, and recomposition of fiction. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf There are no visible links in Afternoon, and the user may click on any word in the scriptons to see if they yield (link to) something special. Jacques Derrida;  Speech and writing according to Hegel  1993;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida1.htm And the fact that Hegel uses the word 'pyramid' to designate the sign, that he uses this sign, this symbol, or this allegory to signify the sign, that the sign's signifier here is the pyramid, this fact will be important for us. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf But in speaking as in writing, some recipient must be present, or there can be no text produced: so, isolated from real persons, the writer conjures up a fictional person or persons. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The one that has dominated the alphabetic cultures of the ‘West’ over the last 300 years or so is 3that of mode of writing with medium of book and page. T. W. Adorno;  The Essay a s Form  1984;  http://links.jstor.org/sici?sici=0094-033X%28198421%2F22%290%3A32%3C151%3ATEAF%3E2.0.CO%3B2-C Established thought readily ascribes that differentiation to the mere psychology of the author and then thinks that it has adequately dealt with it. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm Spacing as writing is the becoming-absent and the becoming-unconscious of the subject. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ But there is yet another, and more profound, reason for the invention of writing and of historical consciousness. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text In any case, there will always be a margin of indecision; the distinction will not be the source of absolute classifications, the paradigm will falter, the meaning will be precarious, revocable, reversible, the discourse incomplete.) If I read this sentence, this story, or this word with pleasure, it is because they were written in pleasure (such pleasure does not contradict the writer's complaints). Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html Nevertheless, we will not say that this nonsemiotic sense of the word communication such as it is at work in ordinary language, in one or several of the so-called natural languages, constitutes the proper or primitive meaning, and that consequently the semantic, semiotic, or linguistic meaning corresponds to a derivation, an extension or a reduction, a metaphoric displacement. Jacques Derrida;  Signature, Event, Context  1971;  http://hydra.humanities.uci.edu/derrida/sec.html This is the possibility on which I wish to insist: the possibility of extraction and of citational grafting which belongs to the structure of every mark, spoken or written, and which constitutes every mark as writing even before and outside every horizon of semiolinguistic communication; as writing, that is, as a possibility of functioning cut off, at a certain point, from its "original" meaning and from its belonging to a saturable and constraining context. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf "Literature," Goethe wrote, "is a fragment of fragments; only the smallest proportion of what took place and what was said was written down, while only the smallest proportion of what was written down has survived."[7] Accordingly, oral history today confronts the historians' writing monopoly; accordingly, a media theoretician such as the Jesuit priest Walter J. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Speech is inseparable from our consciousness and it has fascinated human beings, elicited serious reflection about itself, from the very early stages of consciousness, long before writing came into existence. Vilém Flusser;  The Codified World  1978;  http://www.flusser-archive.org/ With the invention of writing, history begins, not because writing keeps a firm hold on processes, but because it transforms scenes into processes: it generates historical consciousness. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl This appropriation is more than just a cybernetic human-machine interaction and what computer science and media theory often reduce to pointing, clicking and other Pavlovian responses within the restraints of a programmed system.—The same reductive understanding of interaction has turned “interactive art” in its common phenomonen of behavioral video installations into an artistic dead-end.—True interaction with technical systems involves creative use and abuse outside the box, metaphorization, writing and rewriting, configuring, disconfiguring, erasing. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Autor ist dasjenige, was der beunruhigenden Sprache der Fiktion ihre Einheiten, ihren Zusammenhang, ihre Einfügung Der Autor/Künstler als Schöpfer ist eine Konstruktion, die dem bürgerlichen Individuum über die Form des Ich die in das Wirkliche gibt.«  Gewißheit von Identität gibt. Foucault, Michel;  What Is an Author?  1969;  https://wiki.brown.edu/confluence/download/attachments/74858352/FoucaultWhatIsAnAuthor.pdf To admit that writing is, because of the very history that it made possible, subject to the test of oblivion and repression, seems to represent, in transcendental terms, the religious principle of the hidden meaning (which requires interpretation) and the critical principle of implicit signification, silent determinations, and obscured contents (which give rise to commentary). Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja For this user, therefore, an author is not really a collaborator. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm It is around these responses that a typology of and a perspective on the growth of writing are always organised. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html Thus to the extent that print can be considered an analogue medium, it connects voice to mark, and thus author as speaker to the page. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text We read a text (of pleasure) the way a fly buzzes around a room: with sudden, deceptively decisive turns, fervent and futile: ideology passes over the text and its reading like the blush over a face (in love, some take erotic pleasure in this coloring); every writer of pleasure has these idiotic blushes (Balzac, Zola, Flaubert, Proust: only Mallarme, perhaps, is master of his skin): in the text of pleasure, the opposing forces are no longer repressed but in a state of becoming: nothing is really antagonistic, everything is plural. Edward Robinson;  From Cut-Up to Cut and Paste  2010;  http://literaturainglesafhuce.blogspot.de/2010/11/from-cut-up-to-cut-and-paste-plagiarism.html Thus the exercises explore the way in which word selection and ordering is integral to communication, and is a significant factor in the manipulation of language. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf To say that a great many changes in the psyche and in culture connect with the passage from orality to writing is not to make writing (and/or its sequel, print) the sole cause of all the changes. Vilém Flusser;  The Future of Writing  1983–84;  http://www.flusser-archive.org/ The attempt to “demythify” the transcoding apparatus of the future is, of course, one of the most important challenges of “forecasting and planning for the future.” But it is not indispensable where writing is the problem. Jörg Heiser;  Sight Reading  2009;  https://www.frieze.com/issue/article/sight_reading/ Barthes avoids face-value readings of Twombly as spirit medium for ancient mythology and classical humanism, instead identifying that ‘when Twombly repeats this one word: Virgil, it is already a commentary on Virgil, for the name, inscribed by hand, not only calls up a whole idea (though an empty one) of ancient culture but also “operates” a kind of citation: that of an era of bygone, calm, leisurely, even decadent studies: English preparatory schools, Latin verses, desks, lamps, tiny pencil annotations.’ Barthes is not bending the world towards his methodology, but – whether writing about wrestling, cars or Twombly – opening up his methodology towards it. Jacques Derrida;  Of Grammatology  1974;  http://www.marxists.org/reference/subject/philosophy/works/fr/derrida.htm If “writing” signifies inscription and especially the durable institution of a sign (and that is the only irreducible kernel of the concept of writing), writing in general covers the entire field of linguistic signs. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja The most often discussed new type of authorship associated with new media is collaboration (over the network or in person, in real time or not) between a group of artists to create a new media work / performance / event / “project.” Often, no tangible objects or an even definite event like a performance ever comes out from these collaborations, but this does not matter. William S. Burroughs;  The Cut-Up Method of Brion Gysin  1963;  http://www.ubu.com/papers/burroughs_gysin.html The best writing seems to be done almost by accident but writers until the cut-up method was made explicit— all writing is in fact cut ups. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf What this work does is make apparent the processes of normalisation operating at many scales within software—the ways in which, for instance, millions of separate writing acts are dedifferentiated by the various layers of a word processing program. Lev Manovich;  Models of Authorship  2002;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CDIQFjAA&url=http%3A%2F%2Fwww.manovich.net%2FDOCS%2Fmodels_of_authorship.doc&ei=-AeQUe_PLoWKtAbZtYCgDA&usg=AFQjCNG8ea2z-Crz6up6n6kSaEnT2Z20Ow&sig2=VY1kJlXbcbRb3LyTxxLKEg&bvm=bv.46340616,d.Yms&cad=rja Imagine now a situation where an author releases her/his work into the world accompanied by a license that will tell others both what they should not do with this work and also what they can do with it (i.e.

CHAPTER
SEVEN

Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The cybertext puts its would-be reader at risk: the risk of rejection. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Extratextual context is missing not only for readers but also for the writer. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles Its place among everyday readers of literature can be seen by how much even a casual acquaintance with e-lit can modify, accentuate, and broaden the horizons of the very books all readers adore. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Cent Mille Milliards de Poèmes effectively mocks the theoretical notions of writer and reader, while the power of the text is cleverly demonstrated. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text So we arrive at this paradox: the texts, like those by Bataille—or by others—which are written against neurosis, from the center of madness, contain within themselves, if they want to be read, that bit of neurosis necessary to the seduction of their readers: these terrible texts are all the same flirtatious texts. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The reader is free to make all sorts of misunderstandings that the text separated from its author cannot correct. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt There thus arises a tension between the sequence of lexias chosen by the reader, and the simultaneity of memory space in which all the lexias always already exist. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms The reader could not change nether this order nor the level of detail being displayed a la Englebart’s “view control.” Similarly, the film projector combined hardware and what we know call a “media player” software into a single machine. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles IFor new readers of electronic literature, the disruption to their reading experience can be quite jarring. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Part of the monstrosity, then, is this mingling of the subjectivity we attribute to characters, authors, and ourselves as readers, with the non-anthropomorphic actions of the computer program. Roland Barthes;  From Work to Text - 1  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf Just as Einsteinian science demands that the relativity of the frames of reference be included in the object studied, so the combined action of Marxism, Freudianism and structuralism demands, in literature, the relativization of the relations of writer, reader and observer (critic). Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Secondly, hyperfictions, too, are not necessarily dependent on computers: If the basic idea of hyperfictions is letting the reader determine how he traverses the text by choosing from different story threads, then this is possible in all storage media in which texts can be divided into segments which are connected to each other by hyperlinks. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf This fall from readership should not be confused with the clever destabilization effects of so-called metafictions, in which the opposite point—readership confirmed—is made. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf For an understanding of the development of writing out of orality, it appears at least unobjectionable to think of the Semitic script simply as an alphabet of consonants (and semivowels) for which readers, as they read, simply and easily supply the appropriate vowels. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html Translating the words on a scroll into a codex book, for example, radically alters how a reader encounters the work; by changing how the work means, such a move alterswhat it means. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html As a reader, you must to decide whether to return to my argument, pursue some of the connections I suggest by links, or, using other capacities of the system, search for connections I have not suggested. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html In making available these points, hypertext has much in common with some major points of contemporary literary and semiological theory, particularly with Derrida's emphasis on de-centering and with Barthes's conception of the readerly versus the writerly text. Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml Maybe I haven't seen them, but I know about the situation at a theater, the background in an editorial office, I know publishers, their manuscript readers, their business. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The performance of their reader takes place all in his head, while the user of cybertext also performs in an extranoematic sense. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The next genre Hayles discusses is interactive fiction (IF), which may be familiar to readers of a certain age group from computer games like Adventure and Zork, popular in the early ’80s. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading We may call him, for want of a better term, the implied reader. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Now this anti-hero exists: he is the reader of the text at the moment he takes his pleasure. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The network can never be fully explicit, however, because the verbal ideas of the textual always reach out beyond any given electronic text to all other texts that the writer and reader know. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history At the other extreme are the numerous paths offered by the modern newspaper, in which several stories are laid out on each page and therefore compete for the reader’s attention. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html If ergodic literature is to make sense as a concept, there must also be nonergodic literature, where the effort to traverse the text is trivial, with no extranoematic responsibilities placed on the reader except (for example) eye movement and the periodic or arbitrary turning of pages. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles CAVE’s “readers” enter the room and navigate a flow of words from the walls with a wand while wearing a virtual reality helmet. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Plato as writer sets up his path, but he cannot be sure that the reader is following. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history The earliest ancient writing was strictly linear: it was simply a concentration of letters that the reader turned back into sound. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer For the press, at least the Russian press, makes us acknowledge that the powerful process of transformation of which I spoke before goes beyond not only the conventional separations between genres, between writer and poet, between the scholar and the popularizer, but it also forces us to re-examine the separation between author and reader. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles The hypertext was finally declared complete in 2001, and due to its visibility on the Internet readers were able to read along and follow any changes to the individual lexias during its production. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y Print also fostered a sense of private identity (by making copies available to individual readers in such large numbers) and imposed a level of standardization in language that had not prevailed until then, thus making “correct” spelling and grammar a measure of literacy. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Although this absence of a center can create problems for the reader and the writer, it also means that anyone who uses hypertext makes his or her own interests the de facto organizing principle (or center) for the investigation at the moment. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In general it is harder to hoodwink a reader than a listener, because the reader can stop at any time, reflect, and refer to a previous section of the text. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y Der Text/das Kunstwerk als potentiell unendliches Zeichenreservoir, das dann vom Leser, dem für Barthes neuen Regenten nach dem Tod des Autors, auf jeweils eigene Art dekodiert wird. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf And the lovers among Goethe's female readers, like Bettina Brentano, may well have died with the heroine of his Elective Affinities only to be "reborn in a more beautiful youth" by virtue of Goethe's "genius."[25] Maybe the perfectly alphabetized readers of 1800 were a living answer to the question with which Chris Marker concludes his film essay Sans Soleil: Lost at the end of the world on my island Sal, in the company of my dogs strutting around, I remember the January in Tokyo, or rather I remember the images I filmed in Tokyo in January. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text I must seek out this reader (must "cruise" him) without knowing where he is. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf In other words, I rejected my reading because it told me that I was not a real reader, since what I was reading was not the real text. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf He felt that eclecticism solicited the habits of the magazine reader, the needs of the consumer of mass produced images, the mind of the supermarket shopper. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The cybertext reader is a player, a gambler; the cybertext is a game-world or world-game; it is possible to explore, get lost, and discover secret paths in these texts, not metaphorically, but through the topological structures of the textual machinery. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading Textual structure and structured act are related in much the same way as intention and fulfilment, though in the concept of the implied reader they are joined together in the dynamic process we have described. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Like the interlocutor in a Socratic dialogue, the electronic reader assumes at least partial control of the argument. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Plato leads and instructs his readers in the same devious way that Socrates leads and instructs his partners in the discussion—by getting them to acquiesce until they are too deeply involved in the argument to reject it. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt This dynamic inverts the usual perception the reader has with print fiction, that the represented bodies lie within the book. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The writer encodes, but the reader does not simply decode what the writer has written. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt As the reader progresses further into the text, a map view of the different parts opens up, displayed in the Storyspace software (in which the text is written) as colored rectangles which, when clicked, contain smaller rectangles representing paragraph-sized blocks of text or lexias. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Read slowly, read all of a novel by Zola, and the book will drop from your hands; read fast, in snatches, some modern text, and it becomes opaque, inaccessible to your pleasure: you want something to happen and nothing does, for what happens to the language does not happen to the discourse: what "happens," what "goes away," the seam of the two edges, the interstice of bliss, occurs in the volume of the languages, in the uttering, not in the sequence of utterances: not to devour, to gobble, but to graze, to browse scrupulously, to rediscover—in order to read today's writers—the leisure of bygone readings: to be aristocratic readers. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf In our context, the user/reader functions are the most important variables: According to Aarseth, ergodic literature requires more from a reader/ user than just interpreting what he reads in order to understand a text’s meaning. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf Where this new adaptation might prove to be a radical departure is in the way we shall use it to define textuality independent of its traditional associates, the reader/receiver/audience and writer/sender/author. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Coverley's Califia and her new work Egypt: The Book of Going Forth by Day ; the picaresque hypertext The Unknown by Dirk Stratton, Scott Rettberg and William Gillespie, reminiscent in its aesthetic of excess to Kerouac's On the Road ; Michael Joyce's elegantly choreographed Storyspace work, Twelve Blue, disseminated on the Web through the Eastgate Hypertext Reading Room ; Caitlin Fisher's These Waves of Girls, including sound, spoken text, animated text, graphics and other functionalities in a networked linking structure ; Stuart Moulthrop's multimodal work Reagan Library, featuring QuickTime movies with random text generation ; The Jew's Daughter by Judd Morrissey in collaboration with Lori Talley, with its novel interface of a single screen of text in which some passages are replaced as the reader mouses over them ; Talan Memmott's brilliantly designed and programmed Lexia to Perplexia ; and Richard Holeton's parodic Frequently Asked Questions about Hypertext, which in Nabokovian fashion evolves a narrative from supposed annotations to a poem , along with a host of others. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The reader of Semitic writing had to draw on non-textual as well as textual data: he had to know the language he was reading in order to know what vowels to supply between the consonants. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt The specificity of an electronic hypertext like Patchwork Girl comes from the ways in which it mobilizes the resources of the medium to enact subjectivities distributed in flexible and mutating ways across author, text, interface, and reader. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf It proceeds to discourse on horses by always referring to them as ‘wheelless automobiles’, explaining to highly automobilized readers who have never seen a horse all the points of difference in an effort to excise all idea of ‘automobile’ out of the concept ‘wheelless automobile’ so as to invest the term with a purely equine meaning. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Jane Yellowlees Douglas, writing on Michael Joyce's hypertext fiction Afternoon, suggests that closure is achieved not when all the lexias have been read, but when the reader learns enough about the central mystery to believe she understands it. Vilém Flusser;  Line and Surface  1973;  http://www.flusser-archive.org/ In consequence, the “history” of a film will be something that is partly devised or manipulated by the reader. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf This perspective lets us include nonlinear texts, many of which have no author (or even reader) in the traditional sense. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text Similarly, perhaps, the novelist, by citing, naming, noticing food (by treating it as notable), imposes on the reader the final state of matter, what cannot be transcended, withdrawn (which is certainly not the case with the nouns cited earlier: Marxism, idealism, etc.). Thomas Bernhard;  From One Catastrophe to the Next (Interview)  1986;  http://www.thomasbernhard.org/interviews/1986intas.shtml That's less frustrating with books because you think the reader has her own imagination. Roy Christopher;  Interview with Jay David Bolter: FutureText  2001;  http://roychristopher.com/jay-david-bolter-futuretext Many of their systems were more sophisticated than the Web in the sense that they offered better linking protocols and more possibilities for author/reader interaction. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf They are programmable machines, which are able to process signifiers according to a program and thus generate an output that can neither be predicted nor kept under control by writers or by readers. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history Yet this apparent abdication gives Plato a subtler control over his reader. William Patrick Wend;  INTRO TO E-LIT: HOW ELECTRONIC LITERATURE MAKES PRINTED LITERATURE RICHER  http://quarterlyconversation.com/electronic-literature-n-katherine-hayles As things deteriorate, readers can explore the apartment and interact with Trip and Grace until they solve their problems or get thrown out. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Equally important, individual reader-writers can share document sets and apply them to new problems. Marshall McLuhan;  The Gutenberg Galaxy: The Making of Typographic Man  1962;  http://books.google.de/books/about/The_Gutenberg_Galaxy.html?id=y4C644zHCWgC&redir_esc=y The last section of the book, “The Galaxy Reconfigured,” deals with the clash of electric and mechanical, or print, technologies, and the reader may find it the best prologue. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history It is as easy for the reader to follow an electronic footnote as it is to scroll to the next screen. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In confronting an ancient papyrus roll, the reader had few choices. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Nevertheless, I have included references to particular projects below so the reader can see exactly what I am referring to. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history In nonfiction or anthologies of stories, readers can read the chapters or sections in orders other than the one suggested. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The nineteenth-century novelists’ nervous apostrophes to the ‘dear reader’, as has already been noted, suggest that the typical reader was felt by the writer to be closer to the old-style listener than most readers commonly are felt to be today. N. Katherine Hayles;  My Mother Was a Computer - Digital Subjects and Literary Texts  2005;  http://www.press.uchicago.edu/Misc/Chicago/321487.html After it is displayed, of course, readerly processing may occur, as with print. Jay David Bolter;  Writing Space: The Computer, Hypertext, and the History of Writing  1991;  http://www.questia.com/library/79980689/writing-space-the-computer-hypertext-and-the-history ‘Glas’ requires the reader to take an active, even aggressive role in constructing the text, and in this way too it anticipates electronic writing. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf It is then up to the reader to ergodically recombine the segments in the course of reading. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf The ways in which readers are fictionalized is the underside of literary history, of which the topside is the history of genres and the handling of character and plot. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading To sum up, then, the concept of the implied reader is a transcendental model which makes it possible for the structured effects of literary texts to be described. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Voyager's now-defunct line of "Expanded Books," for example, went to the extreme of offering readers an option that made the page as it was imaged on screen appear dog-eared. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt Sequence is constructed by accumulating a string of present moments when the reader clicks on links, as if selecting beads to string for a necklace. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html On the other hand, nothing constrains the reader to work in this manner, and readers who wish to investigate the validity of period generalizations can organize their sessions in terms of such periods by using the Victorian and Romantic overviews as starting or midpoints while yet others can begin with ideological or critical notions, such as feminism or the Victorian novel. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text On the stage of the text, no footlights: there is not, behind the text, someone active (the writer) and out front someone passive (the reader); there is not a subject and an object. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Even if the alphabetized individual known as 'author' finally had to fall from private exteriority into the anonymous exteriority of print in order to secure "his remains and his propagation"--alphabetized individuals known as 'readers' were able to reverse this exteriorization. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html "By 'hypertext,' " Nelson explains, "I mean non-sequential writing -- text that branches and allows choices to the reader, best read at an interactive screen. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Compared to the flexibility offered by the codex, which offers the reader complete freedom to skip around, go backwards as well as forwards, and open the book wherever she pleases, the looping structures of electronic hypertexts and the resulting repetition forced on the reader/user make these works by comparison more rather than less coercive. Roland Barthes;  From Work to Text - 1  1971;  http://areas.fba.ul.pt/jpeneda/From%20Work%20to%20Text.pdf The reader of the Text may be compared to someone at a loose end (someone slackened off from any imaginary); this passably empty subject strolls -- it is what happened to the author of these lines, then it was that he had a vivid idea of the Text -- on the side of a valley, a oued flowing down below (oued is there to bear witness to a certain feeling of unfamiliarity); what he perceives is multiple, irreducible, coming from a disconnected, heterogeneous variety of substances and perspectives: lights, colours, vegetation, heat, air, slender explosions of noises, scant cries of birds, children's voices from over on the other side, passages, gestures, clothes of inhabitants near or far away. EDUARDO NAVAS;  REGRESSIVE AND REFLEXIVE MASHUPS IN SAMPLING CULTURE  2010;  http://remixtheory.net/?p=444 This was not so in early modernism, where the work of art suspended its historical code, and the reader could not be held responsible for acknowledging the politics that made the object of art “art.” Updating Owens’s theory, I argue that in terms of discourse, postmodernism (metaphorically speaking) remixed modernism to expose how art is defined by ideologies, and histories that are constantly revised. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt If desire is enacted by activating links, this linked text not only expresses the reader's desire but also Mary's desire for her monstrous creation. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt In print fiction, the book as physical object often seems to fade away as the reader's imagination re-creates the vaporous world of the text, so that reading becomes, as Friedrich Kittler puts it, a kind of hallucination. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading Rather they emerge during the reading process, in the course of which the reader’s role is to occupy shifting vantage points that are geared to a prestructured activity and to fit the diverse perspectives into a gradually evolving pattern. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt As we have seen, with an electronic text the encoding/decoding operations are distributed between the writer, computer, and reader. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html The differences in teleological orientation--the different ways in which the reader is invited to "complete" a text--and the texts' various self-manipulating devices are what the concept of cybertext is about. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html For readers who do not themselves program in computational media, the seduction of reading the screen as a page is especially seductive. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Moreover, in a work like afternoon: a story, looping structures are employed from which there is no escape once the reader has fallen into them, short of closing the program and beginning again.

CHAPTER
EIGHT

MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Your wage statement is the cryptic blip that instantiates the enormous machine of class relations. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y analytisch banalisierten Form in der »ecriture automatique« der Surrealisten wieder auftaucht. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms In short, why did these people dedicated their careers to inventing the ultimate “remediation machine”? Deleuze and Guattari;  How do you make yourself a body without organs?  1947;  http://www.generation-online.org/p/fpdeleuze2.htm There are things it rejects; the BwO chooses, as a function of the abstract machine that draws it. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Cybertext is a neologism derived from Norbert Wiener's book (and discipline) called Cybernetics, and subtitled Control and Communication in the Animal and the Machine (1948). MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Your wage statement is the cryptic blip that instantiates the enormous machine of class relations. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Customary law, trimmed of material no longer of use, was automatically always up to date and thus youthful—a fact which, paradoxically, makes customary law seem inevitable and thus very old (cf Clanchy 1979, p 233). Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl High-level, machine-independent programming languages and operating systems such as C and Unix gave birth, around the same time, to a culture that gradually detached software from the concept of code running on a machine. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf The unity of apperception disintegrated into a large number of subroutines, which, as such, physiologists could localize in different centers of the brain and engineers could reconstruct in multiple machines. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Finally, in what maybe the most familiar experience of automation of media generation to most computer users, many Web sites automatically generate Web pages on the fly when the user reaches the site. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html (See also Bolter 1991, 140-42.) A rather well-known example is Raymond Queneau's Cent Mille Milliards de Poèmes (a hundred thousand billion poems; see Queneau 1961), which is a sonnet machine book of 10 [lozenge] 14 lines, capable of producing 1014 sonnets. Roland Barthes;  The Pleasure of the Text  1973;  http://en.wikipedia.org/wiki/The_Pleasure_of_the_Text The writer of this text employs an unweaned language: imperative, automatic, unaffectionate, a minor disaster of static (those milky phonemes which the remarkable Jesuit, van Ginnekin, posited between writing and language): these are the motions of ungratified sucking, of an undifferentiated orality, intersecting the orality which produces the pleasures of gastrosophy and of language. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf And this is so because a Turing machine is even more exceedingly crude than the Sherborne plan for a typewriter. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Other computer programs can automatically generate 3D objects such as trees, landscapes, human figures and detailed ready-to-use animations of complex natural phenomena such as fire and waterfalls. Vilém Flusser;  Orders of Magnitude and Humanism  1990;  http://www.flusser-archive.org/ The present apparatuses, with the machines and instruments that are based on them, are descendants of the lens. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Write, form a rhizome, increase your territory by deterritorialization, extend the line of flight to the point where it becomes an abstract machine covering the entire plane of consistency. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The problem stems from the two basic under- standings of software, one as computer language and the other as machine. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See "Instead of seaching for mechanisms in the environment that turn organisms into trivial machines, we have to find the mechanisms within the organisms that enable them to turn their environment into a trivial machine" (171). George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html Using an analogy to optics, computer scientists speak of "virtual machines" created by an operating system that provides individual users with the experience of working on their own individual machines when they in fact share a system with as many as several hundred others. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html True, at the most basic level of machine code and at the far higher one of program languages, the digitization, which constitutes a fundamental of electronic computing, does involve binarity. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Harsdörffer claims that his machine is able to mechanically reproduce all possibilities of German without having to compile voluminous dictionaries. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html These networks can take the form of contemporary Local Area Networks (LANs), such as Ethernet, that join sets of machines within an institution or a part of one, such as a department or administrative unit. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ On the other hand, the daily life of industrial society was flooded with a great number of scientifically true insights and good machines and products that were inhuman, because they were robbed of their beauty. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Nicht mehr zufrieden damit, die unendliche Vielfalt sprachlicher Äußerungen zu generieren und die Narration der einzelnen Texte vorwärts zu drängen, treibt der Mangel nun ganze Signifikantensysteme und Medienkonstellationen aus sich hervor: jene Kette immer neuer und immer komplizierterer symbolischer Maschinen, die uns als 'Mediengeschichte' gegenübertritt und die einer Logik der Eskalation oder zumindest einer quantitativen Überstürzung zu folgen scheint. Lev Manovich;  DEEP REMIXABILITY  2005;  http://remixtheory.net/?p=61 Because the cells are transparent, the drawings get automatically “composited” into a single composition. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf New imaginal and communicative capacities to enter into relations of becoming—of machine, technical, aesthetic, and social dynamics—are required. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Key texts are “Perl, the First Postmodern Computer Language, ”by Larry Wall, and Close to the Machine, by Ellen Ullman. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html The research program commonly referred to as artificial intelligence has been superceded by cognitive science, machine intelligence, and neuroscience. Wikipedia;  Mashup (web application hybrid)  2013;  http://en.wikipedia.org/wiki/Mashup_%28web_application_hybrid%29 Data quality is a general challenge when automatically integrating data from autonomous sources. WALTER BENJAMIN;  THE AUTHOR AS PRODUCER  1970;  http://newleftreview.org/I/62/walter-benjamin-the-author-as-producer For since they think they possess an apparatus which in reality possesses them, they defend an apparatus over which they no longer have any control, which is no longer, as they believe, a means for the producer, but has become a means opposed to the producer.’ The theatre’s complicated machinery, enormous expenses for actors, subtle effects, have become a means of opposition to the producers, not least of all because this theatre seeks to recruit the producer for a competition in which film and radio have entangled it and which can lead nowhere. Wikipedia;  Mashup (web application hybrid)  2013;  http://en.wikipedia.org/wiki/Mashup_%28web_application_hybrid%29 Human language is often ambiguous - the same company might be referred to in several variations (e.g. IBM, International Business Machines, and Big Blue). N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Just as the history of print literature is deeply bound up with the evolution of book technology as it built on wave after wave of technical innovations, so the history of electronic literature is entwined with the evolution of digital computers as they shrank from the room-sized IBM 1401 machine on which I first learned to program (sporting all of 4K memory) to the networked machine on my desktop, thousands of times more powerful and able to access massive amounts of information from around the globe. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 It is certainly incorrect to divorce one from the other, as authors like Lev Manovich have rightly pointed out (see in particular his essay ‘The Automation of Sight’, 1996). N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt (body of text/it thinks) The surface of the text-as-image may look solid, this passage suggests, but the "vaporous machinery" generating it marks that solidity with the mutability and distributed cognition characteristic of flickering signifiers. Espen J. Aarseth;  Cybertext: Perspectives on Ergodic  1997;  http://cv.uoc.edu/~04_999_01_u07/aarseth1.html Although the output of these generators are linear stories or poems, the systems themselves are clearly ergodic textual machines, with unlimited possibility for variation. George P. Landow;  HyperText 2.0: The Convergence of Contemporary Critical Theory and Technology.  1997;  http://www.cyberartsweb.org/cpace/ht/jhup/contents.html As Heim has argued, electronic word processing inevitably produces linkages, and these linkages move text, readers, and writers into a new writing space: The distinctive features of formulating thought in the psychic framework of word processing combine with the automation of information handling and produce an unprecedented linkage of text. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf The authors even demonstrate that this kind of machinic multiplicity, assemblage, or society rejects any centralizing or unifying automaton as an "asocial intrusion."15 Under these conditions, n is in fact always n – 1. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Word processing, page layout, presentation and Web creation programs come with "agents" which can automatically create the layout of a document. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf Finally, in what maybe the most familiar experience of automation of media generation to most computer users, many Web sites automatically generate Web pages on the fly when the user reaches the site. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ For example, these automated photo critics could be programmed with equations drawn from information sciences and function according to the principle of Maxwell’s demon. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf Remington, and not Edison, took over Sholes' discourse machine gun. Vilém Flusser;  Crisis of Linearity  2003;  http://bootscontemporaryartspace.org/blog/bootprint/ It is true, though: automatic machines can project some of the created instances of information outside of the conversation and thus change the field of possibilities of the “world”. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html The intermixture of code and language on which recombinant flux depends is situated within a more general set of practices in which human thinking and machine execution collaborate to produce literary works that reference both cognitive modes. Lev Manovich;  REMIXABILITY  2005;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2FRemix_modular.doc&ei=2zqzUdX4Gcem4AT6lYHAAQ&usg=AFQjCNHlaRFP8sddB6-_oH4XEmra5A8NlQ&sig2=FAwD4HxylAODfMkX2J-4ig&bvm=bv.47534661,d.bGE&cad=rja On the contrary, if the blocks themselves are created using one of many already developed computer designed methods (such as parametric design), every time they are used again they can modify themselves automatically to assure that they look different. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl Among the few exceptions are Plots Unlimited and Band-in-a-Box, a program that automatically creates musical arrangements. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf It was only natural that after the engineer had deprived woman's tender hand of the actual symbol of female industriousness, one of his colleagues hit upon the idea of replacing the quill, the actual symbol of male intellectual activity, with a machine. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf These wordgenerating machines are the missing link between the langue of the German language and Lull’s ars combinatoria. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf It creates transversal connections between data, machines, and networks. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf (This is paralleled by the use of phone or Web-based automated menu systems by all big companies to handle their customers; while the companies are doing this in the name of “choice” and “freedom,” one of the effects of this automation is that labor to be done is passed from company’s employees to the customer. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf And yet, pantomime, the spoken word, and the written word are nothing but the products of internal, self-regulating mechanisms that are channeled and coordinated through emotions and conceptions, just as one can operate a sewing, typing, or speaking machine without knowing its mechanism. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl Even today, media theory remains centered around and preoccupied with the idea of an anti-subjective, post-human autonomy of machine processes. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf However, there have been some similarities between these machines as the algorithmic processing of “literary” signs has already been possible prior to the invention of digital computers. N. Katherine Hayles;  Electronic Literature: What is it?  2007;  http://eliterature.org/pad/elp.html Both collaborations invoke and enact the creative (mis)understandings and (mis)prisings that emerge from the overlaps and disjunctions between humans as meaning-seeking animals and intelligent machines for whom meaning has no meaning. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm As Guattari concludes: “ The point of view of the Alicians on this question is the following: they consider that the movement that arrives at destroying the gigantic capitalist-beaureaucratic machine will be, a fortiori, completely capable of constructing an other world—the collective competence in the matter will come to it in the course of the journey, without it being necessary, at the present stage to outline projections of societal change.” Apart form anticipating many of the subsequent problematics of the counter-globalisation movement, what this citation tells us most of all about the post-media era is that it is not something that can be given in advance; it is instead a process of the production of subjectivity, the becoming of a collective assemblage of enunciation whose starting point is the emptiness and coerciveness of the normalising production of subjectivity that the mass media currently enact. Wikipedia;  Mashup (web application hybrid)  2013;  http://en.wikipedia.org/wiki/Mashup_%28web_application_hybrid%29 Especially when performing reasoning (automatically inferring new data from existing data), erroneous data has potentially devastating impact on the overall quality of the resulting dataset. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms Furthermore, we can automatically (i.e., by running the appropriate algorithms) improve its contrast, make it sharper, and even in some situations remove blur. NICOLAS BOURRIAUD;  POSTPRODUCTIONCULTURE AS SCREENPLAY: HOW ART REPROGRAMS THE WORLD  2002;  http://www9.georgetown.edu/faculty/irvinem/theory/Bourriaud-Postproduction2.pdf Smoke a cigarette, as the vending machine affixed to one of its walls encouraged? MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf Because to describe the synthesiser as terminally as they do the TV would be to give up, to stop making a machine in the machine. Walter J. Ong;  Orality and Literacy - The Technologizing of the Word  1982;  http://monoskop.org/images/f/ff/Ong,_Walter_J_-_Orality_and_Literacy,_2nd_ed.pdf Instead of evenly surfaced machine-made paper and relatively durable ball-point pens, the early writer had more recalcitrant technological equipment. James J. Pulizzi;  Machine Intelligence and Electronic Literature  http://newhorizons.eliterature.org/essay.php@id=9.html The intelligent machine can be a partner with the human and integral to the creation of the resulting piece of electronic literature. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms In short, the reasons why many of new techniques did not become common place are multiple, and are not reducible to a single principle such as “the most easy to use techniques become most popular.” For instance, one of the ideas developed at PARC was “project views.” Each view “holds all the tools and materials for a particular project and is automatically suspended when you leave it.” Although currently (2006) there are some applications that implement this idea, it is not a part of most popular operating systems: Windows, MAC OSX, and Lunix. Vilém Flusser;  Criteria—Crisis—Criticism  1984;  http://www.flusser-archive.org/ If we look at the work of most photo critics, we truly get the impression that the automation of photo criticism is close at hand. Noam Chomsky;  Language and Mind  1968;  http://www.marxists.org/reference/subject/philosophy/works/us/chomsky.htm As to the second point, it is simply untrue that all measures of complexity and speed of computation lead to phrase structure rules as the “simplest possible algorithm.” The only existing results that are even indirectly relevant show that context-free phrase structure grammars (a reasonable model for rules generating deep structures, when we exclude the lexical items and the distributional conditions they meet) receive an automata-theoretic interpretation as non-deterministic push-down storage automata, but the latter is hardly a “natural” notion from the point of view of “simplicity of algorithms” and so forth. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf If it succeeds, the textual pleasure machine could be said to have escaped even from simulation and become an emulation, a “supplement” as dangerous as they come. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf If the end is unsuccessful, this too means abandonment of the you, which then remains in the text as a ghost in the machine: not living, not properly buried, and with a cause left unfinished. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms By systematically developing easy to use GUI-based software to create and edit familiar media types, Kay and others appear to lock a computer into being a simulation machine for “old media.” Or, to put this in terms of Bolter and Grusin’s influential book Remediation: Understanding New Media (2000), we can say that GUI-based software turned digital computers into a “remediation machine:” a machine that expertely represents a range of earlier media. Hartmut Winkler;  Die Metapher des 'Netzes'  1997;  http://homepages.uni-paderborn.de/winkler/h-1kap.html Die Leistung dieses System besteht darin, daß es dem Denken eine einzigartige Disziplin auferlegt: "da der beschränkte Geist des Menschen nicht fähig ist, mehrere Ideen gleichzeitig vor Augen zu haben", ist ihm gedient, wenn diese zeitlich oder räumlich nacheinander auftreten; Sprache und Schrift können insofern als eine Maschine zur Unterbindung von Gleichzeitigkeit aufgefaßt werden. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf Neither the storing nor the production of knowledge, however, is ascribed to an author, and the knowledge is not written or printed in syntagmatic chains but machines are designed, which generate the knowledge from a compact source code by combinatorial procedures. Christian Marazzi;  CAPITAL AND LANGUAGE  2002;  http://asounder.org/resources/marazzi_capitallanguage.pdf anej LanguagG linguistic resistance is strong, rational, and independent from false signals if it succeeds in contesting the dominant language without in turn reproducing a totalizing language; if it functions as a "war machine" which does not reproduce in negative form what it is fighting against, the catastrophic homologation of individual actions, but rather the implosion of the realm of meanings, of equivalences and identities. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf 395) "for 'a machine or artificial method, to print letters continuously one after another while writing, in a fashion so clean and precise that they are indistinguishable from the printing of letters.'" The precision of this concept or premise, namely, to introduce Gutenberg'S reproductive technology into textual production, was contradicted by the vagueness of the patent's phrasing. Espen J. Aarseth;  Nonlinearity and Literary Theory  1994;  http://www.manovich.net/vis242_winter_2006/New%20Media%20Reader%20all/52-aarseth-03.pdf The Book of Changes may not be the world’s first text, but it is certainly the first expert system based on the principles of binary computing that very much later became automated by electricity and the vacuum tube. Rick Prelinger;  On the Virtues of Preexisting Material | Contents Magazine  2007;  http://contentsmagazine.com/articles/on-the-virtues-of-preexisting-material/ But it takes a really special case to turn an archives into a money machine. Deleuze and Guattari;  How do you make yourself a body without organs?  1947;  http://www.generation-online.org/p/fpdeleuze2.htm You have constructed your own little machine, ready when needed to be plugged into other collective machines. Wolfgang Iser;  The Act of Reading  1980;  http://de.scribd.com/doc/37128411/Iser-Wolfgang-The-Act-of-Reading But there are texts which can be “consumed” in this way, as is obvious from the mounds of light literature that flow regularly into the pulping machines. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf The researchers are also working on what can be called “high-level” automation of media creation which requires a computer to understand, to a certain degree, the meanings embedded in the objects being generated, for example their semantics. Friedrich Kittler;  Gramophone, Film, Typewriter  1999;  http://hunlit.lett.ubbcluj.ro/data/tszlkompara/Kittler_Gramophone_Film_Typewriter.pdf On the contrary, the beginning of our age was marked by separation or differentiation.[44] On the one hand, we have two technological media that, for the first time, fix unwritable data flows, on the other, there is an ">intermediate' thing, between a tool and a machine," as Heidegger wrote so precisely about the typewriter.[45] On the one hand, we have the entertainment industry with its new sensualities, on the other, there is a writing which (unlike Gutenberg's movable types) separated paper and body already during the production of texts. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf In contrast to centered (even polycentric) systems with hierarchical modes of communication and preestablished paths, the rhizome is an acentered, nonhierarchical, nonsignifying system without a General and without an organizing memory or central automaton, defined solely by a circulation of states. Katherine Hayles;  The Power of Simulation: What Virtual Creatures Can Teach Us  1999;  http://www.stanford.edu/class/history34q/readings/Hayles/Simulation.html In this interpretation, eloquently articulated by Christopher Langton, a prominent researcher in artificial life, conventional science abstracts the forms through analytical procedures that start with complex phenomena and break them down into simpler components, while artificial life starts from the opposite end and uses synthetic methods to build complex phenomena out of simple components.In the view of Langton and others, these symmetrical relationships between the analytical and synthetic approaches confirm that the ultimate nature of reality is mathematical in form and computational in process.Edward Fredkin, for example, has an on-going research project dedicated to demonstrating that underlying quantum mechanics and particle physics are cellular automata, ultimately simple units governed by a small set of simple rules.Reality in this view is a program run by a universal computer, and computational code is the true language of nature. N. Katherine Hayles;  Flickering Connectivities in Shelley Jackson's Patchwork Girl: The Importance of Media-Specific Analysis  2000;  http://pmc.iath.virginia.edu/text-only/issue.100/10.2hayles.txt In the heart of the computer, which is to say at the deepest levels of machine code, the distinctions between character, writer, and reader are coded into strings of ones and zeros in a space where the text written by a human writer and a mouse click made by a human reader are coded in the same binary form as machine commands and computer programs. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 These are some of the problems addressed in the work of Friedrich Kittler, particularly his essay ‘There is No Software’ (1995), a clever if sometimes casual unpacking of the strict division placed between code and machines. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf It is software which asks itself what kind of currents, what kinds of machine, numerical, social, and other dynamics, it feeds in and out of, and what others can be brought into being. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The fields of computer vision and computer graphics are also but a fraction of computer science as a whole which occupies almost all of its time with algorithms, data structures, cryptography, robotics, bioinformatics, networking, machine learning, and other nonvisual applications of symbolic systems.2 Leaving this discussion of the visual somewhat unresolved, I continue by offering the first of two general observations on software and ideology. Lev Manovich;  The Language of New Media  2002;  http://www.manovich.net/LNM/Manovich.pdf When the virtual camera is close to the object, a highly detailed model is used; if the object is far away, a lesser detailed version is automatically substituted by a program to save unnecessary computation of detail which can’t be seen anyway. Gilles Deleuze, Felix Guattari;  A Thousand Plateaus  1987;  http://danm.ucsc.edu/~dustin/library/deleuzeguattarirhizome.pdf Arborescent systems are hierarchical systems with centers of signifiance and subjectification, central automata like organized memories. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 This flows from a long-standing assumption that data are fundamentally immaterial or ethereal and that, conversely, machines are the stuff of material cogs and levers. ULF POSCHARDT;  DJ-CULTURE - DISKJOCKEYS UND POPKULTUR  1997;  http://books.google.de/books/about/DJ_culture.html?id=1w4wAQAAIAAJ&redir_esc=y analytisch banalisierten Form in der »ecriture automatique« der Surrealisten wieder auftaucht. N. Katherine Hayles;  Making the Cut: The Interplay of Narrative and System, or What Systems Theory Can't See  1995;  http://de.scribd.com/doc/20261880/Hayles-Making-the-Cut-The-Interplay-of-Narrative-and-System-Or-What-Systems-Theory-Can-t-See Clearly, cognition must emerge from autopoietic processes if it is not to be treated as an ad hoc phenomenon, a soul injected into the machine. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl That their codeworks rarely execute properly, being imaginary code and conflations of machine code with human conversational language, reflects this understanding. Michael Goddard;  Felix and Alice in Wonderland. The Encounter between Guattari and Berardi and the Post-Media Era  2006;  http://www.generation-online.org/p/fpbifo1.htm The second part of the book provides a reading of all four of Guattari’s works with Deleuze as well as his sole-authored Chaosmosis and argues strongly against the relative neglect of Guattari’s contribution to the rhizomatic machine he constructed with Deleuze across the works they authored together. Jörgen Schäfer;  LITERARY MACHINES MADE IN GERMANY. GERMAN PROTO-CYBERTEXTS FROM THE BAROQUE ERA TO THE PRESENT  2012;  http://cybertext.hum.jyu.fi/articles/77.pdf It is certainly true that mechanical text generators are not computers in a strict sense as they are neither able to convert analog signals into universal machine codes nor do they operate as fast as modern digital computers. Alexander R. Galloway;  Language Wants To Be Overlooked: On Software and Ideology  2006;  http://vcu.sagepub.com/cgi/content/abstract/5/3/315 The result of this is a presentism, admittedly parroted by me later, where software is understood only in its late 20th-century definition as a symbolic machine language and not in an earlier definition in which software might rightly be understood as pre- or non-linguistic. Lev Manovich;  Alan Kay’s Universal Media Machine  2006;  https://www.google.de/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&ved=0CDAQFjAA&url=http%3A%2F%2Fmanovich.net%2FDOCS%2Fkay_article.doc&ei=FAyQUdG2Fcq0tAbA34CwDA&usg=AFQjCNE3ZG1xd-Q2ZB7u9FqCgMofZXbD5w&sig2=inCnBfB6ci2b5WApU0Dy1w&bvm=bv.46340616,d.Yms Rather than conceiving of Sketchpad as simply another media, Sutherland presents it as something else - a communication system between two entities: a human and an intelligent machine. MATTHEW FULLER;  BEHIND THE BLIP - ESSAYS ON THE CULTURE OF SOFTWARE  2003;  http://www.multimedialab.be/doc/citations/matthew_fuller_blip.pdf We can only generate social software in its full sense through fundamental research into the machine, numerical, social, and other dynamics that software feeds in and out of. Florian Cramer;  WORDS MADE FLESH - Code, Culture, Imagination  2005;  http://www.pzwart.wdka.hro.nl Ever since computer programmers referred to written algorithmic machine instructions as “code” and programming as “coding,” “code” not only refers to cryptographic codes, but to what makes up software, either as a source code in a high-level programming language or as compiled binary code, but in either case as a sequence of executable instructions.